As the FIFA World Cup 26 captures fans around the globe, Lenovo Yoga and Microsoft are taking a different approach to soccer marketing, exploring the stories behind the beautiful game
Microsoft, in collaboration with McCann, has employed generative AI to turn holiday memories and traditions into unique works of art. Transmedia artist Ellie Pritts set up a makeshift studio on
The Telly Awards announced this year’s winners, including a variety of top-tier brands and organizations as well as smaller media companies such as ViacomCBS, Warner Bros. Worldwide TV Marketing, Sony Music
With three billion people actively playing games today and fueled by a new generation steeped in the joys of interactive entertainment, gaming is now the largest and fastest-growing form of
Microsoft’s new Windows 11 operating system is designed to provide a calm and creative space where you can pursue your passions through an immersive, fresh experience. From a rejuvenated Start
All over the world, Olympic fans and travelers had big plans to visit, explore and experience Tokyo this summer. And then, all those plans were canceled. Now, although people can’t
While there is no doubt that this has been one of them most challenging years ever for many businesses, Microsoft Teams has continued to play an integral part of the
For the most part, it’s been a pretty shitty year. We’re separated from family and friends. Money is tight. Or in many cases nonexistent. And now we have the pressure
ByteDance and Oracle will partner on a business deal in the United States, an agreement meant to satisfy the Trump administration’s national security concerns about popular short-form video app, TikTok.
Congratulations are in order for Microsoft’s Chief Brand Officer Kathleen Hall. A jury of 13 leading global CMOs selected her as winner of The One Show 2020 CMO Pencil, honoring the brand
Justin Kramm is turning the chaos of modern content into a new agency proposition. The Cannes Grand Prix-winning creative director has launched Shitshow Creative, a global collective of comedians, filmmakers, and
Prettybird has added director Nono Ayuso to its U.S. and U.K. rosters, bringing on a filmmaker known for his cinematic, human-driven storytelling. Ayuso’s path to directing is anything but traditional.
Lenovo is leaning into the messy, unpredictable nature of creativity with “A Love Letter to NYC,” a new campaign developed with cultural innovation agency Sounds Fun to spotlight its Gen
RSA Films has welcomed Rachel McDonald to its roster for commercial representation in the U.S. and U.K., adding an acclaimed filmmaker known for emotionally resonant performances and cinematic depth. McDonald’s
Droga5 continues to strengthen its creative leadership bench with the appointment of Cristina Reina as chief creative experience officer of New York and the Americas. Reina steps into a newly
A powerhouse lineup of international animation veterans behind some of the world’s most beloved franchises has united to launch The Cartoon Coalition, a new, privately funded venture dedicated to fusing
The roof has come off a bit of White House history. The landmark White House Family Theater, once a cozy 42-seat cinema tucked inside the East Wing of the White
Apache has officially promoted longtime team member Stefanie Schaldenbrand to Executive Producer, recognizing her decade of standout leadership and creative excellence. In her expanded role, Schaldenbrand will now guide project
In a move that underscores just how deeply tech and media have become intertwined, the Cannes Lions International Festival of Creativity has named Andy Jassy, President and CEO of Amazon,
Veteran director Alfredo De Villa and Emmy-winning producer Robert Teitel are stepping into the ring with a bold new venture: Luchadores Productions, a 100% diversity-owned creative studio with a mission
