REEL DALLAS News

REEL DALLAS

Lexus reimagines Dorothy’s Ruby slippers for RX

Oct 13, 2022

What if, in The Wizard of Oz, Dorothy had ignored the advice to “follow the yellow brick road” and took the road less traveled instead? In collaboration with Harris Reed, t...

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Neiman Marcus unveils Fall campaign

By Reel 360 Aug 29, 2022

Neiman Marcus has announced the launch of its Fall 2022 campaign. Titled Live Your Luxury, this brand new, company-wide endeavor encompasses all that it means to be proud of ...

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Tracy-Locke rebrands agency

By Reel 360 Aug 9, 2022

Tracy-Locke is introducing a new brand identity centered around the belief that there is no commerce problem in the world that creativity cannot solve. This comes on the he...

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Advance Auto Parts introduces first bilingual spokescharacter

By Reel 360 Jul 18, 2022

As Advance Auto Parts prepares to celebrate its 90th “Advanceiversary” this summer, the brand is launching a category first: a brand campaign featuring its No. 1 fan, Ed ...

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No Moment’s too big for all-new Lexus LX 600 SUV

By Reel 360 Apr 12, 2022

There are places that ask more of you. Moments that test you. Situations that expose you. But for those up to the task, the rewards are extraordinary. Today, Lexus debuts a mar...

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Papa Murphy’s launches first brand campaign in years

By Reel 360 Jan 26, 2022

Papa Murphy’s, the leading “take and bake” pizza brand, is launching its first brand campaign in years and first work from its new creative agency partner, our friends at...

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DieHard is back with more electrifying action

By Reel 360 Jan 21, 2022

Last year, Advance Auto Parts helped relaunch the DieHard brand with an action-packed two-minute film starring Bruce Willis (famous for his role as John McClane in the movie Di...

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Rick Astley rolls in with new Frito-Lay campaign

By Reel 360 Jan 20, 2022

He's back, but he's not rolling us. British music sensation Rick Astley returns to star for a second year in Frito-Lay's "New Year, New You" campaign. The 360-degree prog...

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Lexus launches multicultural campaign for all-new NX

By Reel 360 Jan 7, 2022

The rules of success have changed. It’s no longer just about getting ahead or the constant grind. It’s about prioritizing what truly matters, cutting out distractions and w...

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Doritos unleashes new Flamin’ Hot Cool Ranch

By Reel 360 Dec 21, 2021

For the first day of winter, what does Doritos go and do? The brand unleashes new Doritos Flamin' Hot Cool Ranch Flavored Tortilla Chips, an all-new mash-up that combines the c...

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Frito-Lay amplifies Black creative voices with #JoyFULLYBlack

By Reel 360 Nov 19, 2021

Frito-Lay has launched its #joyFULLYBlack campaign, a project designed to celebrate the joy-filled stories that are reflected in our communities, families, friendships and dail...

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The Richards Group steps into the heat to film Hope Rises

By Reel 360 Nov 19, 2021

The Dixie Fire — one of the largest, most destructive wildfires in California’s history — reduced towns, homes, and lives to ashes. And yet, hope remains. In that spi...

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Lexus unveils Marvel’s Eternals-inspired vehicles

By Reel 360 Oct 18, 2021

Now, this is cosmic. The Eternals is having its red-carpet premiere tonight in Hollywood and to celebrate Lexus it’s drawing inspiration from the new cosmic heroes Lexus and ...

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Lexus IS 500 F SPORT Performance in “License to Thrill”

By Reel 360 Sep 21, 2021

Earlier this year, Lexus launched its reimagined MY’21 IS sports sedan, proving the richest experiences come to those who go “all in” with their obsessions. This fall, it...

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Creative sparks fly in new Lexus campaign

By Reel 360 Sep 14, 2021

In its new marketing campaign from Team One, “Emotional Sparks,” our friends at Lexus celebrates its commitment to engineering vehicles that deliver the freedom, excit...

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Filmsupply goes behind the work of Stept Studios’ Oakley PRIZM ad for NFL

By Reel 360 Aug 30, 2021

Filmsupply, the footage licensing company disrupting the production industry, has released the latest episode in its Behind the Work series. The first-of-its-kind series,...

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Doritos: New initiative will give $50K to 7 Black Creators

By Reel 360 Jun 28, 2021

Black voices and stories are too often unheard. In its 2020 #AmplifyBlackVoices work, Doritos recognized this and is now launching Solid Black, a new multi-platform initiative ...

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Avocados: Partners with NatureSweet, Shuman Farms

By Reel 360 Jun 8, 2021

Avocados From Mexico (AFM) is inspiring shoppers to fuel up on freshness this summer with a new promotional campaign in partnership with NatureSweet Tomatoes and Shuman Farms ...

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Capital One: Eugene and Sarah Levy in new campaign

By Reel 360 Jun 8, 2021

Capital One announced the first national advertising campaign for Capital One Auto Navigator, featuring family celebrity duo, Eugene and Sarah Levy, of the award-winning TV s...

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Leaders Acho, Pham are in new Lexus drivers seats

By Reel 360 Apr 19, 2021

In a new marketing campaign breaking today, Lexus presents the human side of its brand and automotive technology, as expressed in the automaker's flagship sedan, the 2021 Lexus...