Lily is back for March Madness for AT&T

AT&T’s MVP Lily is bringing her marquee charm to a suite of new March Madness-themed spots set to air throughout the tournament, with the first to air starting this weekend during Selection Sunday on CBS.  Just like a coach or an analyst breaks down the game, Lily is great at breaking down our products and … Continue reading “Lily is back for March Madness for AT&T”

2020 in Review: The Biggest Stories of the Year

It’s almost over. Dear 2020, the Reel 360 team must not-so-politely ask you to get the f*ck out of our collective lives. Don’t pout. Don’t be insulted. We endured you for 365 days. We even reported on what you had to offer which wasn’t much. Now it’s time for you to go. When we sat … Continue reading “2020 in Review: The Biggest Stories of the Year”

A little love goes a long way in new AT&T holiday spot

AT&T, with help from LeBron James, is sharing a little love as we all close out a trying 2020 and look forward to the New Year with hope. The new creative, from our friends at BBDO, LA, features peeps from all walks of life coming together singing the 1969 David Ruffin hit Put a Little … Continue reading “A little love goes a long way in new AT&T holiday spot”

AFM Day One: The Future of Film with Mark Gill

Day One of the virtual American Film Market is in the books and the market kicked off with A Conversation with Mark Gill, President & CEO, Solstice Studios. Moderated by Anthony D’Alessandro, Managing Editor, Deadline, two explored the future state of the industry; predictions of how independent film, the marketplace, and audience consumption will change, especially due to a … Continue reading “AFM Day One: The Future of Film with Mark Gill”

AT&T and Lily return in first 5G campaign from BBDO

AT&T is releasing its first ad celebrating nationwide 5G, starring its beloved spokes-character Lily! Since Lily’s return to AT&T in May, she is back for the third installment of the latest series of ads featuring Milana Vayntrub as an AT&T employee. This time, Lily is shown back in an AT&T store and making a big deal about … Continue reading “AT&T and Lily return in first 5G campaign from BBDO”

ADCOLOR announces noms for 14th annual awards

ADCOLOR announced the nominees and honorees for the 14th Annual ADCOLOR Awards. Since 2007, the awards have highlighted and honored the achievements of diverse communities in the advertising, marketing, PR, media and entertainment industries. They recognize those who go above and beyond to make a difference and embody the organization’s call to “Rise Up, Reach Back.” … Continue reading “ADCOLOR announces noms for 14th annual awards”

Lily’s back… at home in two new AT&T spots

Today, AT&T launches a new campaign – remaining empathetic to the current reality – while lightening the mood with a dose of charm via beloved spokes-character Lily.  YES, that Lily. ‘Member her? From 2013-2017 and in more than 40 spots, AT&T store manager Lily assisted customers in-store. Audiences were crushing on her for a bit. And for … Continue reading “Lily’s back… at home in two new AT&T spots”

We Are Unlimited no longer a “dedicated” McD’s agency

Many of us have been there – it’s called the talk. “I think we should see other people.” According to AgencySpy, that conversation happened between McDonald’s and AOR We Are Unlimited. However, it seems like it was planned. The agency which was formed by Omnicom in 2017 after DDB bested Leo Burnett in a creative … Continue reading “We Are Unlimited no longer a “dedicated” McD’s agency”

Ten-Hut! DDB Chicago lands The Army as an account

Contract rumored to be worth $4 billion over next 10 years Look alive, maggots… err, Chicago. DDB Chicago has landed the lucrative United States Army as an account. According to Ad Age, the Chicago-based agency will spin off a new dedicated shop much like it did for McDonald’s with We Are Unlimited. Sources say, the … Continue reading “Ten-Hut! DDB Chicago lands The Army as an account”

Escape Pod, Cutters, Periscope: hires and promotions

The Escape Pod promotes Celia Jones to Chief Executive Officer Celia Jones has been promoted to Chief Executive Officer at The Escape Pod. Jones, who joined the Chicago-based independent agency as Brand Director in June 2016, will concentrate on growth, integrated capabilities, new revenue, and recruitment. She will report to Norm Bilow, Co-founder and Managing … Continue reading “Escape Pod, Cutters, Periscope: hires and promotions”

SNL, OKRP, Ora Interactive and Starburst in the news

Live from the Museum of Broadcast Communications it’s The SNL Experience!

According to The Chicago Tribune, a major, 500-artifact exhibit, chronicling the four-plus decades of NBC’s late-night topical humor sketch series, is coming to the Museum of Broadcast Communications in October.

The Museum’s founder, Bruce DuMont says the exhibit will change the dynamics of the museum. “It’s a grab for the gold ring. I think it’s going to dramatically change the museum for the better. We’re very excited about it. There’s going to be more attention, more traffic, more buzz about the things we do here.”

Beginning Oct. 21, the show is slated to run for 14 months at the North State Street museum that is celebrating its 35th anniversary but has struggled to draw visitors and get on sound financial footing.

Intersection creates rolling Grubhub installation

If you don’t have a thing for sushi, then this probably won’t appeal to you. But since I do in a BIG way, let’s talk about the awesome new installation New York-based Intersection, a digital and experiential agency, has erected for Grubhub on State Street.

Intersection, which claims is reinventing the way brands connect with people in dense urban areas, engaging people where they are via relevant and impactful experiences has certainly accomplished their goal with this huge OOH for Grub Hug that features rolling sushi rolls. Rolling sushi. Mmmmmm.

Escape Pod hires Celia Jones as new brand director

The Escape Pod Group announced today that that it has named veteran marketing executive Celia Jones as Brand Director.

In this role, she will be responsible for amplifying the agency brand and managing PR and marketing initiatives across the group’s three partner agencies: The Escape Pod, digital agency ORA Interactive, and experiential agency OutCold.

Dune: Denis Villeneuve on bringing the difficult novel to the screen

Denis Villeneuve’s Dune just premiered at the Venice Film Festival and is currently getting rave Twitter reactions. Set thousands of years in the future, Dune tells the story of Paul Atreides (Timothée Chalamet), a young man propelled by fate into an intergalactic power struggle. The son of beloved, embattled ruler Duke Leto and powerful warrior … Continue reading “Dune: Denis Villeneuve on bringing the difficult novel to the screen”

Partners + Napier goes on a hiring blitz across agency roles

Even as the impact of the pandemic continues to be felt, integrated creative company Partners + Napier has been successfully recruiting impressive talent from all over the U.S. to drive the national agency’s continued growth and momentum. “Since 2020, the agency has added new and incremental business from the likes of Smashburger, MDLIVE, Real Good … Continue reading “Partners + Napier goes on a hiring blitz across agency roles”

VFX Legion creates 100+ effects For ‘Don’t Breathe 2’

After the critical and commercial success of the 2016 effective thriller, Don’t Breathe, we now have Don’t Breathe 2. The film opened two weeks ago with Stephen Lang (Avatar), reprising his role as Norman Nordstrom / “The Blind Man,” with Brendan Sexton III and Madelyn Grace in supporting roles. VFX Legion delivered 100+ visual effects for director Rodo … Continue reading “VFX Legion creates 100+ effects For ‘Don’t Breathe 2’”

Comic-Con: AMC Networks announces virtual panels

AMC Networks announced today its extensive lineup of panels at this year’s virtual Comic-Con, which runs from July 23 to July 25, including The Walking Dead, Fear the Walking Dead, The Walking Dead: World Beyond, Ultra City Smiths, Doctor Who, Creepshow, and anthologies Slasher: Flesh & Blood, Horror Noire and V/H/S/94.  AMC Networks’ panels from Comic-Con@Home will be available on AMC+ the day … Continue reading “Comic-Con: AMC Networks announces virtual panels”

Groove Guild signs Empire composer Fil Eisler

Creative music agency Groove Guild is expanding its talent roster, signing lauded film and television composer Fil Eisler for commercial representation. His inventive scores and signature themes have enlivened some of television’s most popular series and notable films, including crafting the tension-filled orchestral cues for Fox’s Golden Globe-nominated drama series, Empire and Sony’s action thriller … Continue reading “Groove Guild signs Empire composer Fil Eisler”

Newsela launches “Learning Found” campaign

Newsela, the leading instructional content platform used by 37 million students in the U.S., launched its “Learning Found” campaign, which aims to flip the discourse on “learning loss” away from old-fashioned and out-dated skill and drill methods of instruction to focus on forward-looking solutions that make students want to learn again.  The campaign asserts that … Continue reading “Newsela launches “Learning Found” campaign”

Program promotes mental health for middle schoolers

According to a U.S. Surgeon General report, one in five children and teens will face a significant mental health condition during their school years. Mental health disorders can range from attention deficit hyperactivity disorder (ADHD) to autism, depression, eating disorders, schizophrenia, and others.  The stats are sobering, The U.S. Centers for Disease Control and Prevention … Continue reading “Program promotes mental health for middle schoolers”