The Directors Bureau has added director Agostina Gálvez to its roster for commercial representation, bringing in a filmmaker known for her visually driven style and sharp cult...
Adria Arjona has officially joined the cast of Man of Tomorrow, though exactly who she will play remains under wraps. According to reports, Arjona has landed a “mystery role...
I haven't laughed this hard at a campaign in a looooooong time. Whole Moon is leaning into taste and attitude with “Straight Up Good,” a new national campaign designed to p...
Barbie headed to the desert, making its Coachella debut with an immersive “You Can Be Any Barbie” activation and a new line of festival merchandise.
The experience marke...
Gap made its Coachella debut as the festival’s exclusive apparel sponsor and official merch partner, quickly turning its Hoodie House into one of the most talked-about activa...
Essentia Water is expanding its “Change the Equation” platform with a major new partnership with global soccer star Son Heung-Min, marking his first American brand collabor...
Editor’s Note: Supporting women should not be limited to a month. So at Reel 360 News, we have decided to amplify and promote dynamic women’s voices year-round. Today, let...
More than 1,000 film and television professionals have come together in a unified stand against the proposed merger between Paramount and Warner Bros. Discovery, warning of swe...
The Super Mario Galaxy Movie remained firmly in control of the box office, delivering $69 million in its second weekend and leading all films to a $124.6 million total. While t...
At just ten years old, King Moore is already operating at a level most performers never reach. A rising star on America’s Got Talent, the youngest recipient of Best New Artis...
Fujifilm is spotlighting the beauty of unplanned moments in “Time for the Unexpected,” a new global campaign for its instax mini 13, created in partnership with McCann.
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Victim Services Toronto is scaling its “Ask for Angela” initiative across the city with a new multi-channel campaign developed in partnership with 72andSunny Toronto.
Th...
Lenovo is leaning into the messy, unpredictable nature of creativity with “A Love Letter to NYC,” a new campaign developed with cultural innovation agency Sounds Fun to spo...
Pacifico is leaning hard into its most recognizable asset, its signature yellow, in a new campaign from Day One Agency that turns the color into a full-blown mindset.
Titled...
Editor’s Note: Supporting women should not be limited to a month. So at Reel 360 News, we have decided to amplify and promote dynamic women’s voices year-round. Today, let...
Zambezi has been named creative agency of record for Nex Playground, with media strategy handled by its in-house arm, Scale by Zambezi.
The win comes as Nex Playground conti...
Isn’t it nice to know some things are still real? In a world flooded with fakes, replicas, and increasingly flawless simulations, authenticity is becoming harder to find, and...
Universal’s The Super Mario Galaxy Movie powered the Easter weekend box office to its strongest showing of 2026, opening to $130.9 million over three days and driving the tot...
There will be no strike. The Writers Guild of America has reached a tentative agreement with the Alliance of Motion Picture and Television Producers (AMPTP) on a new four-year ...
April 1 struck again. And as expected, brands showed up ready to mess with your feed. From fake product drops to oddly convincing stunts, this year’s batch of April Fools’ ...
