Long before Jay Allen became a filmmaker and executive producer, he was E.T. At least, that’s what the kids at school called him. Allen, who grew up in Charlotte, North Carol...
SunnyBoy Entertainment is expanding its original documentary and unscripted business with a new office in Atlanta’s Old Fourth Ward.
The move makes the Los Angeles-founded...
adidas is kicking off its FIFA World Cup 2026 campaign with a five-minute film that treats neighborhood football like myth.
Titled Backyard Legends, the new film brings toge...
As North America prepares for a summer of soccer, Lime is rolling out a new campaign and limited-time Fan Pass designed to help fans and local residents navigate host cities wi...
Atlanta-based agency Trade School has appointed veteran creative leader Justin Bilicki as chief creative officer, signaling the agency's continued evolution as the creative arm...
The Atlanta Braves are taking a regional approach to fandom, building a marketing strategy designed to connect with audiences across what the team calls “Braves Country.”
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Sprite is making a major global reset play. The Coca-Cola-owned brand has unveiled “It’s That Fresh,” a sweeping new platform rolling out across 180 markets, designed to ...
GlassesUSA.com, a leader in the online eyewear space, has partnered with Vogue Eyewear for Spring Summer 2026 to introduce an exclusive new frame that captures the season's bol...
Editors’ Note: Black history is American history. Reel 360 News’ Reel Black List is a commitment to recognizing the impact of Black voices across film, television, music...
Coca-Cola is once again redefining holiday storytelling with the launch of its 2025 global campaign, “Refresh Your Holidays.” The festive new platform honors the unsung her...
The City of Atlanta Mayor’s Office of Cultural Affairs (OCA) and Atlanta Fashion Week (ATLFW) today announced Independent, a new digital talk series celebrating Atlanta’s t...
Football season is heating up, and Farm Rich is bringing bold flavor and big personality to game day with its newest advertising campaign, “Now We’re Cookin’.” Inspired...
Fitzco, part of BCG Worldwide, has named Chris Wallrapp as its new Chief Executive Officer, effective September 8. Wallrapp, who most recently served as CEO of Hill Holliday in...
A female Teamster working on the James Gunn-directed Superman has been confirmed as the worker who died by suicide Wednesday at Trilith Studios near Atlanta.
According to De...
In a departure from the labor unrest that plagued Hollywood last year, the latest round of contract negotiations between IATSE (The International Alliance of Theatrical Stage E...
An accident on the set of the upcoming heist film The Pickup, starring Eddie Murphy and Keke Palmer, has left several crew members injured. The incident occurred during a secon...
In a bid to underscore the importance of synergy between workplace benefits and retirement savings, Voya Financial has rolled out its latest advertising campaign titled "Better...
Rosalynn Carter, former first lady and a leading figure in global humanitarian efforts alongside her husband, former President Jimmy Carter, has died at the age of 96.
...
BMF (Black Mafia Family) producer Ian Woolf was just trying "to scare" picketing Writers Guild members who had gathered outside of the studio on Thursday. Now, Lionsgate has s...
Marvel Studios and Tyler Perry will need to bake some muffins and get some baskets ready as they welcome their new neighbor, Lionsgate. The studio announced it has signed on to...