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Afterhrs. takes storytelling to new levels
  • REEL MOVES/LA

Afterhrs. takes storytelling to new levels

By Reel 360 May 23, 2022
Afterhrs., a new content studio founded by Thelonious Brooks and Kai Regan, has launched to tell stories that connect with audiences through emotion, artfulness, inclusion, and...
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When it comes to snacks, f’real goes for the Gutty
  • REEL SAN FRANCISCO

When it comes to snacks, f’real goes for the Gutty

By Reel 360 May 23, 2022
The c-store environment is a competitive space for snack and CPG brands, all fighting for attention. This new work from f'real, the purveyors of on-the-go, blend-it-yourself sh...
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54-second watch acts as symbol of time stolen from LGBTQ+ community
  • International

54-second watch acts as symbol of time stolen from LGBTQ+ community

By Reel 360 May 23, 2022
In life, time is considered to be our greatest asset. However, for a member of the LGBTQ+ community, “time” is often cut short due to unsolicited violence—physical, psych...
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INTERVIEW: Lost star Josh Holloway on his new Rams’ film
  • INTERVIEW

INTERVIEW: Lost star Josh Holloway on his new Rams’ film

By Colin Costello May 20, 2022
Hot on the heels of winning Super Bowl LVI, the Los Angeles Rams were determined to do the near-impossible: steal the attention from the draft. Last month right before the...
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Performance Art expands North American  leadership team
  • REEL MOVES/NEW YORK

Performance Art expands North American leadership team

By Reel 360 May 17, 2022
Performance Art, Interpublic Group’s (IPG) data-driven creative agency, announces the appointment of Paul Fung as Creative Director in New York, with Benson Ngo promoted to s...
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INTERVIEW: Martin Agency team dissects The GEICO Gecko
  • INTERVIEW

INTERVIEW: Martin Agency team dissects The GEICO Gecko

By Colin Costello May 17, 2022
When I was first drawn to advertising part of the lure was the idea of creating an iconic spokesperson for a brand. I had always admired Tony the Tiger, Mr. Whipple, Clara "Wh...
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Carbon expands colorist roster with Bree Bracket
  • REEL MOVES/LA

Carbon expands colorist roster with Bree Bracket

By Reel 360 May 17, 2022
Creative Studio Carbon has promoted Bree Brackett to colorist in Los Angeles. The homegrown talent is making her mark straight out of the gate with campaigns for Adidas, AT...
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CDDP announces finalists and 5 new fellows
  • AICP

CDDP announces finalists and 5 new fellows

By Reel 360 May 17, 2022
Tamika Lamison, Executive Director of the Commercial Directors Diversity Program (CDDP), today announced the five Fellows who have each been awarded $25,000.00 stipends to prod...
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Leslie Odom, Jr. to host Creative Week grand finale
  • The One Club

Leslie Odom, Jr. to host Creative Week grand finale

By Reel 360 May 17, 2022
Actor Leslie Odom, Jr. has thrilled audiences with his performances in One Night in Miami, Harriet and Hamilton. Now, he can add Host of the One Club's Creative Week to his lis...
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Front hopes to bring more humanity to business relationships
  • Reel Ad of the Week

Front hopes to bring more humanity to business relationships

By Colin Costello May 16, 2022
Remember the creepy Twilight Zone episode, "The After Hours?" It was about a female shopper who is treated badly by some odd salespeople on an otherwise empty department store ...
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Which cities are emerging creative hubs? WeTransfer has the answer
  • National

Which cities are emerging creative hubs? WeTransfer has the answer

By Reel 360 May 16, 2022
As creative professionals, we all have a desire to know where to go to find that next job. Cities that were once creative, quite frankly dry up. It's natural. It happened in Ne...
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Drew Barrymore joins Grove Collaborative
  • REEL SAN FRANCISCO

Drew Barrymore joins Grove Collaborative

By Reel 360 May 13, 2022
Grove Collaborative, a leading sustainable consumer products company and Certified B Corp, announces actress and entrepreneur Drew Barrymore has joined the Company as an invest...
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Director James Rouse signs with Biscuit
  • International

Director James Rouse signs with Biscuit

By Reel 360 May 13, 2022
Biscuit Filmworks today announced that award-winning director James Rouse has joined its roster for representation in the US and UK. One of the ad industry’s most acclaim...
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Monster leaves old ways of working behind
  • Reel Ad of the Week

Monster leaves old ways of working behind

By Colin Costello May 13, 2022
The workforce, and workplace, have changed forever. Long commutes and inflexible work hours look like remnants from an ancient past. Monster's latest brand campaign, created by...
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PEDIGREE launches Support Dogs Program
  • International

PEDIGREE launches Support Dogs Program

By Reel 360 May 12, 2022
PEDIGREE Brand has launched a new brand campaign that celebrates dogs as essential supporters through challenging times.   As part of the program, the PEDIGREE bra...
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Union’s Andrea MacArthur celebrates Woman’s World for Amazon
  • International

Union’s Andrea MacArthur celebrates Woman’s World for Amazon

May 10, 2022
Created via Amazon XCM, directed by Lisa Gunning of Imperial Woodpecker, and edited by Union’s Andrea MacArthur and Nadine Mueller, “Woman’s World - Mother’s Day” aff...
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The Mill appoints Misha Stanford-Harris as VP Global Production
  • International

The Mill appoints Misha Stanford-Harris as VP Global Production

By Reel 360 May 10, 2022
The Mill today announced the promotion of Misha Stanford-Harris to Vice President of Global Production. Misha Stanford-Harris started at The Technicolor-owned company in Dec...
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BBH launches global short film competition
  • International

BBH launches global short film competition

By Reel 360 May 8, 2022
London-based BBH is marking its 40th year with the launch of a global short film competition. Four filmmaking teams from four countries will be commissioned, with the aim of fi...
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WPP will pay for abortion travel-related expenses
  • Roe v. Wade

WPP will pay for abortion travel-related expenses

By Reel 360 May 7, 2022
Global holding company, WPP, is now responding to the leaked Scotus document which clearly shows that the Conservative-controlled Supreme Court is leaning toward overturning th...
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Chicago Sky star Candace Parker in new Muscle Milk campaign
  • SPORTS

Chicago Sky star Candace Parker in new Muscle Milk campaign

By Reel 360 May 6, 2022
PepsiCo’s Muscle Milk brand invented the protein beverage category back in 1998, and it has long been associated with masculine weightlifter types. That has all ...
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