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Columnist: Reel 360

Reel 360 is a national outlet that covers industry news in advertising, film, TV, streaming, social media, digital, production and entertainment. Not only do our writers cover these industries, they also play an active role in these industries.

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M&M’S hosts virtual Super Bowl LV ad premiere
  • Super Bowl

M&M’S hosts virtual Super Bowl LV ad premiere

By Reel 360 Jan 27, 2021
ViacomCBS announced this morning that all of its Super Bowl LV timeslots, at $5.5 million for 30 seconds is sold out. One of those slots will belong to M&M'S. The candy bra...
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Walton Isaacson announces multiple hires, promotions
  • REEL MOVES/LA

Walton Isaacson announces multiple hires, promotions

By Reel 360 Jan 27, 2021
LA-based Walton Isaacson is stepping up recruitment and retention efforts across multiple disciplines, marketing specializations and cultural expertise.  Walton Isaacso...
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Commercial director releases first feature film
  • Indie Film

Commercial director releases first feature film

By Reel 360 Jan 27, 2021
Multidisciplinary director Alex Anderson has made his feature debut with the release of FAMBLY, a character-driven live action film, which is both darkly dramatic and comedic, ...
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Chipotle asks can a burrito change the world
  • Super Bowl

Chipotle asks can a burrito change the world

By Reel 360 Jan 26, 2021
Now that the inauguration of President Joe Biden is over, brands are now beginning to tease, or even premiere their Super Bowl spots. Welcome to the Big Game, Chipotle Mexican ...
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She Should Run, BBDO launch “Change is Her(e)”
  • Reel Ad of the Week

She Should Run, BBDO launch “Change is Her(e)”

By Reel 360 Jan 26, 2021
Fresh off the heels of last week’s inauguration, where we witnessed history as the first female Vice President was sworn into office, She Should Run is launching its newest c...
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1stAveMachine animates anti-smoking campaign
  • REEL NEW YORK

1stAveMachine animates anti-smoking campaign

By Reel 360 Jan 26, 2021
Our friends at  1stAveMachine have created an animated anti-smoking story for agency Acento Advertising for the California Department of Public Health’s&...
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NAPA, VMLY&R create calming playlist for drivers
  • REEL KC

NAPA, VMLY&R create calming playlist for drivers

By Reel 360 Jan 26, 2021
Calming playlists and mindfulness apps helped get us through 2020. The demand for de-stressing apps surged during the last 12 months as the world navigated one crisis after ano...
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Elephant appoints Paula Maki as VP, Creative
  • REEL MOVES/LA

Elephant appoints Paula Maki as VP, Creative

By Reel 360 Jan 26, 2021
Creative agency Elephant announced today the appointment of Paula Maki as Vice President, Creative. Reporting to ECD Chris May, Maki will be responsible for creative strategy, ...
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LA County Public Health updates filming guidelines
  • The Craft

LA County Public Health updates filming guidelines

By Reel 360 Jan 25, 2021
In response to questions and input from representatives of the Los Angeles entertainment industry, the Los Angeles County Department of Public Health on Friday updated the guid...
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Hollywood community supports couple battling ALS
  • SPOTLIGHT

Hollywood community supports couple battling ALS

By Reel 360 Jan 25, 2021
Lisa Poggi and Don Anderson, producers of the critically acclaimed documentary Brothers in Arms, and former News Corp. executive Marty Pompadur have joined together with i...
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Heather Heller, Francis Lawrence form VANDAL
  • REEL MOVES/LA

Heather Heller, Francis Lawrence form VANDAL

By Reel 360 Jan 25, 2021
Producer Heather Heller and director Francis Lawrence, the award-winning duo behind some of the most arresting commercials and music videos of the past two decades, have launch...
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‘Mandalorian’ ‘Da 5 Bloods’ top AFI’s Top 10 List
  • Reel 360 at AFI

‘Mandalorian’ ‘Da 5 Bloods’ top AFI’s Top 10 List

By Reel 360 Jan 25, 2021
The American Film Institute (AFI) announced today the recipients of AFI AWARDS 2020. AFI’s global Movie Club program will showcase the official selections beginning in Februa...
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Filmmaker Ranarivelo stops the monster snore
  • REEL LA

Filmmaker Ranarivelo stops the monster snore

By Reel 360 Jan 25, 2021
Prolific film writer and director Alex Ranarivelo has leapt over to the commercial side to write, direct and produce his first spot for family business SnoreStop. The spot, ...
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CBS special celebrates Super Bowl commercials
  • Super Bowl

CBS special celebrates Super Bowl commercials

By Reel 360 Jan 25, 2021
Super Bowl Greatest Commercials 2021, an interactive countdown special where viewers will be able to vote LIVE for the top Super Bowl commercial from the past 20 years, will be...
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7500 healthcare workers to attend Chiefs v. Bucs in SB LV
  • SPORTS

7500 healthcare workers to attend Chiefs v. Bucs in SB LV

By Reel 360 Jan 24, 2021
The NFL has officially pulled off a season in a pandemic. Almost. Still one more game to play. The BIG ONE. Super Bowl LV will feature the Kansas City Chiefs, who just defeated...
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Godzilla trades punches with King Kong in first trailer
  • Trailers

Godzilla trades punches with King Kong in first trailer

By Reel 360 Jan 24, 2021
Aw yeah. Despite the tepid critical and box office response 2019's Godzilla: King of the Monsters received, who isn't salivating at the thought of seeing this legend collide wi...
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Lindsay Lohan teams with tech startup Vanywhere
  • Celebrity

Lindsay Lohan teams with tech startup Vanywhere

By Reel 360 Jan 24, 2021
Lindsay Lohan is continuing to take her career in new directions by joining forces with Vanywhere, a tech startup that allows direct, ongoing connections between superfans and...
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Hammerin’ Hank Aaron passes at 86
  • In memoriam

Hammerin’ Hank Aaron passes at 86

By Reel 360 Jan 24, 2021
He is considered by many to have been the greatest to play the game o baseball. Henry Louis "Hafnk" Aaron, the Hall of Fame slugger whose 755 career home runs long stood as bas...
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Legendary broadcaster Larry King passes at 87
  • In memoriam

Legendary broadcaster Larry King passes at 87

By Reel 360 Jan 24, 2021
Larry King, the highly respected, multi-award winning U.S. television and radio host, has died at the age of 87. King’s death was announced on his Twitter page on Saturday...
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Gregory Sierra of ‘Barney Miller’ dies of cancer
  • In memoriam

Gregory Sierra of ‘Barney Miller’ dies of cancer

By Reel 360 Jan 24, 2021
70's sitcom actor Gregory Sierra died at age 83 from cancer on January 4, 2021 according to a family spokesman, however his death was just made public today. He was notabl...
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