Reel 360 is a daily digital trade magazine that covers the national news on all aspects of advertising, film, TV, media, music, entertainment. The content is original, written by industry experts and contributing Op Eds
There was a lot the REEL 360 team liked in 2018 in the year of :30-seconds, :60-seconds, :90-seconds and even, :06-seconds.
From online videos to Super Bowl spots to awards shows, we watched a countless array of spots that were amazing, funny AF, thought-provoking and powerful.
And there was the strange – looking at you Donny Osmond and L’il Yachty for Chefboyardee.
Of course there were the lame ones as well.
But we are not here to discuss the forgettable, but the unforgettable of 2018. These are the top 20 broadcast/online spots that got us talking. Please note, we would have included Skittles from DDB Chicago, but like everyone else in the world, we never saw the spot.: