Advertising news Archives

REEL LA

New Honda docuseries celebrates HBCU

By Reel 360 Feb 28, 2022

Honda Battle of the Bands (HBOB), the nation's premier showcase for Historically Black College and University (HBCU) marching bands and dance teams, announced its new four-part...

International

FCB announces global leadership moves

By Reel 360 Feb 25, 2022

FCB today announced the promotions of Bella Patel to Global Chief Talent Officer and Mark Jungwirth to Global Chief Financial Officer. Bella and Mark have both been with th...

REEL MIAMI

Love that Chick… Flounder at Popeyes!

By Reel 360 Feb 23, 2022

Well, Popeyes went fishing for new items for the menu and they caught a big one. The QSR is bringing back the premium Flounder Fish Sandwich to the US and Canada, but now with ...

REEL DETROIT

King James is now King of the Crab Walk in Hummer spot

By Reel 360 Feb 23, 2022

After starring in the first GMC Hummer EV commercial two years ago, NBA superstar LeBron James is back in the driver's seat of the GMC Hummer EV. Called "King of CrabWalk,...

AICP

Isaiah Mustafa goes global for 2022 AICP Awards

By Reel 360 Feb 23, 2022

Who knew the Man Your Man Could Smell Like was so fluent in so many tongues? That’s the case with actor and athlete Isaiah Mustafa (star of a series of award-winning Old Spic...

REEL NEW YORK

MRM and Jake Scott deliver for America and USPS

By Reel 360 Feb 23, 2022

The United States Postal Service is intertwined into the fabric of America. Over decades of transformation, the brand now enters a new chapter, where it continues to strive on ...

REEL LA

Things that go “Vroom”in Toyota spot

By Reel 360 Feb 23, 2022

In partnership with Saatchi & Saatchi, JOJX produced Toyota’s latest motorsports spot “Vroom,” which premiered during The Daytona 500 on February 20, 2022. ...

REEL BUSINESS

Victoria’s Secret goes to the Cloud

By Reel 360 Feb 17, 2022

Victoria's Secret today announced the debut of Love Cloud, a new collection of bras and panties centered around all-day comfort. A first-of-its-kind campaign for the brand...

Reel Ad of the Week

MTN DEW pairs Charlie Day and Puppy Monkey Baby

Feb 17, 2022

MTN DEW, the original instigator brand, prides itself on taking a humorous approach in ads and life. And who better to "Do the DEW," alongside the brand than the equally witty ...

REEL MOVES/LA

From horse jumper to CCO, meet Omelet’s Ali Alvarez

By Reel 360 Feb 17, 2022

Ali Alvarez is Omelet’s newly appointed Chief Creative Officer, and her journey to a top role in advertising is nothing short of inspiring -- and includes some serious produc...

REEL NEW YORK

Fiverr film selected as one of Vimeo’s Branded Staff Picks of 2021

By Reel 360 Feb 17, 2022

The documentary short, “Out North,” created for Fiverr by film and branded content studio Bindery, has been selected as one of Vimeo’s Branded Staff Picks of 2021. Nearly...

REEL MOVES/NEW YORK

McCann hires Pete Johnson as EVP, ECD

By Reel 360 Feb 17, 2022

McCann today announced that Pete Johnson, an award-winning creative director, will join its New York office as EVP, Global Executive Creative Director. He will work hand-in-han...

Super Bowl

FTX & Larry David lead in crypto comedy in Super Bowl debut

By Reel 360 Feb 14, 2022

On a mission to grow the digital currency ecosystem, FTX's 60-second spot runs at the skepticism facing its category with Larry David as its "anti-sponsor." The debut repre...

Super Bowl

David&Goliath’s GCD Robert Casillas on Super Bowl ads

By Robert Casillas Feb 14, 2022

It’s always exciting to see the creative that makes its way into Super Bowl. People don’t realize the countless hours, calls, scripts, and so on that it takes to get here. ...

Super Bowl

Every strange and amazing Disney+ reveal in the Big Game

By Reel 360 Feb 14, 2022

Disney+ debuted a new spot during Sunday’s Big Game where Awkwafina (Crazy Rich Asians, Shang-Chi and the Legend of the Ten Rings) shared that the streamer has the greatest m...

Super Bowl

Keeping up with the Joneses and Jonases in Toyota Tundra Super Bowl ad

By Reel 360 Feb 14, 2022

The stars align in Toyota’s second Big Game ad, “The Joneses,” as Tommy Lee Jones, Leslie Jones, Rashida Jones and Nick Jonas try to keep up alongside the biggest star of...

Super Bowl

Pringles fan gets stuck and finds love in Super Bowl spot

By Reel 360 Feb 14, 2022

Pringles is delivering ingenious humor and game-day snacking inspiration with the release of its fifth consecutive spot, breaking its silence on a real fan phenomenon. Proving...

Super Bowl

Havas CCOs weigh in on Super Bowl spots

By Dan Lucey and Myra Nussbaum Feb 14, 2022

From Arnold Schwarzenegger as Zeus to getting stuck into Pringles, Havas' Dan Lucey and Myra Nussbaum share their thoughts with Reel 360 on Super Bowl 2022's creative efforts. ...

Super Bowl

Reel 360’s 5 Super Bowl ads that hit and 3 that missed

By Colin Costello Feb 14, 2022

We've survived another day and night of Hard Seltzers (Does anyone drink beer anymore?) wings, and stuffing our faces with more chips than can be found in any chip or snack ais...

Super Bowl

Chevrolet Silverado EV goes all in on Sopranos for Super Bowl

By Reel 360 Feb 12, 2022

The first-ever Chevy Silverado EV made its commercial debut during the big game in “New Generation,” a modernized version of the opening sequence from the classic show The ...