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Columnist: Reel 360

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LeBron James rises in first MTN DEW Energy campaign
  • REEL NEW YORK

LeBron James rises in first MTN DEW Energy campaign

By Reel 360 May 14, 2021
MTN DEW RISE ENERGY today released the brand's first-ever ad campaign, "The Morning Makes You," featuring NBA superstar LeBron James. The 60-second ad – directed...
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Chaka Sobhani to replace Liz Taylor as Burnett Global CCO
  • International

Chaka Sobhani to replace Liz Taylor as Burnett Global CCO

By Reel 360 May 13, 2021
Who needs morning coffee when there is caffeinated news like this? Uber-talented Leo Burnett Worldwide Global Chief Creative Officer Liz Taylor is reportedly leaving the the sh...
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Carbon expands team with CD Ian Bradley
  • REEL MOVES/NEW YORK

Carbon expands team with CD Ian Bradley

By Reel 360 May 11, 2021
Ian Bradley has joined creative studio Carbon’s growing team of designers and directors. With deep roots in graphic design, Ian has art directed for key studios across the US...
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Kraft, Wieden+Kennedy seek the next “Mayo Man”
  • REEL NEW YORK

Kraft, Wieden+Kennedy seek the next “Mayo Man”

By Reel 360 May 11, 2021
As the “Mayo of Mayonnaise,” Kraft Mayo always celebrates mayo lovers. Now, the velvety smooth brand just tapped legendary “Mayo Man” (who you may remember ate straigh...
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Friends play never-ending ‘Best of…’ on PS Plus Spot
  • International

Friends play never-ending ‘Best of…’ on PS Plus Spot

By Reel 360 May 11, 2021
In adam&eveDDB's new bomb spot for PlayStation Plus, Sony brings to life the endless challenges you experience when playing online with friends.   The spot was directe...
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Black-owned Miami ad agency honored
  • REEL MIAMI

Black-owned Miami ad agency honored

By Reel 360 May 11, 2021
Hip Rock Star Advertising, a trailblazing, award-winning advertising, marketing, and communications agency that focuses exclusively on building today's socially conscious brand...
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Gerety Jury Insights panels offer global female vision
  • Advertising Awards

Gerety Jury Insights panels offer global female vision

By Reel 360 May 11, 2021
Taking place June 7 - June 17 the Gerety Awards jury insight panels are unique events and the only global creative indicator for the best in advertising from the female vision...
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Hayden5 expands global production model to LA
  • REEL MOVES/LA

Hayden5 expands global production model to LA

By Reel 360 May 11, 2021
After 12 successful years of business at its New York City headquarters, full-service production & post company Hayden5 is expanding to Los Angeles. Representing a global c...
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Uber donates 10 million rides for vaccine shots
  • REEL NEW YORK

Uber donates 10 million rides for vaccine shots

By Reel 360 May 11, 2021
According to Uber, 45% of Americans lack public transportation access. Consequently, Uber is partnering with PayPal and Walgreens to create the Vaccine Access Fund to help Ame...
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Campopiano promoted to new roles at Grey and WPP
  • REEL MOVES/NEW YORK

Campopiano promoted to new roles at Grey and WPP

By Reel 360 May 11, 2021
Javier Campopiano has been promoted to global creative partner at Grey, a new worldwide position, overseeing the agency’s creative work across Europe and Asia. He will report...
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Tecate is official U.S. Sponsor of BBVA MX League
  • SPORTS

Tecate is official U.S. Sponsor of BBVA MX League

By Reel 360 May 10, 2021
Heineken and its brand Tecate today announced the official, multi-annual sponsorship of the LIGA BBVA MX, the most watched soccer league in the United States.   Tecate USA...
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Gal Gadot confirms Joss Whedon threatened career
  • Celebrity

Gal Gadot confirms Joss Whedon threatened career

By Reel 360 May 10, 2021
While Justice League star Ray Fisher and former Angel and Buffy star Charisma Carpenter have been vocal about director Joss Whedon's "abusive" behavior on their respective sets...
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DJ Khaled, Megan Fox face-off in epic LG gaming battle
  • Streaming

DJ Khaled, Megan Fox face-off in epic LG gaming battle

By Reel 360 May 10, 2021
LG Electronics USA announces the launch of Only on OLED, a campaign that will bring exclusive events and moments in gaming, sports and movies best enjoyed on LG's critically...
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Ford to livestream electric F-150 Lightning reveal
  • REEL DETROIT

Ford to livestream electric F-150 Lightning reveal

By Reel 360 May 10, 2021
Ford’s smartest, most innovative truck yet will be all-electric and called F-150 Lightning. The all-new F-150 Lightning will be revealed May 19 at Ford World Headquarters i...
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The Immortal Awards announces first jurors
  • Advertising Awards

The Immortal Awards announces first jurors

By Reel 360 May 10, 2021
The first jurors for this year’s Immortal Awards have been revealed, as the competition expands into a number of local markets around the world for 2021.  An initial 36...
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Ali Wong is a talking beer can in new Coors creative
  • REEL NEW YORK

Ali Wong is a talking beer can in new Coors creative

By Reel 360 May 10, 2021
Last month, Coors launched its first USDA-certified organic brew, Coors Pure, with a literal 'Beer Run' in Central Park and a nationwide beer giveaway for drinkers who simply r...
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To each their home in funny new realtor.com campaign
  • Reel Ad of the Week

To each their home in funny new realtor.com campaign

By Reel 360 May 10, 2021
During a time when the COVID-19 pandemic has created a seismic shift in the real estate industry, prompted a swirl of economic uncertainty, and pushed home buyers to the edge,...
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IKEA Spain’s new music video celebrates shoulders
  • International

IKEA Spain’s new music video celebrates shoulders

By Reel 360 May 10, 2021
For their latest campaign, IKEA Spain collaborated with Indie singer, Sandra Delaporte to cover the iconic Spanish song from the 80s, Pero a tu lado, to celebrate those who sta...
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Newsela launches “Learning Found” campaign
  • REEL NEW YORK

Newsela launches “Learning Found” campaign

By Reel 360 May 10, 2021
Newsela, the leading instructional content platform used by 37 million students in the U.S., launched its “Learning Found” campaign, which aims to flip the discourse on “...
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RITZ celebrates foster moms in Mother’s Day creative
  • REEL RICHMOND

RITZ celebrates foster moms in Mother’s Day creative

By Reel 360 May 9, 2021
RITZ, one of America's favorite crackers, has launched a campaign titled "Foster Welcome" to celebrate foster parents this Mother's Day and Father's Day. In collaboration ...
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