Skippy Peanut Butter creates oasis on “Animal Crossing”

2+ Arguably one of 2020’s most popular pastimes, Nintendo’s “Animal Crossing: New Horizons,” has sold 14.3 million copies since its March release. The handheld game, in which users build their own virtual islands, quickly became a hit as players looked for a form of escapism while stuck indoors.  Now Skippy Peanut Butter, with the help of creative partner … Continue reading “Skippy Peanut Butter creates oasis on “Animal Crossing””

Hormel, BBDO launch Black label bacon-scented mask

1+ As Americans (looking at you Orange County, Florida and Texas) continue to debate the effectiveness of face masks, there is still one thing nearly everyone can agree on: Bacon is delicious. Which is why BBDO Minneapolis partnered with the makers of Hormel Black Label Bacon to introduce Hormel Black Label Breathable Bacon. This ain’t … Continue reading “Hormel, BBDO launch Black label bacon-scented mask”

7,500 Post-it notes make up mural celebrating unity

1+ Minneapolis has had quite the challenging year. First the city, like others, was crippled by the novel coronavirus COVID-19 pandemic. Then it became the epicenter of the Black Lives Matter movement after George Floyd was brutally killed at the hands of four policemen. Before all of these events transpired, 3M had tapped BBDO Minneapolis … Continue reading “7,500 Post-it notes make up mural celebrating unity”

Forget finding your Happy Spot, try the Skippy Place

1+ From time to time, it’s good to be reminded that no matter what you’ve got going on, you deserve to give yourself a little break. A little escape from reality. Even if it’s only for a moment. And even if it’s only with something as simple as a snack. Yaaas. The new campaign from … Continue reading “Forget finding your Happy Spot, try the Skippy Place”

Hormel brings the chill to chili in new campaign

1+ The new Hormel Chili campaign aims to bring people together by sharing food that promotes a good time. Created by BBDO Minneapolis and launched on January 20th, the spots feature real life moments where people could use an easy dinner upgrade to their typical dinner routine. Once they taste the Hormel Chili, they’re hit … Continue reading “Hormel brings the chill to chili in new campaign”