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Columnist: Reel 360

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MTN DEW partners with Boston Beer to produce alcohol brand
  • REEL MOVES/BOSTON

MTN DEW partners with Boston Beer to produce alcohol brand

By Reel 360 Aug 10, 2021
The Boston Beer Company, maker of Samuel Adams Boston Lager, and PepsiCo today announced plans to enter a business collaboration to produce HARD MTN DEW alcoholic beverage.  T...
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Jordan Bahat directs Allison Ponthier’s video for Faking My Own Death
  • Music

Jordan Bahat directs Allison Ponthier’s video for Faking My Own Death

By Reel 360 Aug 9, 2021
Director Jordan Bahat has crafted a wondrous vision for singer Allison Ponthier’s latest single, the title track off the 25-year-old singer-songwriter’s debut EP Faking My...
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The Suicide Squad takes in $26.5m in deathly box office weekend
  • Film

The Suicide Squad takes in $26.5m in deathly box office weekend

By Reel 360 Aug 9, 2021
The Suicide Squad received unusually good reviews for a comic-book adaptation, plenty of social media attention, and had little to no competition on a prime summer weekend. Eve...
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Doom Patrol: Check out mind-bending first teaser for Season 3
  • Trailers

Doom Patrol: Check out mind-bending first teaser for Season 3

By Reel 360 Aug 9, 2021
HBO Max has released a first look teaser for season three of the Emmy-nominated Max Original Doom Patrol. The first three episodes of season three will debut THURSDAY, SEPTEM...
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The One Club:  WAATBP Diversity Conference set for September
  • The One Club

The One Club: WAATBP Diversity Conference set for September

By Reel 360 Aug 9, 2021
The 11th edition of The One Club for Creativity's Where Are All The Black People (WAATBP) diversity conference and career fair will take place on September 29-30...
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PacSun: Celebrates Soho store anniversary with live stream
  • REEL NEW YORK

PacSun: Celebrates Soho store anniversary with live stream

By Reel 360 Aug 9, 2021
Marking their Soho flagship store's one-year anniversary, PacSun will host an exclusive first live-streaming shopping event for the limited edition Vans shoe in collaboration w...
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H&R Block chooses Carmichael Lynch as lead agency
  • REEL MOVES/MINNEAPOLIS

H&R Block chooses Carmichael Lynch as lead agency

By Reel 360 Aug 9, 2021
Carmichael Lynch announced it has been named the strategy and creative lead for H&R Block, the iconic brand founded by brothers Henry and Richard Bloch in 1955. The agenc...
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Chevrolet, Guy Fieri debut Apple Pie Hot Dog at Field of Dreams
  • REEL IOWA

Chevrolet, Guy Fieri debut Apple Pie Hot Dog at Field of Dreams

By Reel 360 Aug 9, 2021
If you cook, bake or grill it, Chevrolet is banking people will come. Today, Chevy announced a collaboration with Guy Fieri, award-winning chef, restaurateur and influential t...
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ArtClass branches into Midwest with BicMedia Acquisition
  • Reel Moves/Kansas City

ArtClass branches into Midwest with BicMedia Acquisition

By Reel 360 Aug 9, 2021
Bicoastal production company ArtClass is expanding into the Midwest with the acquisition of Kansas City-based video agency BicMedia. Effective as of today, BicMedia will operat...
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Sylvester Stallone on adding bite to Suicide Squad’s King Shark
  • The Craft

Sylvester Stallone on adding bite to Suicide Squad’s King Shark

By Reel 360 Aug 9, 2021
In The Suicide Squad, which opened in theaters and began streaming on HBO Max last weekend, the enormous King Shark is half-human and half-shark, with a childlike naivete that ...
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Markie Post of Night Court fame passes at 70
  • In memoriam

Markie Post of Night Court fame passes at 70

By Reel 360 Aug 8, 2021
Growing up, the West Coast Editor of Reel 360 had a major crush on actress Markie Post, an actress best known for playing public defender Christine Sullivan on the 1980's hit s...
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Burger King investigating anti-vax sign in Michigan
  • REEL MICHIGAN

Burger King investigating anti-vax sign in Michigan

By Reel 360 Aug 7, 2021
And here the Reel 360 Team thought Burger King's tagline was, "Your Way, Way Better." But in Jackson, Michigan a Burger King has reportedly traded in its trademarked tagline fo...
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Bentonville Fest: Beta the Digital Series makes its debut
  • Indie Film

Bentonville Fest: Beta the Digital Series makes its debut

By Reel 360 Aug 6, 2021
Geena Davis’ Bentonville Film Festival 2021 will have a great comedic digital series from Chicago competing in the episodic block this weekend. And that comes to us via the g...
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Squeak E. Clean Studios expands producing team
  • REEL MOVES/NEW YORK

Squeak E. Clean Studios expands producing team

By Reel 360 Aug 6, 2021
Global creative audio network Squeak E. Clean Studios has expanded its team, hiring Kit Winter as its East Coast Executive Producer and Anna Garcia Lascurain as a Producer, out...
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Wild Turkey, Matthew McConaughey want us to trust our spirits
  • REEL KENTUCKY

Wild Turkey, Matthew McConaughey want us to trust our spirits

By Reel 360 Aug 5, 2021
Wild Turkey has launched its new, global creative campaign and platform, "Trust Your Spirit," featuring the brand's Creative Director Matthew McConaughey. Encoura...
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Framestore:  Lawrence Jones joins New York Studio
  • REEL MOVES/NEW YORK

Framestore: Lawrence Jones joins New York Studio

Aug 5, 2021
Oscar-winning creative studio Framestore announced today the appointment of Lawrence Jones as Creative Director, Realtime Supervisor in a move to expand the creative leadership...
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Taco Bell: Taps Cashmere as first Agency of Culture
  • REEL MOVES/LA

Taco Bell: Taps Cashmere as first Agency of Culture

By Reel 360 Aug 5, 2021
Today, award-winning, full-service marketing shop, Cashmere, announced it was selected as Taco Bell Corp's Culture Agency of Record, a new agency partner for the brand that fur...
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The Suicide Squad: James Gunn was dying to save Task Force X
  • The Craft

The Suicide Squad: James Gunn was dying to save Task Force X

By Reel 360 Aug 4, 2021
It's no secret that 2017's Suicide Squad, while a hit at the global box office to the tune of $746.8 million, was a complete and utter disappointment both to fans and critics. ...
More »
Snickers’ hungry social media manager botches Twitter fleets
  • Social Media

Snickers’ hungry social media manager botches Twitter fleets

By Reel 360 Aug 4, 2021
Ever heard of Fleets? It was Twitter’s real-time video-sharing platform (a-la Instagram Stories, SnapChat etc.), and it went defunct yesterday, August 3rd. While most brands ...
More »
Carbon: Tommy Smith joins as VFX Supervisor
  • REEL MOVES/LA

Carbon: Tommy Smith joins as VFX Supervisor

By Reel 360 Aug 4, 2021
A prodigious talent, Tommy Smith is excited to join creative studio Carbon as VFX Supervisor. He’s welcomed by a team of stellar artists, many of whom he has worked with ov...
More »

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