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McDonald’s pulls creepy AI-generated Xmas ad after backlash
  • International

McDonald’s pulls creepy AI-generated Xmas ad after backlash

By Reel 360 Dec 12, 2025
McDonald’s Netherlands has pulled an AI-generated holiday commercial after the spot was widely mocked across social media, reigniting criticism around the growing use of gene...
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123NET names Doner Agency of Record
  • REEL MOVES/DETROIT

123NET names Doner Agency of Record

By Reel 360 Dec 11, 2025
Leading fiber internet service provider 123NET has named Doner, part of Stagwell, as its creative and strategic agency of record. The partnership marks a significant step in 12...
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Humor, music and nostalgia rule Super Bowl ads in new poll
  • Super Bowl

Humor, music and nostalgia rule Super Bowl ads in new poll

By Reel 360 Dec 11, 2025
The 2026 Super Bowl will air on NBC and Peacock on February 8, with advertisers paying approximately $8 million for a 30-second spot, up from roughly $7 million last year. Ad i...
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Here she is – Supergirl in her first trailer
  • Trailers

Here she is – Supergirl in her first trailer

By The Geek Dec 11, 2025
The first teaser trailer for Supergirl has arrived, offering a dynamic look at Milly Alcock’s take on Kara Zor-El as she embarks on an interstellar journey fueled by vengeanc...
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The CW celebrates the 93rd annual Hollywood Xmas Parade
  • HOLIDAY SPIRIT

The CW celebrates the 93rd annual Hollywood Xmas Parade

By Reel 360 Dec 11, 2025
The 93rd Annual Hollywood Christmas Parade Supporting Marine Toys for Tots, produced by Associated Television International, will light up television screens nationwide when it...
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“Truth, Justice, Whatever”: First Supergirl poster lands
  • Film

“Truth, Justice, Whatever”: First Supergirl poster lands

By The Geek Dec 10, 2025
DC Studios has unveiled the first poster for Supergirl, and the new tagline tells fans everything they need to know about this version of Kara Zor-El: “Truth, Justice, Wh...
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Tricon Residential gets back to the humanity of renting
  • REEL NEW YORK

Tricon Residential gets back to the humanity of renting

By Reel 360 Dec 10, 2025
Tricon Residential, one of North America’s largest owners and operators of rental homes and a Blackstone Real Estate portfolio company, has unveiled, via creative agency Amer...
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Uber Eats delivers new chapter of Get Almost, Almost Anything
  • REEL LA

Uber Eats delivers new chapter of Get Almost, Almost Anything

By Colin Costello Dec 10, 2025
Uber Eats is taking its long-running “Get Almost, Almost Anything” platform to a new level of playful absurdity, unveiling a fresh round of cinematic stories that treat eve...
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Gravity Global elevates media leadership
  • REEL MOVES/Houston

Gravity Global elevates media leadership

By Reel 360 Dec 9, 2025
Gravity Global has expanded its senior leadership bench, naming Kyle Allen as Executive Managing Partner, Connection + Media Analytics, and appointing Andy Blotner as SVP, Head...
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Margaret Qualley x A$AP Rocky star in mini romance for Chanel
  • International

Margaret Qualley x A$AP Rocky star in mini romance for Chanel

By Reel 360 Dec 9, 2025
Michel Gondry has stepped behind the camera once again, this time crafting a glimmering mini-romance for Chanel ahead of the house’s Métiers d’Art 2026 show. Produced by P...
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Benedict Cumberbatch turns real Amazon reviews into holiday gold
  • HOLIDAY SPIRIT

Benedict Cumberbatch turns real Amazon reviews into holiday gold

By Reel 360 Dec 8, 2025
Amazon is doubling down on one of its most charming ideas in years, reviving its Cannes-winning “Five Star Theater” campaign and bringing in the actor audiences literally a...
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Toyota makes joy the mission this holiday season
  • HOLIDAY SPIRIT

Toyota makes joy the mission this holiday season

By Reel 360 Dec 7, 2025
Toyota kicked off its holiday campaign last night with two new festive spots celebrating the joy of giving – debuting across NBCUniversal’s holiday specials Christmas in Ro...
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A requiem for advertising that has lost its soul
  • POV

A requiem for advertising that has lost its soul

By Kevin Miles Dec 5, 2025
I've been letting the idea for this article marinate in my brain for a few months now, but I couldn't quite figure out where to begin. Then, on Monday, Real360.com reported tha...
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Kroger’s holiday film honors the USO
  • HOLIDAY SPIRIT

Kroger’s holiday film honors the USO

By Reel 360 Dec 4, 2025
Kroger is kicking off the holiday season with “Operation: Gingerbread,” a warm and emotional animated film that pays tribute to military families and celebrates the power o...
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Stanley Tucci gets Italian with Diane Morgan for San Pellegrino
  • HOLIDAY SPIRIT

Stanley Tucci gets Italian with Diane Morgan for San Pellegrino

By Reel 360 Dec 3, 2025
Stanley Tucci joins Diane Morgan for a hilarious chat about what San Pellegrino calls Italian Time. The new piece extends the brand’s holiday campaign, which has been serving...
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RWJBarnabas Health celebrates Jersey Style holidays
  • HOLIDAY SPIRIT

RWJBarnabas Health celebrates Jersey Style holidays

By Reel 360 Dec 3, 2025
RWJBarnabas Health has introduced its first holiday campaign focusing on themes of health, community and shared traditions, emphasizing the meaningful moments that define the h...
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Red Lobster launches The Red Lobsttery for  holidays
  • HOLIDAY SPIRIT

Red Lobster launches The Red Lobsttery for holidays

By Reel 360 Dec 3, 2025
Red Lobster is kicking off the holiday season with The Red Lobsttery, the brand’s first campaign created with its new cultural agency partner, VIRTUE Worldwide. At a time whe...
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Johnnie Walker unveils next chapter of Keep Walking campaign
  • International

Johnnie Walker unveils next chapter of Keep Walking campaign

By Reel 360 Dec 2, 2025
Johnnie Walker has introduced the next evolution of its iconic Keep Walking campaign. The new global creative highlights the personal journeys of progress shaping contemporary ...
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Glad and Oscar the Grouch drop trash-filled musical collab
  • Reel Ad of the Week

Glad and Oscar the Grouch drop trash-filled musical collab

By Colin Costello Dec 2, 2025
Glad just dropped the most unexpected and delightful collaboration of the holiday season. The nation’s leading trash bag brand teamed up with the one creature on Earth who t...
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Cannes Lions Launches LIONS Sport
  • CANNES LIONS

Cannes Lions Launches LIONS Sport

By Reel 360 Dec 2, 2025
The Cannes Lions International Festival of Creativity has announced LIONS Sport, a new global forum dedicated to the cultural and commercial power of creativity in sport. T...
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