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Love at first bite: Sabrina Carpenter teases Pringles Super Bowl LX
  • Super Bowl

Love at first bite: Sabrina Carpenter teases Pringles Super Bowl LX

By Reel 360 Jan 14, 2026
At least one of the Big Game ads this year is going to be short n' sweet. More like short n' salty. Sabrina Carpenter is officially entering her Super Bowl era, with a can of P...
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SKITTLES will go live with Elijah Wood for Super Bowl
  • Super Bowl

SKITTLES will go live with Elijah Wood for Super Bowl

By Reel 360 Jan 14, 2026
Apparently, a Super Bowl commercial isn’t weird enough unless it shows up at your house. SKITTLES is ditching the screen entirely this Big Game and delivering its Super Bowl ...
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R/GA brings TurboTax back to the Super Bowl
  • Super Bowl

R/GA brings TurboTax back to the Super Bowl

By Reel 360 Jan 13, 2026
Because the Super Bowl is always a great place to start talking about taxes… TurboTax is heading back to the Big Game. Intuit’s tax software brand will return to the Sup...
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Squarespace teases Super Bowl ad with mysterious image
  • Super Bowl

Squarespace teases Super Bowl ad with mysterious image

By Reel 360 Jan 13, 2026
Squarespace is officially returning to the Super Bowl for the 12th time, and the website-building brand is setting the tone early with a moody, greyscale teaser image that hint...
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Instacart taps Local Produce, BBDO and McCann for Super Bowl
  • Super Bowl

Instacart taps Local Produce, BBDO and McCann for Super Bowl

By Reel 360 Jan 13, 2026
After a successful Super Bowl debut in 2025, Instacart is returning to the Big Game in 2026 with a bigger creative swing and a broadened agency roster. Instacart’s internal c...
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Humor, music and nostalgia rule Super Bowl ads in new poll
  • Super Bowl

Humor, music and nostalgia rule Super Bowl ads in new poll

By Reel 360 Dec 11, 2025
The 2026 Super Bowl will air on NBC and Peacock on February 8, with advertisers paying approximately $8 million for a 30-second spot, up from roughly $7 million last year. Ad i...
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HarrisX Ad Index crowns NFL’s “Somebody” as America’s Favorite Super Bowl ad
  • Super Bowl

HarrisX Ad Index crowns NFL’s “Somebody” as America’s Favorite Super Bowl ad

By Reel 360 Feb 20, 2025
Super Bowl LIX once again proved to be a massive night for both sports and advertising, delivering an unmatched opportunity for brands to reach the largest television audience ...
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The Big Winner of Super Bowl LIX – Kendrick Lamar
  • Super Bowl

The Big Winner of Super Bowl LIX – Kendrick Lamar

By Colin Costello Feb 11, 2025
The Philadelphia Eagles may have put a collective beatdown on the Kansas City Chiefs to the tune of 40 - 22. And let's be real, the score should be 40-6 as those last two touch...
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Kanye West’s Super Bowl spot, Yeezy Swastika merch draws anger
  • Super Bowl

Kanye West’s Super Bowl spot, Yeezy Swastika merch draws anger

By Reel 360 Feb 10, 2025
From the What the f**k Dept - In a move that has left many in disbelief, Kanye West, now known as Ye, aired a Super Bowl commercial promoting his Yeezy brand, which directed vi...
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Nike, NFL female-focused Super Bowl spots face criticism
  • Super Bowl

Nike, NFL female-focused Super Bowl spots face criticism

By Reel 360 Feb 10, 2025
During Super Bowl LIX, both Nike and the NFL aired inspirational commercials celebrating female athletes, aiming to highlight women's contributions to sports. However, these ad...
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ECD Brian Jung picks his top five Super Bowl spots
  • Super Bowl

ECD Brian Jung picks his top five Super Bowl spots

By Brian Jung Feb 10, 2025
I know this might go against general sentiment, but I’m officially over the mindless insertion of celebrities in Super Bowl commercials. Over the past several years, it feels...
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Eagles fly, beating Kansas City Chiefs 40-22
  • Super Bowl

Eagles fly, beating Kansas City Chiefs 40-22

By Colin Costello Feb 10, 2025
In a commanding performance at Super Bowl LIX, the Philadelphia Eagles soared to a 40-22 victory over the Kansas City Chiefs, securing their second Lombardi Trophy in franchise...
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Reel 360’s Super Bowl spots that flew… like an Eagle
  • Super Bowl

Reel 360’s Super Bowl spots that flew… like an Eagle

By Colin Costello Feb 10, 2025
Yes, as a die-hard Eagles fan, I’m going to insert our anthem Fly Eagles Fly into this Super Bowl piece every chance I get. And after that game, how could I not? Philly QB...
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Häagen-Dazs slows down Fast & Furious in Super Bowl ad
  • Super Bowl

Häagen-Dazs slows down Fast & Furious in Super Bowl ad

By Reel 360 Feb 9, 2025
Häagen-Dazs is shifting gears for the Super Bowl with an unexpected Fast & Furious reunion—only this time, the high-speed action takes a backseat to indulgence. The ice ...
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Coffee mate, Shania Twain throw foam party for Super Bowl
  • Super Bowl

Coffee mate, Shania Twain throw foam party for Super Bowl

By Reel 360 Feb 9, 2025
Coffee mate is making a splash at the Super Bowl with its first-ever Big Game ad, introducing Coffee mate Cold Foam Creamer in the most over-the-top way possible—a musical to...
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Matthew McConaughey uncovers NFL food conspiracy for Uber Eats
  • Super Bowl

Matthew McConaughey uncovers NFL food conspiracy for Uber Eats

By Reel 360 Feb 9, 2025
For its fifth consecutive Super Bowl appearance, Uber Eats is serving up a wild conspiracy theory courtesy of Matthew McConaughey—one that suggests football was actually inve...
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Seal transforms into a… singing seal in Mountain Dew Super Bowl ad
  • Super Bowl

Seal transforms into a… singing seal in Mountain Dew Super Bowl ad

By Reel 360 Feb 9, 2025
Mountain Dew is bringing a wild, Baja blast-inspired twist to the Super Bowl with its latest commercial, featuring none other than Seal—transformed into an actual seal. The 3...
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NFL’s ’80s-themed Super Bowl ad promotes Girls’ Flag Football
  • Super Bowl

NFL’s ’80s-themed Super Bowl ad promotes Girls’ Flag Football

By Reel 360 Feb 9, 2025
The NFL is taking viewers on a nostalgic trip to the 1980s in its Super Bowl ad, NFL Flag 50, which champions girls’ flag football and challenges outdated gender stereotypes....
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It’s Goldilocks and the three trucks for Ram Super Bowl
  • Super Bowl

It’s Goldilocks and the three trucks for Ram Super Bowl

By Reel 360 Feb 7, 2025
Ram is shifting into high gear for Super Bowl LIX with a spectacular, action-packed twist on Goldilocks and the Three Bears, starring Glen Powell and a fleet of powerhouse truc...
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Booking.com reserves The Muppets for the Big Game
  • Super Bowl

Booking.com reserves The Muppets for the Big Game

By Reel 360 Feb 7, 2025
Booking.com is back with a splashy new Super Bowl ad, blending personalized travel experiences with wait for it—The Muppets are along for the ride. The 30-second spot, air...
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