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TikTok Star EJ Marcus is Heinz’s Vegetarian Vampire
  • REEL NEW YORK

TikTok Star EJ Marcus is Heinz’s Vegetarian Vampire

By Reel 360 Nov 1, 2022
Yeah, yeah we know - Halloween is so last month, but we still need to talk about some of the campaigns we loved, like this one from storytelling production company 1stAveMachin...
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Kraft Dressing invites consumers to get Well Dressed
  • REEL NEW YORK

Kraft Dressing invites consumers to get Well Dressed

By Reel 360 Sep 26, 2022
Kraft Dressings is getting dressed up! As the brand unveils its new platform “Well Dressed,” the first brand campaign since 2016, and the biggest integrated marketing effo...
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Kraft, Wieden+Kennedy seek the next “Mayo Man”
  • REEL NEW YORK

Kraft, Wieden+Kennedy seek the next “Mayo Man”

By Reel 360 May 11, 2021
As the “Mayo of Mayonnaise,” Kraft Mayo always celebrates mayo lovers. Now, the velvety smooth brand just tapped legendary “Mayo Man” (who you may remember ate straigh...
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Heinz Ketchup’s incredibly simple and smart ads
  • Reel Ad of the Week

Heinz Ketchup’s incredibly simple and smart ads

By Colin Costello Apr 15, 2021
These are the kinds of ads that made me want to get into advertising. Just incredibly simple and smart. When you see them, you slap your forehead thinking, "Why didn't I think ...
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Baby Nut “shellabrates” 21st birthday

Baby Nut “shellabrates” 21st birthday

By Colin Costello Aug 11, 2020
Before Baby Yoda, it was Baby Nut who captured America's curiosity. It even seems like just yesterday, (COVID what?) we witnessed the death of Mr. Peanut as he drove the Nutmo...
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MiO “fixes water” in amusing new spot
  • REEL NEW YORK

MiO “fixes water” in amusing new spot

By Colin Costello Jul 24, 2020
Human beings are 60% H20. We need at least eight glasses of water every day. If we have kidney stones, like some of the Reel 360 team does, we need even more. But here's the ru...
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Mr. Peanut meets fiery death saving Wesley Snipes
  • Super Bowl

Mr. Peanut meets fiery death saving Wesley Snipes

By Colin Costello Jan 22, 2020
RIP, Mr. Peanut. I ate you well. In by far what is the nuttiest Super Bowl teaser yet, Planters Peanuts has killed off beloved Mr. Peanut in a fiery death from AOR Vayner Media...
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Mr. Peanut returns to Super Bowl in new nutty adventure
  • Super Bowl

Mr. Peanut returns to Super Bowl in new nutty adventure

By Reel 360 Jan 15, 2020
Super Bowl LIV is just a little over two weeks away and brands are beginning to roll out what they have paid millions of dollars for. Kraft-Heinz's Planters Peanuts is one of ...
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