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Columnist: Reel 360

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Steve Carrell is better than “Okaaay” in epic Pepsi spot
  • Super Bowl

Steve Carrell is better than “Okaaay” in epic Pepsi spot

By Reel 360 Feb 2, 2019
The Reel 360 team has fond memories of many a celebrity-driven Pepsi Super Bowl spot. Remember Cindy? Britney? Beyonce? We won't talk about Michael. No. Now we can add ...
More »
Questions arise in Jussie Smollett’s alleged attack

Questions arise in Jussie Smollett’s alleged attack

By Reel 360 Feb 1, 2019
Area detectives and now the FBI continue to investigate the attack on the Empire actor Early Tuesday morning, Empire actor Jussie Smollett was attacked by what has...
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Ahead of Super Bowl, here comes ‘Hobbs & Shaw’
  • Super Bowl

Ahead of Super Bowl, here comes ‘Hobbs & Shaw’

By Reel 360 Feb 1, 2019
Universal Pictures has finally unveiled the first teaser trailer for one of their biggest releases of 2019, Fast & Furious Presents: Hobbs & Shaw. The F&F spin-off, the new o...
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FCA blitzes big game spots for digital and social
  • Super Bowl

FCA blitzes big game spots for digital and social

By Reel 360 Feb 1, 2019
This year, instead of advertising on CBS for the Super Bowl, FCA US rolled out seven (Yes, seven) online videos this week as part of its "Big Game Blitz" strategy. The final...
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‘Empire’ star Jussie Smollett beaten by MAGA supporters
  • BREAKING NEWS

‘Empire’ star Jussie Smollett beaten by MAGA supporters

by Reel 360 Jan 29, 2019
Details suggest victim was targeted by racist and homophobic attackers during 2 a.m. assault CNN is reporting that Empire star Jussie Smollett was viciously attacked ...
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Five workplace trends impacting creative teams
  • REEL PR WIRE

Five workplace trends impacting creative teams

By Reel 360 Jan 28, 2019
From technological developments to shifting working dynamics, there's no question that today's creative teams are challenged by constant and accelerating change, new research su...
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Yellow Tail returns to Big Game with happy campaign
  • Super Bowl

Yellow Tail returns to Big Game with happy campaign

By Reel 360 Jan 28, 2019
The Super Bowl is just days away and now, just like multiple Tom Brady passes, we are getting a flood of spots from the brands planning to air that Sunday. Some are clear tou...
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Get ready for 53 hours live streaming of the Tostitos bowl
  • Super Bowl

Get ready for 53 hours live streaming of the Tostitos bowl

By Reel 360 Jan 28, 2019
Move over Yule log. There is now a bowl of Tostitos. Not to eat, but to watch... get eaten... and refilled... and eaten. You get the idea. Yes, this is the first-ever #Tos...
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Stella Artois brings back “The Dude” & Carrie Bradshaw
  • Super Bowl

Stella Artois brings back “The Dude” & Carrie Bradshaw

By Reel 360 Jan 28, 2019
For fans of The Big Lebowski and Sex and the City it's time to cheers each other -- Stella Artois is bringing back The Dude and Carrie Bradshaw this Super Bowl Sunday. But t...
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‘Black Panther’ stuns at 25th annual SAG Awards
  • Awards Season

‘Black Panther’ stuns at 25th annual SAG Awards

By Reel 360 Jan 28, 2019
The REEL 360 team did not see this coming. Marvel's superhero hit, Black Panther, beat out favorites A Star is Born, Bohemian Rhapsody, BlacKkKlansman, and even Crazy Rich Asian...
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MillerCoors taps Michelle St. Jacques as new CMO
  • REEL PR WIRE

MillerCoors taps Michelle St. Jacques as new CMO

by Reel 360 Jan 24, 2019
MillerCoors has named Kraft Heinz executive Michelle St. Jacques as its new chief marketing officer, the first woman to ever hold the role. St. Jacques was most recently seni...
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Odds-makers place their bets on Oscar noms
  • Academy Awards

Odds-makers place their bets on Oscar noms

By Reel 360 Jan 23, 2019
For the betting population out there who expect to be on a lull between Super Bowl and March Madness, SportsBettingDime.com has something for you. The odds on the Academy Awa...
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BBDO NY & McCann NY lead One Show shortlist
  • The One Club

BBDO NY & McCann NY lead One Show shortlist

By Reel 360 Jan 23, 2019
BBDO New York, McCann New York and Droga5 have the most work on the early deadline shortlist for The One Show 2019 awards, according to The One Club for Creativity. US agenci...
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Kraft extends pop up store’s dates for govt. workers
  • REEL PR WIRE

Kraft extends pop up store’s dates for govt. workers

By Reel 360 Jan 23, 2019
From the good news department. Kraft has announced that the company opened a grocery store pop-up in Washington, DC to support a program called 'Kraft Now Pay Later' that helps ...
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Kristin Chenoweth unleashes the dogs for Avocados spot
  • Super Bowl

Kristin Chenoweth unleashes the dogs for Avocados spot

By Reel 360 Jan 23, 2019
The actor pulls off some of the best four-legged humor this side of "Best in Show" in new Super Bowl teaser from Energy BBDO Energy BBDO unleashed a Super Bowl tea...
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Jason Peterson hangs new shingle

Jason Peterson hangs new shingle

By Reel 360 Jan 22, 2019
Controversial former Havas North American CCO opens The Times Well, that didn't take very long. According to the Chicago Business Journal, Jason Peterson has opened a ...
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Grey NY is named AOR for Douglas Elliman
  • REEL PR WIRE

Grey NY is named AOR for Douglas Elliman

By Reel 360 Jan 22, 2019
Grey today announced that its Grey New York flagship office has been selected as the advertising agency-of-record for Douglas Elliman Real Estate, the third-largest residential ...
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Fusion92 promotes Meghan McCarthy to Senior VP
  • REEL PR WIRE

Fusion92 promotes Meghan McCarthy to Senior VP

By Reel 360 Jan 22, 2019
Chicago-based Fusion92, announced Meghan McCarthy is being promoted to the newly created position of Senior Vice President, Media & Activation Services. McCarthy served as VP...
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New family horse film takes on human trafficking
  • REEL PR WIRE

New family horse film takes on human trafficking

By Reel 360 Jan 21, 2019
Human trafficking is a hot topic today. The family film, Unbridled, which opened in select theaters nationwide on January 18, seeks to delicately tackle the issue. Founded i...
More »
‘Green Book’ wins top prize at PGA awards
  • Awards Season

‘Green Book’ wins top prize at PGA awards

By Reel 360 Jan 21, 2019
The Producers Guild Awards, which tees up possible winners for the Oscar Best Picture category, announced their awards which were held on January 19. Peter Farrelly's dramed...
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