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Halo Top dips into fashion for National Ice Cream Day
  • REEL LA

Halo Top dips into fashion for National Ice Cream Day

By Reel 360 Jul 11, 2023
Are you a true ice cream lover? Do you wish you could take your favorite ice-cold pint anywhere you go? Have a taste for fashion, too? Halo Top ice cream is about to meet you...
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The redesigned Motorola razr+ is set to “Jump Around” the world
  • REEL LA

The redesigned Motorola razr+ is set to “Jump Around” the world

By Reel 360 Jul 10, 2023
The original, must-have folding device, the Motorola razr+ 2023, is back to re-stake its claim in the foldable space with a new campaign by the creative studio Los York that i...
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PUMA x Noah take us on a winning “streak”
  • REEL LA

PUMA x Noah take us on a winning “streak”

By Colin Costello Jul 7, 2023
The collaboration between PUMA and Noah NY, announced on June 26, 2023, brings a fresh and nostalgic take on sport and style. Inspired by the 1970s and the early intersections...
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Omelet whips up new Google Play Creative
  • REEL LA

Omelet whips up new Google Play Creative

By Reel 360 Jul 6, 2023
Our friends at Omelet have developed for Google Play in tandem with the launch of its new mobile gaming product, Google Play Games.  If you've been living on an aste...
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Be Like Mike makes a comeback in new Gatorade spot
  • REEL LA

Be Like Mike makes a comeback in new Gatorade spot

By Colin Costello Jun 11, 2023
From the mid-1980s to the mid-2000s no athlete owned brand endorsements and sports marketing more than Chicago Bulls legend Michael Jordan. Every championship ring "23" earned...
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Highlights from AAF Admerica National Conference
  • REEL LA

Highlights from AAF Admerica National Conference

By Reel 360 Jun 8, 2023
The American Advertising Federation (AAF) hosted its annual ADMERICA National Conference in St. Louis, MO, June 1-June 4.  Themed “Your Gateway to Advertising,” the four-...
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Win Brooks’ satirical ‘Surfing Sucks’  for …Lost 
  • REEL LA

Win Brooks’ satirical ‘Surfing Sucks’ for …Lost 

By Reel 360 Jun 8, 2023
With his inventive, satirical new spot - a :45 featuring the ...Lost surfboard brand - mixed-media director, writer, and editor Win Brooks lays out the many reasons why kooks ...
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Hula girl Hanna is back on the dashboard for Arco
  • REEL LA

Hula girl Hanna is back on the dashboard for Arco

By Reel 360 Jun 2, 2023
With gas prices being so high, Arco shifted their strategy and just launched new lighthearted creative to drive home the message that the brand is a high-value brand with Arco...
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Kardashians “cuff it” in 3-minute music video
  • REEL LA

Kardashians “cuff it” in 3-minute music video

By Reel 360 Jun 1, 2023
The Kardashians are back!  Kicking off the series premiere of their eponymous Hulu show for season 3, America’s busiest and most famous family has surprised viewers by crea...
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Can’t share passwords? Red Baron says share pizza
  • REEL LA

Can’t share passwords? Red Baron says share pizza

By Reel 360 May 31, 2023
In response to Netflix's recent crackdown on sharing passwords, Red Baron is giving fans the opportunity to share something instead of passwords.   Red Baron lives...
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Chloé Zhao, Kiku Ohe unleash demons in Diablo IV trailer
  • REEL LA

Chloé Zhao, Kiku Ohe unleash demons in Diablo IV trailer

By Reel 360 May 30, 2023
Diablo IV, the next installment of the gothic video game series by Blizzard Entertainment, is building momentum and awareness for the game’s global launch on June 6, with thi...
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Where is all that recycled plastic going? Liquid Death knows
  • REEL LA

Where is all that recycled plastic going? Liquid Death knows

By Reel 360 May 26, 2023
Director Daniel Stessen, the creator of Adult Swim’s dark comedy Dream Corp LLC, has entered the advertising arena by signing with Miniac, the L.A. and New York-based creativ...
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Purple asks what can we do with a good night’s sleep?
  • REEL LA

Purple asks what can we do with a good night’s sleep?

By Reel 360 May 15, 2023
Purple, an innovative mattress company, along with creative content studio JOJX, instead asks: "What can you do with a good night's sleep?" Playful, invigorating, and cinematic...
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Emmy-nominated director Justyna Obasi helms Expedia spot
  • REEL LA

Emmy-nominated director Justyna Obasi helms Expedia spot

By Reel 360 May 15, 2023
The newest campaign from Expedia, “Never Give Up On Going,” illuminates how the popular travel service helps would-be voyagers overcome real-life barriers to embark on emot...
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Marriott Bonvoy inspires global travelers
  • REEL LA

Marriott Bonvoy inspires global travelers

By Reel 360 Apr 20, 2023
Creative Content and Production company, SuperBloom House, has partnered with Marriott Bonvoy to create its latest campaign, “Roam Around the World.” Marriott Bonvoy wa...
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Behr is back with the Domino Effect
  • REEL LA

Behr is back with the Domino Effect

By Reel 360 Apr 17, 2023
Late last month, Behr, along with creative partner TBWA\Chiat\Day released the first spot in a new campaign titled, “Should’ve Used Behr." The campaign expertly tapped ...
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Succession’s Brian Cox in new DIRECTV campaign
  • REEL LA

Succession’s Brian Cox in new DIRECTV campaign

By Reel 360 Apr 13, 2023
This April, DIRECTV is launching its newest brand campaign titled, “Overly Direct Spokesperson,” starring Emmy and Golden Globe winner and Succession star, Brian Cox. T...
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New anti-ageism film calls out ad agencies
  • REEL LA

New anti-ageism film calls out ad agencies

By Reel 360 Apr 5, 2023
Kiran Koshy of broadcasting & media production company Raucous Content directed the latest film in collaboration with the FAAAC, highlighting the Anti-Ageism Movement ...
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Westside Comedy Club launches L’Humor fragrance
  • REEL LA

Westside Comedy Club launches L’Humor fragrance

By Reel 360 Mar 30, 2023
Most comedy clubs smell like beer, chicken and desperation. M.I.'s (Mission Improvable) Westside Comedy Theater in Santa Monica is out to change that with its new stand-up frag...
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San José Mineta Airport wants us to ‘fly simple’
  • REEL LA

San José Mineta Airport wants us to ‘fly simple’

By Reel 360 Mar 29, 2023
Recently, San José Mineta International Airport launched its "Fly Simple” campaign created by Business Agency, GALE. The launch features the official changeover to a new...
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