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Dollar Shave Club celebrates Father’s Day with ‘Dad bod’
  • Reel Ad of the Week

Dollar Shave Club celebrates Father’s Day with ‘Dad bod’

By Colin Costello Jun 5, 2019
So how does one earn a "Reel Ad of the Week" label? It's actually very easy, you have to bring a tear to the Reel 360's teams' eyes. Yes, make us cry from something so tou...
More »
Kinjaz wake up breakfast for McDonald’s
  • Reel Ad of the Week

Kinjaz wake up breakfast for McDonald’s

By Colin Costello May 8, 2019
In case you haven't noticed, there is an all out war going on. No, not talking Avengers: Endgame... for a change. And I'm not talking about our current political climate. Ok...
More »
Youth write to the future in new RBC campaign
  • Reel Ad of the Week

Youth write to the future in new RBC campaign

By Reel 360 May 1, 2019
Royal Bank of Canada has launched a powerful new ad campaign on April 29 to promote "RBC Future Launch," the financial institution’s 10-year, $500-million commitment to help e...
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Nike celebrates Tiger Woods in a crazy way
  • Reel Ad of the Week

Nike celebrates Tiger Woods in a crazy way

By Colin Costello Apr 23, 2019
By now, we all know that on April 14 Tiger Woods defied the odds in Augusta, Georgia. Where it was generally thought that the one-time golf superstar was washed up, Woods pr...
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Avengers and Mastercard stand up to cancer
  • Reel Ad of the Week

Avengers and Mastercard stand up to cancer

By Colin Costello Apr 19, 2019
In 2019, over 1.7 million Americans are expected to be diagnosed with cancer, with 1 in 3 Americans diagnosed with cancer in their lifetime. My own dad died of esophageal cancer...
More »
Reel Ad of the Week: This Bud’s for Dwayne Wade
  • Reel Ad of the Week

Reel Ad of the Week: This Bud’s for Dwayne Wade

By Colin Costello Apr 10, 2019
Okay Dwayne Wade and his Miami Heat soundly beat my Sixers last night in his last home game. I suppose for a legend such as Wade (who also played for my Chicago Bulls), it w...
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Reel Ad of the Week: Droga5’s New York Times film
  • Reel Ad of the Week

Reel Ad of the Week: Droga5’s New York Times film

By Reel 360 Apr 3, 2019
Do you know who Rukmini Calamachi is? If you don't, you will after watching the next film in Droga5's latest effort for The New York Times. The latest compelling film in...
More »
Spike Lee & Budweiser create Jackie Robinson short film
  • Reel Ad of the Week

Spike Lee & Budweiser create Jackie Robinson short film

By Colin Costello Mar 27, 2019
Budweiser celebrates the Centennial of Jackie Robinson's birth with 'Impact', a short film on the American legend, directed by Spike Lee Jackie Robinson once sai...
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Gillette’s powerful short film is divisive to say the least
  • Reel Ad of the Week

Gillette’s powerful short film is divisive to say the least

By Colin Costello Jan 15, 2019
Gillette faces backlash and boycott over '#MeToo advert' A long time ago kiddies, at an agency far, far... okay it was in Chicago, I worked on a commercial, actually three ...
More »
BBDO Atl wraps school buses to stop child trafficking
  • Reel Ad of the Week

BBDO Atl wraps school buses to stop child trafficking

By Colin Costello Jan 9, 2019
Here's a horrifying fact from Street Grace, an Atlanta-based non-profit organization that seeks to end the demand for domestic minor sex trafficking - more than 3,600 children a...
More »
Reel Ad of the Week: Kool -Aid
  • Reel Ad of the Week

Reel Ad of the Week: Kool -Aid

By Colin Costello Dec 18, 2018
Earlier this year, we did a story on what we believed to be the oddest pairing we had ever witnessed - Donny Osmond and L'il Yachty for Chef Boyardee. Together, they created the...
More »
Santa sees red and decides to slim down for Audi
  • Reel Ad of the Week

Santa sees red and decides to slim down for Audi

By Colin Costello Dec 11, 2018
Santa is fat. He's always been fat. It's what makes him jolly. That is, until he discovers his "jolliness" won't fit into a new red new Audi R5 Sportsback coupe. It's the sa...
More »
David&Goliath and Guard Bros for Holiday Scratchers
  • Reel Ad of the Week

David&Goliath and Guard Bros for Holiday Scratchers

By Colin Costello Nov 29, 2018
Now that we have passed Thanksgiving, we are deep in the throes of holiday spots. There are some good ones and not-so-good ones. But we are lucky to share one of the really good...
More »
Ode to Elton John in new Christmas ad for John Lewis
  • Reel Ad of the Week

Ode to Elton John in new Christmas ad for John Lewis

by Reel 360 Nov 19, 2018
The John Lewis holiday spot rewinds Elton John's life to his childhood using 5 different actors to portray the singer The story, by creative agency adam&eveDDB, beg...
More »
The Colonel feels the power of love in this Ad of the Week
  • Reel Ad of the Week

The Colonel feels the power of love in this Ad of the Week

By Colin Costello Nov 12, 2018
I was not ready for this. Imagine if you will that I'm sitting on couch, cursing and lamenting my beloved Eagles losing to the... grrr Cowboys, when all of a sudden a new KFC sp...
More »
Wonderful Pistachios gets all green and Grinchy
  • Reel Ad of the Week

Wonderful Pistachios gets all green and Grinchy

By Colin Costello Nov 7, 2018
Wonderful joins forces with Illumination and Universal Pictures for new holiday promotion He's baaaaaaaack. And he's green. And angry. And his name is not David Banner....
More »
POM Wonderful goes millennial with summer tea campaign
  • Reel Ad of the Week

POM Wonderful goes millennial with summer tea campaign

By Colin Costello Jul 16, 2018
We're a little late with this story, but it's way too cute not to cover. POM Wonderful has launched its latest digital campaign to promote the brand's line of Antioxidant Super ...
More »
Atlanta’s Creative Circus wins Reel Ad of the Week
  • Reel Ad of the Week

Atlanta’s Creative Circus wins Reel Ad of the Week

By Colin Costello Jun 20, 2018
Going to London ain't cheap. It is especially expensive if you happen to be a college students. That's what the talented group at Creative Circus is currently facing. Winners...
More »
POM Wonderful is loving life with impaled dolphin
  • Reel Ad of the Week

POM Wonderful is loving life with impaled dolphin

By Colin Costello May 30, 2018
Thank you Wonderful Agency. I needed an absurd moment (other than Roseanne Barr's tweets) and you gave it to me. POM Wonderful, the largest grower and producer of fresh pomegran...
More »
David&Goliath launch new Universal Parks campaign
  • Reel Ad of the Week

David&Goliath launch new Universal Parks campaign

By Colin Costello Feb 23, 2018
I don’t know if I’m lucky or not that I live 10 minutes from Universal, Hollywood. You’re welcome stalkers. That said, I sure do love going to the theme park when my daugh...
More »

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