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Columnist: Reel 360

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Finlandia chooses DDB Unlimited as new AOR
  • REEL MOVES

Finlandia chooses DDB Unlimited as new AOR

By Reel 360 Jul 20, 2020
Brown-Forman Corporation announced that DDB Unlimited will be the new lead strategic and creative agency for Finlandia Vodka, with Haygarth as their partner to handle shopper a...
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HollyShorts moves festival online in November
  • Reel 360 at Hollyshorts

HollyShorts moves festival online in November

By Reel 360 Jul 17, 2020
The organizers behind the Oscar-Qualifying HollyShorts Film Festival have announced that they will be moving online and rescheduling their 16th annual year. Due to CO...
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Leo Burnett revives Elvis to launch new Fiat pick-up
  • International

Leo Burnett revives Elvis to launch new Fiat pick-up

By Reel 360 Jul 17, 2020
To launch the new Fiat Strada pick-up truck, Leo Burnett Tailor Made, Sao Paulo, Brazil, has brought back that hip-swiveling King of Rock and Roll - Elvis - in a new integrated...
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French Riviera Film Fest announces Finalist shorts
  • Cannes Film

French Riviera Film Fest announces Finalist shorts

By Reel 360 Jul 16, 2020
The second annual French Riviera Film Festival (FRFF) has announced the finalist shorts of the 2020 competition, the announcement was made today by festival...
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72andsunny, Adobe launch Stock Film Festival
  • REEL LA

72andsunny, Adobe launch Stock Film Festival

By Reel 360 Jul 16, 2020
Adobe in partnership with creative agency 72andSunny Los Angeles, launched the first-ever Stock Film Festival, showcasing that, while production may have been put on hold durin...
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Mary Trump’s memoir explodes with 950K sales
  • BOOKS

Mary Trump’s memoir explodes with 950K sales

By Reel 360 Jul 16, 2020
Mary Trump's explosive memoir Too Much and Never Enough: How My Family Created the World’s Most Dangerous Man has been released after a long winded legal battle championed by...
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Bonfire gets Juiced
  • REEL MOVES/NEW YORK

Bonfire gets Juiced

By Reel 360 Jul 15, 2020
Bonfire, the creative company that’s re-writing the rules for how post production is being done, has entered into a new strategic partnership with Juice, the Central European...
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poolhouse Platform connects producers as never before
  • REEL MOVES/LA

poolhouse Platform connects producers as never before

By Reel 360 Jul 15, 2020
poolhouse is a new, one-of-a-kind platform created for producers by producers. A unique industry resource, poolhouse offers a robust community for creative producers from ag...
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Writers Guild, UTA agree on new franchise deal
  • Union News

Writers Guild, UTA agree on new franchise deal

By Reel 360 Jul 15, 2020
The Writers Guild of America (WGA) and United Talent Agency (UTA) have agreed to a new franchise agreement. Therefore, effective immediately, UTA may once again represent WGA m...
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Doritos offers fans $150K to create ad for NFL Kickoff
  • REEL DALLAS

Doritos offers fans $150K to create ad for NFL Kickoff

By Reel 360 Jul 15, 2020
When, and if, the NFL returns this fall, chances are it will look very different. Fans may not be allowed in stadiums due to the novel coronavirus COVID-19 pandemic. And Colin ...
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‘The Batman’ to resume production in September
  • Film

‘The Batman’ to resume production in September

By Reel 360 Jul 15, 2020
The UK has been one of the hardest-hit countries during the COVID-19 pandemic, with over 44,000 deaths reported. But with daily new cases falling, Prime Minister Boris Johnson ...
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Miniac Films brings adidas’ innovative New Primeblue
  • REEL LA

Miniac Films brings adidas’ innovative New Primeblue

By Reel 360 Jul 15, 2020
The oceans are awash in plastic and their future, and ours, is threatened. adidas has developed one solution that may help fix the problem: it’s Primeblue, and its’ remarka...
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Truly Hard Seltzer brings the flavor in new campaign
  • REEL SAN FRANCISCO

Truly Hard Seltzer brings the flavor in new campaign

By Reel 360 Jul 15, 2020
It's impossible to hate on a spot that includes a Soul Train line. Truly Hard Seltzer has dropped a brand new campaign, calling on drinkers to be their original and flavorful s...
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The One Club adds to Diversity Board
  • The One Club

The One Club adds to Diversity Board

By Reel 360 Jul 15, 2020
The One Club for Creativity has enhanced diversity within its leadership with the appointments of Gail Anderson, chair of BFA Design and BFA Advertising at the School of Visual...
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Ted Melfi, Octavia Spencer ‘Persevere’ for NASA
  • REEL LA

Ted Melfi, Octavia Spencer ‘Persevere’ for NASA

By Reel 360 Jul 14, 2020
"We are a species of explorers. Believers." And so begins Academy-Award nominated director Ted Melfi's new short film for NASA. Titled 'We Persevere,' Melfi teamed up with exec...
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Everything you need to know about Peacock streaming
  • TV

Everything you need to know about Peacock streaming

By Reel 360 Jul 14, 2020
Get ready for more streaming. Peacock, NBCUniversal’s new highly anticipated streaming service, will officially launch tomorrow offering consumers across the country a world-...
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Apple and that whole ‘Working-from-home-thing’
  • Reel Ad of the Week

Apple and that whole ‘Working-from-home-thing’

By Reel 360 Jul 14, 2020
Apple has released a sequel to its popular 2019 ad "Underdogs." And it is great. Titled, "The Whole Working-from-Home-Thing" features the 'dogs attempting to work on a project ...
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Yessian, Detroit Youth Choir go for ‘Glory’ in BLM
  • REEL DETROIT

Yessian, Detroit Youth Choir go for ‘Glory’ in BLM

By Reel 360 Jul 14, 2020
Like so many across America, the Detroit Youth Choir singers and their families have been deeply affected by the collective pain experienced by the black community following th...
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Body found in lake confirmed to be Naya Rivera
  • In memoriam

Body found in lake confirmed to be Naya Rivera

By Reel 360 Jul 14, 2020
A body discovered Monday morning at Lake Piru has been identified as the former Glee actress Naya Rivera, the Ventura County Sheriff's Office said during a news conference...
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American Film Market moves online for 2020
  • REEL 360 at AFM

American Film Market moves online for 2020

By Reel 360 Jul 14, 2020
The American Film Market (AFM®) will bring its 2020 edition online, the Independent Film & Television Alliance® (IFTA® ) announced yesterday.  The novel coronavirus...
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