REEL LA Archives

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Black celebrities inspire face masks in new PSA

By Reel 360 Aug 20, 2020

According to medical experts, wearing a face mask is among the most important actions an individual can take to help stop the spread of COVID-19 To support Black Americans w...

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AT&T and Lily return in first 5G campaign from BBDO

By Reel 360 Aug 10, 2020

AT&T is releasing its first ad celebrating nationwide 5G, starring its beloved spokes-character Lily! Since Lily’s return to AT&T in May, she is back for the third in...

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Chipotle offers the new Tony Hawk Burrito

By Reel 360 Aug 10, 2020

Chipotle Mexican Grill today announced it is teaming up with skating legend and brand superfan Tony Hawk to offer his go-to Chipotle order exclusively on the Chipotle app an...

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First All-Female Driving Team AWD launches

By Reel 360 Aug 8, 2020

The first-ever all-female stunt driving team, AWD (The Association of Women Drivers), has launched in Los Angeles with a trio of seasoned female stunt drivers sharing...

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‘Joker’ DP fan films ‘Batman’ COVID-19 PSA

By Colin Costello Aug 7, 2020

More than 160,000 people have died from Covid-19 in the United States. According to Johns Hopkins University, there are at least 4,895,868 cases of coronavirus in the...

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GLP director Gary Land hits ice for NHL/iPhone spot

By Reel 360 Aug 5, 2020

The new Shot on iPhone commercial, directed by Gary Land of GLP Creative, is a smile-inducing work of camaraderie on the ice featuring the antics of Vegas Golden Knights’ Mar...

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Pets talk to pets in new Best Friends Animal Society spot

By Reel 360 Jul 31, 2020

Pets get a word into other pets in Best Friends Animal Society's new digital spot from creative agency partner TBWA\Chiat\Day LA. The Society is a leading national animal welfa...

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72andsunny, Adobe launch Stock Film Festival

By Reel 360 Jul 16, 2020

Adobe in partnership with creative agency 72andSunny Los Angeles, launched the first-ever Stock Film Festival, showcasing that, while production may have been put on hold durin...

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Miniac Films brings adidas’ innovative New Primeblue

By Reel 360 Jul 15, 2020

The oceans are awash in plastic and their future, and ours, is threatened. adidas has developed one solution that may help fix the problem: it’s Primeblue, and its’ remarka...

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Ted Melfi, Octavia Spencer ‘Persevere’ for NASA

By Reel 360 Jul 14, 2020

"We are a species of explorers. Believers." And so begins Academy-Award nominated director Ted Melfi's new short film for NASA. Titled 'We Persevere,' Melfi teamed up with exec...

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Three’s A Crowd challenges ad industry hiring practices

By Reel 360 Jul 11, 2020

Three’s A Crowd, a Los Angeles-based Black creative collective, has launched the In For 13% movement which calls on advertising industry leadership to “publicly and action...

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Kia’s new campaign has two words for you, “Road Trip!”

By Reel 360 Jun 15, 2020

Rooooad trip! Two favorite words to my ears and heart. Who doesn't love just jumping into your car like, Batman and Robin from the old '60s series, and just going somewhere? T...

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Gatorade’s new effort wants to make quarantine count

By Reel 360 Jun 15, 2020

Gatorade has launched its latest ad campaign with TBWA\Chiat\Day, made entirely during quarantine and with athletes who are training at home, in mind. In keeping with the reali...

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Sekou Andrews shares love letter to hate in new work

By Reel 360 Jun 8, 2020

Cities are burning. Hearts are broken. The knee of racism is once again crushing the windpipe of Black America. With a nation fighting two pandemics, comes the world premiere o...

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Lay’s, David&Goliath look for some joygivers

By Reel 360 May 15, 2020

Lay’s is on a mission to find and celebrate people who are creating much-needed joy in their local communities – donating $50 to Feeding America for every social post ...

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72andSunny invites us to Grabst a Pabst

By Reel 360 May 14, 2020

This makes the Reel 360 team not only want a beer, but a working man's beer. Pabst, baby. While our new realities are forcing us to find new ways of socializing and being creat...

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Lily’s back… at home in two new AT&T spots

By Reel 360 May 11, 2020

Today, AT&T launches a new campaign – remaining empathetic to the current reality – while lightening the mood with a dose of charm via beloved spokes-character Lil...

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Kia’s “Telluriders” deliver 95K face shields to hospitals

By Reel 360 May 5, 2020

In response to a shortage of personal protective equipment (PPE) caused by the COVID-19 pandemic, volunteers called "Telluriders" from Kia Motors' U.S. headquarters delivered t...

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Sean Thonson directs Travelocity’s “Wander Wisely”

By Reel 360 Apr 29, 2020

A world traveler and adventurer, Wondros Collective’s Director/Director of Photography Sean Thonson traveled to Panama this past fall to shoot the newest campaign from Expedi...

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McDonald’s spot from Pulse brings 16 DPs together

By Reel 360 Apr 27, 2020

Pulse Director Ryan Booth knows his DP's apparently. This spot for McDonald’s, which celebrates the fast food giant's support for essential workers battling coronavirus COVID...