
Why Did Masters of the Universe flop?
For decades, Hollywood has operated under one very expensive assumption: if audiences recognize the name, they will show up. That assumption just took another sword to the chest. Amazon MGM

For decades, Hollywood has operated under one very expensive assumption: if audiences recognize the name, they will show up. That assumption just took another sword to the chest. Amazon MGM

Bringing Masters of the Universe to the big screen has proven challenging for Hollywood for nearly four decades, but director Travis Knight believes the secret is embracing the franchise’s weirdness

Alison Brie says nothing in her career, not Community, Mad Men, or even GLOW, has triggered quite the same reaction from men as her upcoming role in Masters of the

By the power of Grayskull, it sounds like Masters of the Universe may actually have a hit on its hands. The first social reactions for director Travis Knight’s long-awaited live-action

Clear your cubicle. Lift your sword. Eternia is calling. Masters of the Universe has officially dropped its long-awaited trailer, and yes, it opens with He-Man stuck in corporate America. On

By the power of Greyskull, the wait is over. After months of leaks, rumors, blurry set photos, and internet sleuthing worthy of Skeletor himself, Amazon MGM Studios has officially dropped the first

Given her list of credits, it’s no surprise to see – or in this case hear – Sarah Michelle Gellar playing the female heroine in the new animated series Masters of

Because of the novel coronavirus COVID-19 pandemic, many brands and agencies have been forced to alter or cancel their productions. It’s led to many directors shooting families or close friends

Horror gave the domestic box office a much-needed jolt this weekend, as Scary Movie, Backrooms, and Obsession combined to dominate moviegoing and push overall ticket sales well ahead of last

Nicholas Galitzine says transforming into He-Man for the upcoming Masters of the Universe reboot became an all-consuming process involving brutal workouts, daily stunt training, endless costume fittings, and one very

RBC is taking a quieter, more deliberate approach to sports marketing with “Just Sounds Different,” a new campaign created with Battery. Timed to golf season, the work features Team RBC

Toyota Motor North America returns to the Super Bowl with two emotionally driven 30-second spots, reinforcing the brand’s belief that while destinations change, it’s the people beside us who define

From unforgettable performances to headline-making milestones, the 2026 Grammy Awards brought big energy to Crypto.com Arena on Sunday, Feb. 1. Music’s Biggest Night delivered plenty of moments worth replaying, including

Visa has launched its Milano Cortina 2026 Winter Olympics and Paralympics campaign, spotlighting record-breaking athletes Mikaela Shiffrin and Oksana Masters in a pair of anthem films that focus on resilience,

The Directors Guild of America has announced its nominees for Outstanding Directorial Achievement for 2025, setting the stage for one of the most competitive awards races in recent years. Winners

Peacock’s Bel-Air didn’t just end. It ascended. The dramatic reimagining of The Fresh Prince of Bel-Air, which redefined what a legacy reboot could be across three ambitious seasons, closed with

October came in hot, weird, and wonderfully unhinged, precisely the way the ad gods intended. If September was the warm-up, October said, “Hold my beer… preferably Garage Beer, preferably while

After leaving the 2025 GRAMMY Awards as the year’s top winner, Kendrick Lamar is once again leading the pack. The hip-hop icon scored nine nominations for the 2026 GRAMMYs, including

Every holiday season brings a wave of movie tie-ins, but few feel as thoughtfully engineered as Lexus’ reunion with Universal for Wicked: For Good. The anchor :30, “Magic in the