Sprite is making a major global reset play. The Coca-Cola-owned brand has unveiled “It’s That Fresh,” a sweeping new platform rolling out across 180 markets, designed to ...
Awards season always comes with drama. This year, it didn’t wait until after-parties. According to RealityTea, Timothée Chalamet is privately blaming what he calls the “Ka...
Coca-Cola is going all-in on the madness and the fans fueling it. As a continuation of its “Fan Work Is Thirsty Work” platform, the brand’s latest March Madness push cele...
Chuck Norris, the martial artist, actor, and cultural icon whose career spanned decades across film, television, and pop culture, has died at 86.
Born Carlos Ray Norris on M...
Wayne State University is widening the lens on its brand with a new campaign, Warrior Strong Is ___, shifting the conversation from recruitment to real-world impact across Mich...
Some campaigns sell. This one stops you cold. For the first time in the English language, there is now a word for a parent who has lost a child. It’s called ollipsent. And on...
Take something simple. Make it unforgettable. Then hand it to Frankenstein director, Guillermo del Toro. That’s the thinking behind the latest global campaign from PATRÓN,...
Heinz just pulled off one of the smartest — and funniest — marketing moves of awards season. While Hollywood flooded Los Angeles with traditional “For Your Consideration...
On Hollywood’s biggest night, filmmaker Jonathan Baker skipped the crowded ballrooms. He did things his way, hosting an ultra-private, high-gloss Oscar viewing party at his h...
The Writers Guild of America (WGA) officially kicked off high-stakes contract negotiations with major studios Monday, but outside the room, the optics were just as loud as the ...
The first trailer for Dune: Part Three is here, and it’s not just bigger, it’s heavier, darker, and way more unsettling.
Director Denis Villeneuve isn’t treating this ...
Los Angeles is still the king of production… but the crown is starting to wobble. According to FilmLA’s latest Sound Stage Production Report, L.A. County remains the global...
Take my money. Seriously. Right now. The first trailer for Spider-Man: Brand New Day just dropped, and if you’re even remotely a Spidey fan, it hits that sweet spot between n...
Megan Fox made a striking return to the spotlight during Oscars weekend, showing up to an after-party in a daring, leg-focused black ensemble that instantly set social media on...
Mazda is leaning all the way into storytelling for the launch of its 2026 CX-5, unveiling a cinematic, five-film campaign during the Oscars broadcast that reads like a mini stu...
L’Oréal Paris brought high fashion and Hollywood together on Oscars night, unveiling a stylish new campaign tied to the upcoming film The Devil Wears Prada 2, set to hit the...
The Vanity Fair Oscar Party wasn’t short on standout fashion moments, and Queen Latifah and Barry Keoghan made sure all eyes were on them thanks to bold, statement-making loo...
Fresh off winning the first-ever Academy Award for Casting, casting director Cassandra Kulukundis used the moment to highlight what set One Battle After Another apart: a fearle...
Rose Byrne made a statement at the Vanity Fair Oscar Party, stepping out in striking Desert diamonds that continue to gain traction as standout jewelry trends for 2026.
Byrn...
Fresh off her Best Actress win at the 2026 Academy Awards for Hamnet, Jessie Buckley spoke about the emotional weight of the moment, which coincided with both Mother’s Day in...