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Columnist: Reel 360

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Baskin-Robbins reBRands itself
  • REEL BUSINESS

Baskin-Robbins reBRands itself

By Reel 360 Apr 12, 2022
Made your bed? That’s a reason to celebrate. Put on pants with actual buttons? There’s another! Legendary ice cream brand, Baskin-Robbins is celebrating the happiness ice c...
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Open Swim welcomes Nate Bloom as Chief Blockchain Officer
  • REEL MOVES/NEW YORK

Open Swim welcomes Nate Bloom as Chief Blockchain Officer

By Reel 360 Apr 12, 2022
Open Swim announced today that Nate Bloom has been brought on board as full-time Chief Blockchain Officer. Bloom and Open Swim founder Bradley Ross are no strangers in col...
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Ukrainian agency Drama Queen launches anti-war charity
  • War in Ukraine

Ukrainian agency Drama Queen launches anti-war charity

By Colin Costello Apr 11, 2022
On February 24th, Russia launched an unprovoked attack against Ukraine. Since the first days of the brutal war, the globe has reacted with compassion and horror, raising money ...
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Meet a new breed of New York Scatch-Off Game
  • REEL NEW YORK

Meet a new breed of New York Scatch-Off Game

By Reel 360 Apr 11, 2022
Get your dog paws ready. The New York Lottery is launching the new $1,000,000 Lucky Dog Scratch-Off Series. Our friends at McCann New York helped develop and create both th...
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Ezra Miller in hot water over altercation in Hawaii
  • Celebrity

Ezra Miller in hot water over altercation in Hawaii

By Reel 360 Apr 10, 2022
Actor Ezra Miller might be facing some serious consequences, much like Will Smith in the wake of their public shenanigans.  Earlier this week Rolling Stone reported that an...
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David&Goliath named AOR for San Diego Zoo
  • REEL MOVES/LA

David&Goliath named AOR for San Diego Zoo

By Reel 360 Apr 10, 2022
Our friends at David&Goliath (D&G) have announced that it was awarded Agency of Record (AOR) for San Diego Zoo Wildlife Alliance (SDZWA), an international, nonprofi...
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Discovery names Jon Steinlauf Future Chief U.S. Advertising Sales
  • REEL MOVES

Discovery names Jon Steinlauf Future Chief U.S. Advertising Sales

By Reel 360 Apr 8, 2022
Discovery, Inc. today announced that Jon Steinlauf will serve as the future Chief U.S. Advertising Sales Officer for Warner Bros. Discovery. Prior to joining Discovery in 20...
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WarnerMedia and Discovery close merger
  • REEL BUSINESS

WarnerMedia and Discovery close merger

By Reel 360 Apr 8, 2022
Today Discovery, Inc. and AT&T Inc. announced that they have closed their transaction to combine the WarnerMedia business with Discovery. The combination creates a pow...
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Academy makes its decision on Will Smith
  • Celebrity

Academy makes its decision on Will Smith

By Reel 360 Apr 8, 2022
The Board of Governors of the Academy of Motion Picture Arts and Sciences announced after an emergency meeting that they were banning Will Smith from all of the organization’...
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Filmmaker Daniel Lawrence Wilson rolls with Contagious
  • REEL MOVES/LA

Filmmaker Daniel Lawrence Wilson rolls with Contagious

By Reel 360 Apr 8, 2022
Filmmaker Daniel Lawrence Wilson - who counts Lexus, Össur, and BMW among his clients - has signed with WBEC certified Contagious for exclusive representation in the branded ...
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New Chevy Bolt work promotes life changes
  • REEL DETROIT

New Chevy Bolt work promotes life changes

By Reel 360 Apr 8, 2022
What's a little battery fire anyway? Apparently, General Motors has not parked the Chevy Bolt EV and Bolt EUV compact cars for good, following a highly publicized battery f...
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André Stringer and Rani Melendez launch DOMO
  • REEL MOVES/LA

André Stringer and Rani Melendez launch DOMO

By Reel 360 Apr 7, 2022
Renowned director André Stringer has teamed-up with production visionary Rani Melendez to launch DOMO, a creative collaboration company representing a hand-picked roster of to...
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Mastercard introduces the Touch Card for blind
  • REEL NEW YORK

Mastercard introduces the Touch Card for blind

By Reel 360 Apr 7, 2022
Touch Card by Mastercard is a first-of-its-kind accessible payment card system for blind and partially-sighted people.  To introduce the Touch Card, the credit card issuer ...
More »
Bola Ogun signs with Believe Media Commercial
  • REEL MOVES/LA

Bola Ogun signs with Believe Media Commercial

By Reel 360 Apr 7, 2022
Award-winning director, actress and writer Bola Ogun has signed with Believe Media for US commercial representation. Believe will be the first company to represent Ogun for c...
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Perdue chooses Colle McVoy as AOR
  • REEL MOVES/MINNEAPOLIS

Perdue chooses Colle McVoy as AOR

By Reel 360 Apr 7, 2022
Colle McVoy has been selected as creative agency of record for Perdue Foods after a competitive review. The agency will lead creative strategy aligning with Perdue's overal...
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FTX Crypto finds an Angel for MLB debut
  • REEL LA

FTX Crypto finds an Angel for MLB debut

By Reel 360 Apr 7, 2022
The Official Cryptocurrency Exchange brand of MLB is playing a bit of a name game to lead off Opening Day. FTX’s latest national campaign features All-Star pitcher and batte...
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REEL WOMEN: International Model Erika Stasiuleviciute
  • REEL WOMEN

REEL WOMEN: International Model Erika Stasiuleviciute

By Erika Stasiuleviciute Apr 6, 2022
Editor’s Note: They are leaders. They are inspirational. They are mentors. They are visionaries. They are, quite frankly, badasses. They are our 2022 REEL WOMEN – incred...
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Magnum shows what a retirement community should look like
  • International

Magnum shows what a retirement community should look like

By Reel 360 Apr 6, 2022
Madrid, Spain-based Lola MullenLowe has teamed with Copenhagen, Oslo and Stockholm-based Bacon Productions' director Martin Werner to create a lovely spot for Magnum Icecream....
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Mandalorian, Avengers: Endgame colorist Charles Bunnag joins Light Iron
  • REEL MOVES/LA

Mandalorian, Avengers: Endgame colorist Charles Bunnag joins Light Iron

By Reel 360 Apr 6, 2022
Our friends a  Light Iron have announced that renowned colorist Charles Bunnag has assembled with the company’s artist roster. Bunnag will work out of Light Iron’s Los...
More »
Nina DiSesa, J. Melvin Muse among AAF inductees
  • Advertising Awards

Nina DiSesa, J. Melvin Muse among AAF inductees

By Reel 360 Apr 5, 2022
The “Biggest Night in Advertising” will take place on Tuesday, April 26 at Cipriani Wall Street.  On that night, the American Advertising Federation (AAF) will induct eigh...
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