
MLB transforms superstars into Anime icons in new campaign
Major League Baseball (MLB) is tapping into anime’s global appeal with the launch of its bold new 2025 brand campaign, “Heroes of the Game.” Designed to showcase the larger-than-life skill
Major League Baseball (MLB) is tapping into anime’s global appeal with the launch of its bold new 2025 brand campaign, “Heroes of the Game.” Designed to showcase the larger-than-life skill
In a major shift for sports broadcasting, ESPN and Major League Baseball (MLB) are parting ways after the 2025 season, ending a 35-year partnership that has been a staple of
Major League Baseball today launched a new brand campaign – “Baseball is Something Else” – that showcases the endless ways people everywhere love baseball. MLB is collaborating with famed advertising
With MLB Opening Day upon us, baseball fans everywhere have turned their attention back to the game, anticipating what wins and losses will come to define the season. To mark
The Chicago Cubs will be featured two times on Apple TV and Major League Baseball in July. Apple announced the July 2022 “Friday Night Baseball” schedule. Games continue to be
The Official Cryptocurrency Exchange brand of MLB is playing a bit of a name game to lead off Opening Day. FTX’s latest national campaign features All-Star pitcher and batter, Shohei Ohtani,
After Major League Baseball and Nike announced their partnership to provide on-field uniforms in 2020, the relationship would help guide one of the most historic visual connections in sports: the
Major League Baseball announced on Friday that it will relocate the 2021 All-Star Game and Draft, originally scheduled to take place in Atlanta, to a to-be-determined location. The decision to
Major League Baseball’s 32 owners have approved a strategy for players to return to summer’s official sport in early July. The plan calls for an 82-game season with teams playing
Try this on for size – The Chicago Cubs and the Oakland A’s in the same division. Or Reel 360’s beloved Phillies having to battle it out with the New
When the phrase “Navy Special Operations” comes up, most minds jump immediately to the legendary SEALs. But the U.S. Navy wants America—and especially its next generation of warfighters—to know that
Just in time for MLB Opening Day (Go Phils!), Aviation American Gin is stepping up to the plate with a new ad that’s as delightfully off-base as it is on-brand.
Baseball season is here, and Coors Light just hit a home run with fans stuck in the worst seats in the house. In a new campaign from Droga5 New York,
DIRECTV is taking its quirky and memorable “perturbed pigeons” campaign to new heights with a fresh twist—introducing a fast-talking, skeptical squirrel into the mix. Actress and comedian Kristen Schaal joins
Creative and production studio TigerLily has welcomed editor Sol Raxlen to its growing team. A versatile talent, Raxlen has worked on Telly Award-winning campaigns for brands like Dunkin’ Donuts and
Instacart is making a splash with its first-ever Super Bowl ad, teased today with a behind-the-scenes video featuring HEINZ Wiener Dogs, the Pillsbury Doughboy, and the iconic Old Spice Guy,
The Harris-Walz campaign is preparing to launch an unprecedented $370 million advertising blitz across digital and television platforms between Labor Day and Election Day. This aggressive nine-week campaign, set to
The 45th Annual Telly Awards have announced their winners, recognizing excellence in video and television across various screens. This year’s awards saw a record-breaking 13,000 entries from independent production studios,
It’s Always Sunny in Philadelphia’s Rob McElhenney, who is known for his passion for Philly teams, is now taking his love for baseball to the U.K. in a collaboration between
This spring, Muscle Milk is set to make waves with an empowering marketing campaign, a star-studded athlete roster, and the introduction of a new product: Muscle Milk Plant Protein shakes.