‘Joker’ DP fan films ‘Batman’ COVID-19 PSA

3+ More than 160,000 people have died from Covid-19 in the United States. According to Johns Hopkins University, there are at least 4,895,868 cases of coronavirus in the states and at least 160,255 people have died from the virus. So far on Friday, there are recorded 12,286 new cases and 151 reported deaths.  One of the ways to help prevent the spread is by … Continue reading “‘Joker’ DP fan films ‘Batman’ COVID-19 PSA”

The CW launches super new COVID-19 mask campaign

1+ Real Heroes Wear Masks. That’s the super clear message of a new CW campaign featuring their pantheon of DC superheroes. As the COVID-19 pandemic continues to surge in many parts of the United States, a lot of celebs and public figures have been doing their best to convince as many people as possible to #WearAMask.  … Continue reading “The CW launches super new COVID-19 mask campaign”

Ogilvy Health enlists Jason Voorhees for COVID-19 PSA

1+ Over the last few months, we have seen actors, athletes, musicians, and TV personalities, from Jennifer Aniston to “Ahnuld,” donning masks to promote wearing them during the COVID-19 pandemic. But the Reel 360 team never saw the use of a serial killer coming. But that is the case in our new Reel Ad of … Continue reading “Ogilvy Health enlists Jason Voorhees for COVID-19 PSA”

Unions approve newsroom COVID-19 guidelines

1+ The DPE Arts, Entertainment, and Media Industry Coordinating Committee (AEMI), which consists of the DGA, IATSE, International Brotherhood of Electrical Workers (IBEW), SAG-AFTRA, and the WGAE have teamed up to create COVID-19-related newsroom staffer “safety and fairness” standards. “Thousands of workers across the media industry have been working through this crisis. News workers have … Continue reading “Unions approve newsroom COVID-19 guidelines”

Disney Q2 earnings fall due to COVID-19 impact on parks

2+ It’s like Thanos taking Disney’s wallet and snapping his fingers. The Walt Disney Company reported earnings for its second fiscal quarter ended March 28, 2020. Diluted earnings per share (EPS) from continuing operations for the quarter decreased 93% to $0.26 from $3.53 in the prior-year quarter. Excluding certain items affecting comparability(1), diluted EPS for … Continue reading “Disney Q2 earnings fall due to COVID-19 impact on parks”

AICP unveils COVID-19 workplace guidelines

3+ Matt Miller, President and CEO of AICP, has announced that the production and post production trade association has released an initial set of workplace guidelines for production and post production companies working in commercials and advertising content. Developed by a working committee comprised of members representing all facets of the industry, the guidelines are intended … Continue reading “AICP unveils COVID-19 workplace guidelines”

WOW! Mobile invests 15,000 training hours in workforce during COVID-19

2+ Match Marketing Group-operated WOW! Mobile Boutique – a leading Canadian multi-carrier wireless retailer that operates out of kiosks within shopping malls – is finding new ways to invest in its workforce by keeping them engaged during the coronavirus pandemic. Currently 53, 105 people have tested positive for the virus resulting in 3,180 deaths. When Match Marketing … Continue reading “WOW! Mobile invests 15,000 training hours in workforce during COVID-19”

NiteLite Pictures launches COVID-19 Positivity Initiative

3+ In response to a real demand from its broadcast, Web and distribution partners, as well as charities seeking support, award-winning, Los Angeles-based production company NiteLite Pictures has unveiled the Coronavirus Positivity Initiative, a worldwide effort to create programming that promotes togetherness, community and celebrates the human spirit during the global lockdown.   Under this banner, NiteLite … Continue reading “NiteLite Pictures launches COVID-19 Positivity Initiative”

Apple Maps releases data trends tool to track COVID-19

1+ Apple has released a mobility data trends tool from Apple Maps to support the impactful work happening around the globe to mitigate the spread of COVID-19. This mobility data may provide helpful insights to local governments and health authorities and may also be used as a foundation for new public policies by showing the … Continue reading “Apple Maps releases data trends tool to track COVID-19”

Nike releases new ‘Play for the World’ for COVID-19

1+ For Nike, supporting the shift in public life amidst the coronavirus means approaching novel problems with the indomitable spirit of an athlete. The brand has released a new iteration of its ‘Play for the World’ campaign, which it launched two weeks ago to mark its brand messaging around the coronavirus pandemic.  The 60-second spot, from Joint … Continue reading “Nike releases new ‘Play for the World’ for COVID-19”

‘From Russia with Motive’ cast drops COVID-19 PSA

2+ “Stay home, be safe and masturbate.” That’s the comedic, yet serious, message from the cast of the highly anticipated web series, From Russia with Motive. The cast, following in the footsteps of NFL players and HBO’s The Watchmen, has released a 6:20 Public Service Announcement video on social media, urging people to stay home, … Continue reading “‘From Russia with Motive’ cast drops COVID-19 PSA”

Budweiser redefines team sports in new COVID-19 spot

2+ This is a time of uncertainty and fear. Although there have been 160,000 recoveries from coronavirus COVID-19, there are still 768, 466 positive cases and 36, 914 deaths globally. To bring hope and inspiration to those who may be feeling isolated and scared, Budweiser created an emotional 60-second creative that champions the best of … Continue reading “Budweiser redefines team sports in new COVID-19 spot”

One Club offers free Jobs Board during COVID-19 crisis

2+ In quick response to sudden volatility in the advertising and design industries brought on by the coronavirus pandemic, The One Club for Creativity has launched The One Club COVID-19 Jobs Board, a free resource for connecting people seeking work globally with agencies, design studios, production companies and brands looking to fill open positions.   The free service … Continue reading “One Club offers free Jobs Board during COVID-19 crisis”

‘Watchmen’ cast become ‘Washmen’ in new COVID-19 PSA

3+ Showrunner Damon Lindelof (The Hunt, The Leftovers, Lost, World War Z) has made it clear that he won’t return to the world of Watchmen for a second season of the award-winning HBO program. But that has not stopped the cast from acting like heroes. They have created and posted a new Public Service Announcement called, wait … Continue reading “‘Watchmen’ cast become ‘Washmen’ in new COVID-19 PSA”

Elton John hosts COVID-19 benefit concert on FOX

3+ Even with the devastating effects the novel Coronavirus COVID-19 has had on the American people and its economy, that is not stopping a number of brave souls from medical professionals and first responders to truck drivers and grocery clerks from doing what they do. Sir Elton John, wants to show his appreciation for these … Continue reading “Elton John hosts COVID-19 benefit concert on FOX”

SAG-AFTRA president Carteris responds to COVID-19

1+ SAG-AFTRA President Gabrielle Carteris has released a video on the SAG-AFTRA website where she details the performer’s union response to the coronavirus COVID-19 pandemic. The video, posted today, was sent via email to the union’s 160,000 members. SAG-AFTRA has already closed the national headquarters in LA to minimize exposure to and spreading the virus. “I want you … Continue reading “SAG-AFTRA president Carteris responds to COVID-19”

Ad Council creates PSA campaign for COVID-19

1+ In response to the COVID-19 pandemic, the Ad Council is working in collaboration with the White House, Centers for Disease Control and Prevention (CDC), U.S. Department of Health and Human Services (HHS), and major media networks to launch a series of national public service ads (PSAs) and multi-channel content to provide critical and urgent … Continue reading “Ad Council creates PSA campaign for COVID-19”

Creative Director recreates brands for COVID-19 age

1+ Fred Rogers’ mother once advised him to “look for the helpers” whenever bad news broke or disaster happened. She believed artists lead us to human truths can guide us through all kinds of pain. Jure Tovrljan is a creative director based in Slovenia. While he has spent the last six years as the creative … Continue reading “Creative Director recreates brands for COVID-19 age”

Verizon reassures public with COVID-19 messaging

1+ Verizon is taking steps to assure the public that, no matter what comes with the COVID-19 pandemic, the Verizon network will still be working, so people can continue to communicate with loved ones. “Millions of us will be changing the way we live and work for some time. That’s why we’re relentlessly committed to … Continue reading “Verizon reassures public with COVID-19 messaging”

Tom Hanks, Rita Wilson test positive for COVID-19

2+ Both Tom Hanks and Rita Wilson, 63, have released a statement that they have tested positive for Coronavirus (COVID-19). They are the first celebrities to go public with a diagnosis on Instagram. This news comes via Variety. . The married couple is currently in Australia for production of Baz Luhrmann’s untitled Elvis Presley movie, … Continue reading “Tom Hanks, Rita Wilson test positive for COVID-19”