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Columnist: Reel 360

Reel 360 is a national outlet that covers industry news in advertising, film, TV, streaming, social media, digital, production and entertainment. Not only do our writers cover these industries, they also play an active role in these industries.

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Girls watching Harris oath rises to Reel Ad of the Week
  • Reel Ad of the Week

Girls watching Harris oath rises to Reel Ad of the Week

By Reel 360 Jan 21, 2021
We all watched as Kamala Harris stood where no woman, and no Black or South Asian woman, has ever stood before in U.S. history. It was a milestone moment for millions of Americ...
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Apache ups Schaldenbrand to Head of Production
  • REEL MOVES/LA

Apache ups Schaldenbrand to Head of Production

By Reel 360 Jan 21, 2021
Stefanie Schaldenbrand has been elevated from Senior Producer to Head of Production at Apache, the Santa Monica-based color and finishing boutique whose touch can be seen on co...
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Saturday Morning expands Board of Directors
  • REEL MOVES/LA

Saturday Morning expands Board of Directors

By Reel 360 Jan 21, 2021
Saturday Morning, the award-winning creative collective, announced the expansion of its board of directors beyond its four founders - Keith Cartwright, Geoff Edwards, Jayanta J...
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Park Pictures signs Jason Harper for commercial rep
  • REEL MOVES/NEW YORK

Park Pictures signs Jason Harper for commercial rep

By Reel 360 Jan 20, 2021
International production company Park Pictures has signed director J.M. “Jason” Harper for U.S. and U.K. commercial representation. A director and documentarian, Harper app...
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Snickers introduces the Peanut Brownie
  • REEL NEW YORK

Snickers introduces the Peanut Brownie

By Reel 360 Jan 20, 2021
Wait. What? A Snickers Peanut Brownie? Where does the Reel 360 Team get one? Snickers has kicked off the 360 campaign on TV, digital and social tied to the launch of its newest...
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Meredith names Erica Jensen as SVP, Chief Comms Officer
  • REEL IOWA

Meredith names Erica Jensen as SVP, Chief Comms Officer

By Reel 360 Jan 20, 2021
Meredith Corporation, the leading brand-led multi-platform media company reaching 95 percent of all U.S. women and more than 150 million digital consumers – announced today...
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Avalon Films and Hudson merge under Hudson banner
  • REEL MOVES/DETROIT

Avalon Films and Hudson merge under Hudson banner

By Reel 360 Jan 19, 2021
Avalon Films, long a stalwart of the Detroit advertising community, is taking the bold step to retire its brand name as it merges its roster, its service offering, its marketin...
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2021 Virtual Sundance campaign launches
  • REEL LA

2021 Virtual Sundance campaign launches

By Reel 360 Jan 19, 2021
Battery and Havas Media announce today the launch of a new campaign for the 2021 Sundance Film Festival. The pair executed the creative & media strategy for ...
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David&Goliath makes leadership moves
  • REEL MOVES/LA

David&Goliath makes leadership moves

By Reel 360 Jan 19, 2021
David&Goliath announced today the appointment of Blake Winfree as Chief of Social Impact and promotes D&G veteran Ben Purcell from Executive Creative Director to Chief ...
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Ford participates in COVID-19 memorial
  • REEL DETROIT

Ford participates in COVID-19 memorial

By Reel 360 Jan 19, 2021
According to the latest statistics, there have been 23,556,676 confirmed cases of COVID-19 with 392,641 deaths in the United States. Ford Motor Company...
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Hill Holiday brings Icaro Doria as CCO
  • REEL MOVES/BOSTON

Hill Holiday brings Icaro Doria as CCO

By Reel 360 Jan 19, 2021
Award-winning Hill Holliday is betting big on 2021 as they name award-winning creative, Icaro Doria as Chief Creative Officer. A 25-year veteran of the industry, Doria’s e...
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Biden Campaign enlists Nice Shoes for campaign success
  • REEL POLITICS

Biden Campaign enlists Nice Shoes for campaign success

By Reel 360 Jan 19, 2021
Creative production studio Nice Shoes announced today its creative involvement in Joe Biden’s presidential election campaign. The studio formed a small, dedicated team of...
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Revolver signs four new international directors
  • International

Revolver signs four new international directors

By Reel 360 Jan 18, 2021
Revolver, an Amsterdam based production house, has expanded their roster of artists with the addition of four new director signings.  The signed directors - Marko Roth, Jo...
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HBO Max Orders ‘Julia’ to series from Lionsgate
  • Streaming

HBO Max Orders ‘Julia’ to series from Lionsgate

By Reel 360 Jan 18, 2021
HBO Max has given an eight-episode first season order to the Max Original, Julia, based on the life of world-renowned chef Julia Child. The series from Lionsgate Television...
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VaynerX launches VaynerTalent agency
  • REEL MOVES/LA

VaynerX launches VaynerTalent agency

By Reel 360 Jan 18, 2021
VaynerX announced the launch of VaynerTalent, a modern-day talent agency for emerging and established personalities looking to expand their brands in a contemporary way. Th...
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GLAAD releases Where We Are on TV report
  • The Craft

GLAAD releases Where We Are on TV report

By Reel 360 Jan 18, 2021
GLAAD announced the findings of its annual Where We Are on TV report. Where We Are on TV analyzes the overall diversity of primetime scripted series regulars on broadcast n...
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22Squared hires EP Zamile Vilakazi, promotes others
  • Reel Moves/Atlanta

22Squared hires EP Zamile Vilakazi, promotes others

By Reel 360 Jan 18, 2021
As part of its agency-wide expansion, 22Squared, an independent creative & media company that counts national brands like Baskin-Robbins, NAACP Atlanta Chapter, the Ad...
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NBA honors the life and legacy of MLK
  • SPORTS

NBA honors the life and legacy of MLK

By Reel 360 Jan 18, 2021
The NBA family tipped off league-wide efforts to honor the life and legacy of Dr. Martin Luther King Jr. Throughout the weekend, the league, teams, coaches and current and form...
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Sweet’N Low founder jumps from apartment to death
  • In memoriam

Sweet’N Low founder jumps from apartment to death

By Reel 360 Jan 15, 2021
Donald Tober, the 89-year-old artificial CEO and co-owner of the New York-based Sugar Foods, whose flagship brand was the iconic Sweet'N Low, jumped to his death from his Park ...
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GoodGirlPR signs actor and writer Nadhege Ptah
  • REEL MOVES/NEW YORK

GoodGirlPR signs actor and writer Nadhege Ptah

By Reel 360 Jan 15, 2021
Known entertainment public relations firm GoodGirlPR is excited to announce its new client Nadhege Ptah, a one-of-a-kind artist with a psychology and dance background.  Re...
More »

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