MLB Archives

SPORTS

Coors Light rewards baseball fans with “Obstructed Brews”

By Reel 360 Mar 27, 2025

Baseball season is here, and Coors Light just hit a home run with fans stuck in the worst seats in the house. In a new campaign from Droga5 New York, the beer brand is launchin...

SPORTS

MLB transforms superstars into Anime icons in new campaign

By Reel 360 Mar 27, 2025

Major League Baseball (MLB) is tapping into anime’s global appeal with the launch of its bold new 2025 brand campaign, “Heroes of the Game.” Designed to showcase the larg...

SPORTS

MLB and ESPN mutually bench 35-year partnership

By Reel 360 Feb 20, 2025

In a major shift for sports broadcasting, ESPN and Major League Baseball (MLB) are parting ways after the 2025 season, ending a 35-year partnership that has been a staple of sp...

Reel Ad of the Week

MLB campaign from Wieden+Kennedy is a hit

By Reel 360 Mar 30, 2023

Major League Baseball today launched a new brand campaign – “Baseball is Something Else” – that showcases the endless ways people everywhere love baseball. MLB is coll...

SPORTS

Aaron Boone, Anthony Rizzo in new Upwork MLB spot

By Reel 360 Mar 30, 2023

With MLB Opening Day upon us, baseball fans everywhere have turned their attention back to the game, anticipating what wins and losses will come to define the season. To mark t...

SPORTS

Cubs prominent on Apple, MLB Friday Night Baseball

By Reel 360 Jun 30, 2022

The Chicago Cubs will be featured two times on Apple TV and Major League Baseball in July. Apple announced the July 2022 “Friday Night Baseball” schedule. Games continue to...

Reel Ad of the Week

Phillies’ campaign is first win of the season

By Colin Costello Apr 8, 2022

Yesterday was opening day for Major League Baseball. Today, my beloved Phillies, a love that dates back to my 10-year-old self pretending to be their First Baseman, will take o...

REEL IOWA

Chevrolet, Guy Fieri debut Apple Pie Hot Dog at Field of Dreams

By Reel 360 Aug 9, 2021

If you cook, bake or grill it, Chevrolet is banking people will come. Today, Chevy announced a collaboration with Guy Fieri, award-winning chef, restaurateur and influential t...

SPORTS

Cleveland Indians change name to Guardians

By Colin Costello Jul 23, 2021

Going... going.... gone. The Cleveland Indians name, which has been in existence since 1915, is outta here. Today, the Cleveland MLB team officially has its new name to The Gua...

SPORTS

Nike: MLB City jerseys bond city and baseball

By Reel 360 Jun 14, 2021

After Major League Baseball and Nike announced their partnership to provide on-field uniforms in 2020, the relationship would help guide one of the most historic visual connect...

SPORTS

Brewers-Cards game postponed due to COVID

By Reel 360 Jul 31, 2020

It's not time for the grounds crew to roll out the tarps yet on this already weird season of Major League Baseball. But one has to wonder how long this shortened season can las...

SPORTS

Yankees cancel second game with Phillies due to COVID

By Reel 360 Jul 28, 2020

Just five days into the new and shortened baseball season, it now seems like it could be in jeopardy. Last night, The New York Yankees postponed their scheduled game against th...

THE NEW NORMAL

MLB’s Pitch: 82-game season could start on July 4

By Reel 360 May 12, 2020

Major League Baseball's 32 owners have approved a strategy for players to return to summer's official sport in early July. The plan calls for an 82-game season with teams playi...

THE NEW NORMAL

MLB considers realignment in Florida and Arizona

By Reel 360 Apr 13, 2020

Try this on for size - The Chicago Cubs and the Oakland A's in the same division. Or Reel 360's beloved Phillies having to battle it out with the New York Yankees for first pla...