Advertising agency Archives

CANNES LIONS

Cannes Lions: Ad Council presents new creative for Love Has No Labels

By Reel 360 Jun 23, 2022

Premiering at the Cannes Lions International Festival of Creativity, the Ad Council and R/GA launched a series of powerful new films from the iconic Love Has No Labels campai...

CANNES LIONS

Cannes Lions: Panel honors anniversary of Title IX with Alexis Ohanian

By Reel 360 Jun 23, 2022

Entrepreneur and investor, Alexis Ohanian landed in Cannes and headed to the Outfront Yacht to host a panel with Sophie Kelly, Senior Vice President of Whiskies at DIAGEO and L...

CANNES LIONS

Cannes Lions: Day Three Winners Announced

By Reel 360 Jun 23, 2022

Cannes Lions announced the winners of the Brand Experience & Activation Lions, Innovation Lions, Mobile Lions, Creative Effectiveness Lions, Creative Strategy Lions, Creati...

CANNES LIONS

Cannes Lions: Greenpeace invades WPP beach

By Reel 360 Jun 22, 2022

No, it's not 1944. And it definitely is not Normandy. But the beaches of France were stormed as costumed members of Greenpeace France gatecrashed a private event at WPP’s be...

CANNES LIONS

Cannes Lions: Former winner, now Greenpeace activist, crashes ceremony

By Reel 360 Jun 22, 2022

A Greenpeace France activist and former winner and jury of the world-famous Cannes Lions Festival of Creativity, interrupted the opening ceremony to call out advertising agenci...

CANNES LIONS

Cannes Lions: VMLY&R Brazil wins gold on Day Two

By Reel 360 Jun 22, 2022

VMLY&R Brazil has won two GOLD in Entertainment for their campaign Greenpeace: Los Santos +3º in the categories Entertainment - Brand Integration for Games, and Ente...

CANNES LIONS

Cannes Lions: Day Two Winners Announced

By Reel 360 Jun 22, 2022

Cannes Lions announced its second day of winners in a live Awards Show in Cannes, France. Winners in the Industry Craft Lions, Digital Craft Lions, Film Craft Lions, Design...

CANNES LIONS

Cannes Lions: Vice Media Group wins two Grand Prix

By Reel 360 Jun 22, 2022

Virtue Worldwide’s Backup Ukraine has won the prestigious Grand Prix in the Digital Craft category at Cannes Lions, while VICE World News’ Unfiltered History Tour has won t...

CANNES LIONS

Cannes Lions: VMLY&R wins two Grand Prix

By Reel 360 Jun 21, 2022

Day One at the Cannes Lions International Festival of Creativity was a big one for VMLY&R as the agency won its first two Grand Prix Lions. In the Pharma Grand Prix ca...

REEL NEW YORK

Irish Spring solves stinky gamer problem

By Reel 360 Jun 21, 2022

When gamers are in the thick of battle, taking down the big boss, or competing in an all-out battle royale, the last thing they want to do is put down the controller. 1-in-5 ga...

INTERVIEW

INTERVIEW: PeterMayer CCO Matt Kuttan

By Colin Costello Jun 21, 2022

If you have spent any time in Chicago advertising over the last 20 or so years, you probably worked with uber-talented creative Matt Kuttan. Matt has been an influential creati...

Reel Ad of the Week

Nick and Ric Offerman go off the grid with Lagavulin

By Reel 360 Jun 14, 2022

According to actor, writer, producer and Joliet, IL-born, Nick Offerman (Parks and Rec, Pam and Tommy), there are only two utter essentials for a weekend in the woods: the...

REEL NEW YORK

19th & Park’s body-positive campaign for Ashley Graham x Knix

By Reel 360 Jun 14, 2022

Creative marketing and production company 19th & Park produced the launch campaign introducing the debut capsule collection from intimates and apparel brand Knix and superm...

Reel Moves/Atlanta

DEFINITION 6 rounds out exec leadership

By Reel 360 Jun 14, 2022

Customer experience agency DEFINITION 6 (D6) has announced new appointments within their executive leadership team, adding COO Duc Le and Board Member Jamie Rosen. Le bring...

REEL MOVES/SAN FRANCISCO

COLLINS invests in VP of People Lauren Ranke

By Reel 360 Jun 14, 2022

Independent strategy and brand experience design company COLLINS is bolstering its talent development strengths with the addition of VP of People Lauren Ranke. A leading ...

International

Martin Werner directs Leonardo DiCaprio in Fiat

By Reel 360 Jun 14, 2022

Bacon's Martin Werner has directed a new Fiat electric car spot, “The Driver,” starring Leonardo DiCaprio. Created by Leo Burnett Italy, and produced by Movie Magic, DiC...

REEL BUSINESS

Bud Light puts creative into review

By Reel 360 Jun 10, 2022

Bud Light has put the creative portion of its account up for review according to Ad Age. This includes its portfolio of brands - Light, Light Seltzer and Light Next. Current...

CANNES LIONS

Cannes 2022: First shortlists announced

By Reel 360 Jun 10, 2022

Cannes Lions has today revealed the shortlists for the 2022 Glass: The Lion for Change, Innovation Lions and Titanium Lions. The shortlisted entrants will present their work di...

REEL NEW YORK

Annovera, Whitney Cummings Un-Apologize

By Reel 360 Jun 10, 2022

Since, well, forever women have expressed that the birth control category doesn’t work for them. And Annovera believes it’s time for women to stop apologizing for who they ...

AICP

Droga5, BBDO, Burnett, Mill among AICP winners

By Reel 360 Jun 9, 2022

Winners for the 2022 AICP Show: The Art & Technique of the Commercial, the AICP Next Awards and the AICP Post Awards premiered earlier in the week at AICP Week’s Base Cam...