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Columnist: Reel 360

Reel 360 is a national outlet that covers industry news in advertising, film, TV, streaming, social media, digital, production and entertainment. Not only do our writers cover these industries, they also play an active role in these industries.

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Rethink elevates Mike Dubrick to North American CCO
  • REEL MOVES/TORONTO

Rethink elevates Mike Dubrick to North American CCO

By Reel 360 Jul 17, 2026
Rethink has promoted longtime creative leader Mike Dubrick to Chief Creative Officer, North America, expanding his oversight across the independent agency’s Toronto, New York...
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Megan Fox embraces dark side in sheer & lace goth photoshoot
  • STYLE

Megan Fox embraces dark side in sheer & lace goth photoshoot

By Reel 360 Jul 17, 2026
Actress Megan Fox sent social media buzzing after posting a striking gothic-inspired photoshoot to Instagram featuring sheer black lingerie, a dramatic floor-length veil, smoky...
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Olive Oils From Spain brings the spirit of Spain to American tables
  • REEL MIAMI

Olive Oils From Spain brings the spirit of Spain to American tables

By Reel 360 Jul 15, 2026
Olive Oils From Spain is bringing the spirit of Spanish dining to American kitchens with "All in a Drop," a new campaign from Republica Havas that positions Spanish extra virgi...
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Apple TV rolls the dice on Anya Taylor-Joy with thriller Lucky
  • Streaming

Apple TV rolls the dice on Anya Taylor-Joy with thriller Lucky

By Reel 360 Jul 15, 2026
Apple TV is betting big on Anya Taylor-Joy, unveiling the official trailer for its new limited series Lucky while rolling out the red carpet at the Directors Guild of America i...
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Disability-led All In Frame launches free stock photo library
  • REEL SAN FRANCISCO

Disability-led All In Frame launches free stock photo library

By Reel 360 Jul 15, 2026
A new disability-led stock photography platform is giving advertisers, marketers and creatives access to more authentic images of disabled people, for free. LaVant Consulting a...
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Paramount-Warner Bros. merger faces multiple lawsuits
  • REEL BUSINESS

Paramount-Warner Bros. merger faces multiple lawsuits

By Reel 360 Jul 15, 2026
The proposed merger between Paramount Skydance and Warner Bros. Discovery is facing its biggest legal challenge yet. A coalition of 12 state attorneys general, led by Califo...
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Is Avengers Doomsday doomed? Edit-bay rumors spark concern
  • PRODUCTION CENTRAL

Is Avengers Doomsday doomed? Edit-bay rumors spark concern

By Reel 360 Jul 14, 2026
Marvel Studios may have another multiversal headache on its hands. New rumors suggest Avengers: Doomsday has encountered friction in the editing room, with filmmakers reportedl...
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White Castle and SoundCloud turn up the crave with Dess Dior
  • REEL DALLAS

White Castle and SoundCloud turn up the crave with Dess Dior

By Reel 360 Jul 14, 2026
White Castle is bringing Sliders into the studio. The family-owned fast-food brand has partnered with SoundCloud on a new social content series featuring rising hip-hop artist ...
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Gap taps Hailey Bieber for limited-edition ‘The Hailey Jean’ capsule
  • STYLE

Gap taps Hailey Bieber for limited-edition ‘The Hailey Jean’ capsule

By Reel 360 Jul 14, 2026
Gap is teaming up with Hailey Bieber on a limited-edition denim collection that blends the effortless style of the late '90s with the model and entrepreneur's own laid-back app...
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Journeys turns the first day of school into day of self-expression
  • REEL NEW YORK

Journeys turns the first day of school into day of self-expression

By Reel 360 Jul 14, 2026
Forget lockers, hall passes, and cafeteria clichés. For its 2026 back-to-school campaign, Journeys is reimagining the first day of school through the dreamlike lens of a music...
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Drake Cooper acquires OC agency Gigasavvy
  • REEL MOVES/BOISE

Drake Cooper acquires OC agency Gigasavvy

By Reel 360 Jul 14, 2026
Independent agency Drake Cooper has acquired Orange County-based Gigasavvy, expanding its Southern California footprint and adding a roster of consumer and lifestyle clients to...
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Preymaker adds Theuns Van Rensburg and Robert Bruce
  • Post

Preymaker adds Theuns Van Rensburg and Robert Bruce

By Reel 360 Jul 13, 2026
Creative technology studio Preymaker has expanded its creative leadership team with the addition of Theuns Van Rensburg and Robert Bruce, two veteran visual effects artists who...
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Lexus makes engineering emotional in “Engineered to Be Felt”
  • REEL LA

Lexus makes engineering emotional in “Engineered to Be Felt”

By Reel 360 Jul 13, 2026
Lexus is shifting the conversation away from horsepower, specs, and machinery and toward something more personal: how a vehicle makes you feel. That idea is at the center of...
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Farmers Insurance launches bold rebrand with “Honesty”
  • REEL NEW YORK

Farmers Insurance launches bold rebrand with “Honesty”

By Reel 360 Jul 13, 2026
Farmers Insurance is putting clarity at the center of a major new brand platform and enterprise-wide rebrand designed to make coverage easier for consumers to understand. Cr...
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Disney’s Moana tops B.O. with disappointing $41 million debut
  • Film

Disney’s Moana tops B.O. with disappointing $41 million debut

By Reel 360 Jul 13, 2026
Disney’s live-action Moana claimed the top spot at the domestic box office this weekend, but its $41 million debut fell well short of industry expectations and raised fresh q...
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Sam Neill, beloved ‘Jurassic Park’ star, dies at 78
  • In memoriam

Sam Neill, beloved ‘Jurassic Park’ star, dies at 78

By Reel 360 Jul 12, 2026
The film world has lost one of its most enduring and quietly charismatic leading men. Sam Neill, the acclaimed New Zealand actor whose career spanned more than five decades and...
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Trinity and Bryce win Love Island USA Season 8
  • Streaming

Trinity and Bryce win Love Island USA Season 8

By Reel 360 Jul 12, 2026
After weeks of bombshell arrivals, dramatic recouplings and endless requests to be “pulled for a chat,” Love Island USA Season 8 has crowned its winning couple. Trinity Tat...
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goodwipes launches “Scentsational” campaign on Abbott Kinney
  • REEL LA

goodwipes launches “Scentsational” campaign on Abbott Kinney

By Reel 360 Jul 12, 2026
Could smell be the next frontier in out-of-home advertising? This summer, goodwipes and Quan Media Group are putting that question to the test with a multi-sensory activation o...
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‘Emergency!’ star Randolph Mantooth dies at 80
  • In memoriam

‘Emergency!’ star Randolph Mantooth dies at 80

By BANG Showbiz Jul 12, 2026
Randolph Mantooth, the actor whose portrayal of firefighter-paramedic Johnny Gage on NBC’s landmark drama Emergency! helped inspire generations of first responders, has died ...
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Bath & Body Works made summer a lot juicier with Hilary Duff
  • REEL NEW YORK

Bath & Body Works made summer a lot juicier with Hilary Duff

By Reel 360 Jul 11, 2026
Bath & Body Works is leaning into fruit, fragrance, and a little millennial nostalgia with the launch of Fruit Fusion, a new body care franchise supported by one of the bra...
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