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Duke’s Mayo crashes the party with Bowl-Game-sized launch
  • REEL RICHMOND

Duke’s Mayo crashes the party with Bowl-Game-sized launch

By Reel 360 Jan 5, 2026
Duke’s Mayo made its biggest statement yet at the 2026 Duke’s Mayo Bowl, using college football’s most gloriously unhinged postseason tradition to debut a new national br...
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Crunch Fitness shows us “how to do it” in new campaign
  • REEL RICHMOND

Crunch Fitness shows us “how to do it” in new campaign

By Reel 360 Dec 26, 2025
Between the holiday parties, the cookies that somehow refill themselves, the third round of eggnog you absolutely did not need, and the collective agreement to start being “g...
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Nature Valley Brings the Forest to the Snack Aisle
  • Reel Ad of the Week

Nature Valley Brings the Forest to the Snack Aisle

By Reel 360 Oct 8, 2025
Nature Valley has a fresh, creative identity, and a furry fan club to match. In its first outing with The Martin Agency, the brand rolls out “We Make Nature Delicious,” a c...
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Danny Robinson is first Black CEO of The Martin Agency
  • REEL MOVES/RICHMOND

Danny Robinson is first Black CEO of The Martin Agency

By Reel 360 Feb 2, 2024
In a notable development for The Martin Agency, Danny Robinson has been appointed as the new CEO. Robinson, who has been an integral part of Martin for nearly two decades and c...
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The Valentine chooses Padilla as digital partner
  • REEL MOVES/RICHMOND

The Valentine chooses Padilla as digital partner

By Reel 360 Jun 2, 2023
Following a highly competitive search, The Valentine – a premier local history and culture museum based in Richmond, Virginia – has selected Padilla as its digital marketi...
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Familiar Creatures adds a little Kernel knowledge to bland popcorn
  • REEL RICHMOND

Familiar Creatures adds a little Kernel knowledge to bland popcorn

By Reel 360 May 5, 2023
Why is nobody talking about how mediocre and bland microwave popcorn has been this entire time?  Kernel Season's, the nation's leading popcorn seasoning brand, is out...
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Hue+Cry debuts brand new look
  • REEL RICHMOND

Hue+Cry debuts brand new look

By Reel 360 Apr 15, 2022
Creative content studio Hue+Cry has built quite a reputation for its award-winning work and projects for clients such as Capital One, MSNBC, Oreo, and Disney. Now, the Ric...
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Jeff Wilson promoted to VP, Workplace Culture of Padilla
  • REEL MOVES/RICHMOND

Jeff Wilson promoted to VP, Workplace Culture of Padilla

By Reel 360 Sep 21, 2021
Padilla announced today that it has named Jeff Wilson to the newly created role of vice president, Workplace Culture, building on his track record of contri...
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CarMax, Martin Agency want us to love our car
  • REEL RICHMOND

CarMax, Martin Agency want us to love our car

By Reel 360 Jan 12, 2021
Pandemic perceptions aren’t necessarily reality. However, many of us DO feel stagnate. Spending days... heck weeks... in lockdown, cause small moves to suddenly have enormous...
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Chicago’s Matt Darnall moves to Hue&Cry
  • REEL MOVES/RICHMOND

Chicago’s Matt Darnall moves to Hue&Cry

By Reel 360 Sep 14, 2020
Chicago's loss is Richmond's gain. Today, Richmond-based Hue&Cry announces it is bolstering its management team with the appointment of Matt Darnall as Creative Director. ...
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Scott Friske heads home to rejoin Hue&Cry as EP
  • REEL MOVES/RICHMOND

Scott Friske heads home to rejoin Hue&Cry as EP

By Reel 360 Jul 9, 2020
Congratulations are in order for 25-year advertising and creative veteran Scott Friske. The former EP of SHIPPING + HANDLING has returned east to Richmond, Virginia in order to...
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