The Association of Independent Commercial Producers (AICP) has officially released the shortlists for its 2025 slate of juried competitions: the AICP Show: The Art & Technique of the Commercial, the
Full-service commercial production company Caravan is expanding its creative arsenal with the signing of Nimblefox, a rising directing duo composed of Dan Giraldo and Stephen Venezia, for exclusive commercial and
Award-winning creative powerhouse Rodeo FX, known for its visual effects work on Game of Thrones, Stranger Things, and Dune Parts 1 & 2, has officially acquired Mikros Animation, the acclaimed
Creative and production studio TigerLily has welcomed editor Sol Raxlen to its growing team. A versatile talent, Raxlen has worked on Telly Award-winning campaigns for brands like Dunkin’ Donuts and
Editor’s Note: Supporting women should not be limited to a month. So at Reel 360, we have decided to amplify and promote dynamic women’s voices all year long. Today, let us
This Friday, February 28, American corporations could witness a major financial flashpoint—a grassroots protest dubbed the “Economic Blackout.” It’s a direct response to the calculated, systematic dismantling of Diversity, Equity,
American Family Insurance is teaming up with Marvel Studios’ Captain America: Brave New World to highlight a shared mission: protection. The collaboration draws a powerful connection between American Family Insurance’s
For those of you out there wishing and hoping that legendary soccer star David Beckham had a twin, this might be your lucky day. Beckham takes the spotlight in Stella
Budweiser is bringing its iconic Clydesdales back to the Super Bowl stage in a heartwarming new ad titled First Delivery. Marking the 47th appearance of the beloved horses, this year’s
This Chinese New Year, Apple is celebrating love and tradition with its latest Shot on iPhone film, “I Made a Mixtape for You.” Created by TBWA\Media Arts Lab Shanghai, the
American Family Insurance has unveiled its latest creative campaign featuring Green Bay Packers quarterback Jordan Love, highlighting the brand’s “Life’s Better” platform. Developed by Elite Media, the campaign taps into
The annual Camp Kuleshov trailer competition, better known as Camp K, has once again recognized the outstanding talents of emerging creative artists in post-production. Held across three cities—New York, Chicago,
Denim brand Wrangler has announced the launch of its new global advertising campaign, “Good Mornings Make for Better Days,” marking the brand’s first major global campaign since 2021. The campaign,
Union’s Jono Griffith has collaborated with director Matthijs van Heijningen of MJZ to create a memorable new spot for YouTube TV’s NFL Sunday Ticket titled “Magic Sunday.” Seamlessly blending humans,
Dentsu Creative has unveiled its inaugural campaign for Lowe’s, starring Lionel Messi, during the CONMEBOL Copa América 2024 USA tournament. The creative follows Lowe’s announcement earlier this year of a
The year’s top advertising talents were celebrated at the AICP Awards gala held at The Museum of Modern Art (MoMA) in New York. Since its inception in 1992, the AICP
American Family Insurance’s innovative campaign, “Life’s Better,” which began a year ago, is back with new installments, furthering its message that true protection enables people to pursue their dreams fearlessly.
Marking two decades of its iconic Real Beauty campaign, Dove has reaffirmed its dedication to authenticity and transparency by pledging to never use Artificial Intelligence (AI) to represent real people
AFX Creative has announced the appointment of Felix Urquiza as its new Executive Creative Director, effective February 1st. Urquiza, a seasoned VFX artist and director with nearly 20 years of
In a bid to underscore the importance of synergy between workplace benefits and retirement savings, Voya Financial has rolled out its latest advertising campaign titled “Better Together.” Spearheaded by REVERSE’s
