REEL LA Archives

REEL LA

Behr is back with the Domino Effect

By Reel 360 Apr 17, 2023

Late last month, Behr, along with creative partner TBWA\Chiat\Day released the first spot in a new campaign titled, “Should’ve Used Behr." The campaign expertly tapped ...

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Succession’s Brian Cox in new DIRECTV campaign

By Reel 360 Apr 13, 2023

This April, DIRECTV is launching its newest brand campaign titled, “Overly Direct Spokesperson,” starring Emmy and Golden Globe winner and Succession star, Brian Cox. T...

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New anti-ageism film calls out ad agencies

By Reel 360 Apr 5, 2023

Kiran Koshy of broadcasting & media production company Raucous Content directed the latest film in collaboration with the FAAAC, highlighting the Anti-Ageism Movement ...

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Westside Comedy Club launches L’Humor fragrance

By Reel 360 Mar 30, 2023

Most comedy clubs smell like beer, chicken and desperation. M.I.'s (Mission Improvable) Westside Comedy Theater in Santa Monica is out to change that with its new stand-up frag...

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San José Mineta Airport wants us to ‘fly simple’

By Reel 360 Mar 29, 2023

Recently, San José Mineta International Airport launched its "Fly Simple” campaign created by Business Agency, GALE. The launch features the official changeover to a new...

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Law firm Morgan & Morgan presents Miss More

By Reel 360 Mar 22, 2023

Director Paul Trillo of next-gen production & post-production studio ArtClass have joined forces with America’s largest injury law firm Morgan & Morgan...

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New Xbox controller channels 90s nostalgia

By Reel 360 Mar 21, 2023

Mutiny, Trailer Park Group’s dedicated videogame branding and advertising agency, has developed and crafted an inventive rollout for Xbox’s family of Elite controllers. ...

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Under Armour calls on athletes to protect the house

By Reel 360 Mar 20, 2023

Do you remember Under Armour’s Protect This House battle chant that took sports culture by storm 20 years ago? Well, Protect This House is back, and spoiler alert (!)–it’...

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Quickbooks’ digital campaign gives Oscar to small businesses

By Reel 360 Mar 9, 2023

The importance of small businesses in our communities is often talked about, but not always recognized. QuickBooks is committed to powering prosperity for small businesses, whi...

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Christian Breslaur directs new LA Fitness campaign

By Reel 360 Feb 24, 2023

When it comes to making healthy life changes, thinking in terms of an entirely New Year is daunting. It feels good to think about setting the new year off right, when the new y...

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New Nissan spot empowers Black music creators

By Reel 360 Feb 24, 2023

Unicorns and Unicorns celebrates Black History Month with a new spot for Nissan directed by Monty Marsh via fluent360. Nissan’s latest “Electric Beats In...

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ZipRecruiter, Ant-Man land engineer dream job

By Reel 360 Feb 8, 2023

Ahead of the release of Marvel Studios’ Ant-Man and The Wasp: Quantumania in theaters on February 17th, ZipRecruiter debuted three new commercials showcasing how its platform...

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Ted Lasso’s Nick Mohammed in new iPhone short

Jan 25, 2023

Apple is continuing its journey to help the world understand why privacy matters in the latest ‘Privacy. That’s iPhone’ campaign from TBWA\Media Arts Lab. In the latest ...

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White Lotus besties are new faces of Skims

By Reel 360 Jan 23, 2023

If you're a fan of HBO's The White Lotus, chances are you will be an even bigger fan of this news. Kim Kardashian's underwear and shapewear brand, SKIMS, has teamed up with f...

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Your neighbors have it in Facebook Marketplace campaign

By Reel 360 Jan 23, 2023

If there’s one thing Gen Z loves, it’s a good deal. From praising budget airlines to sharing cost-cutting hacks on TikTok, any opportunity to cut spending has become more t...

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La Marca Prosecco promotes optimism for 2023

By Reel 360 Jan 3, 2023

Since meeting in art school, Italian natives Marc & Gio have helmed campaigns for a long list of clients including Jeep, Coca-Cola, Luxottica, Fiat, and have made names for...

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Couples, Throuples and Friends Oh my! New Grindr campaign

By Reel 360 Nov 21, 2022

Los Angeles-based production studio Florence has re-teamed with social network Grindr on their second film campaign, Come Home with Us, a heartfelt look at the spectrum of quee...

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For Cold-EEZE and Defend-EEZE, Docter Twins call Mother Nature

By Reel 360 Nov 17, 2022

What does Mother Nature’s garden look like? This isn’t a question you get to answer every day, says THINKING MACHINE’s Matthew Docter when describing the process of cre...

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Kia puts the power of silence on display with NASCAR driver Kris Martin

By Reel 360 Nov 14, 2022

What comes to mind when you think of the power of a performance vehicle? It could be its loud, revving engines and tiny frame. Or the cacophony of rumbles and roars. That’s n...

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Turo opens door to magical adventure in Fall campaign

By Reel 360 Nov 9, 2022

In a fantasy-fueled follow-up to its “Find Your Drive” campaign that first launched in Fall 2021, Turo engaged Los Angeles-based creative studio SixTwentySix to catalyze it...