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U.S. ad employment rises amidst economic headwinds
  • REEL BUSINESS

U.S. ad employment rises amidst economic headwinds

By Reel 360 May 5, 2024
In a month marked by mixed economic signals, employment in advertising, public relations, and related services surged by 2,500 jobs in April, reaching an unprecedented high. Ho...
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Paramount Global CEO Bob Bakish is out
  • REEL BUSINESS

Paramount Global CEO Bob Bakish is out

By Reel 360 Apr 29, 2024
Amidst the mergers and acquisitions drama enveloping Paramount Global, CEO Bob Bakish is reportedly set to resign after eight years at the helm of Shari Redstone’s media empi...
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Bob Iger celebrates Disney shareholder victory over Nelson Peltz
  • REEL BUSINESS

Bob Iger celebrates Disney shareholder victory over Nelson Peltz

By Reel 360 Apr 4, 2024
Disney CEO Bob Iger is taking a victory lap today after squashing billionaire Nelson Peltz's attempts to insert himself onto the company's board of directors. At the 2024 An...
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Ad employment dips for first time since last spring
  • REEL BUSINESS

Ad employment dips for first time since last spring

By Reel 360 Mar 8, 2024
In February, employment in advertising, public relations, and related services experienced a decline of 400 jobs, marking the first monthly decrease since the previous spring. ...
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Bumble cuts 350 positions globally
  • REEL BUSINESS

Bumble cuts 350 positions globally

By Reel 360 Feb 28, 2024
Bumble Inc. is undergoing a significant workforce reduction, slashing approximately one-third of its employees following recent leadership changes as it strives to revamp its o...
More »
She Runs It survey suggests softening of DEI initiatives
  • REEL BUSINESS

She Runs It survey suggests softening of DEI initiatives

By Reel 360 Feb 23, 2024
She Runs It has unveiled the findings of its 6th Annual #Inclusive100 Diversity, Equity, and Inclusion (DEI) Survey. Alongside the survey results, the organization has introduc...
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Tyler Perry halts $800m studio expansion, cites AI advancements
  • REEL BUSINESS

Tyler Perry halts $800m studio expansion, cites AI advancements

By Reel 360 Feb 22, 2024
Actor, filmmaker, and studio owner, Tyler Perry, has pressed pause on his plans for an $800 million expansion of his Atlanta studio. The decision comes in response to the g...
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Warner Bros. Discovery moves stir speculation of April sale
  • REEL BUSINESS

Warner Bros. Discovery moves stir speculation of April sale

Feb 22, 2024
Is everyone's favorite (lol) CEO, Warner Bros. Discovery's David Zaslav, planning on flipping Warner Bros. Studios in a couple of months? According to a recent article by Va...
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Popeyes spreads Valentine’s Day love with heart-shaped biscuit
  • REEL BUSINESS

Popeyes spreads Valentine’s Day love with heart-shaped biscuit

By Reel 360 Feb 13, 2024
This Valentine’s Day, Popeyes is spreading the love with the return of its beloved Heart-Shaped Strawberry Biscuits. For three weeks only, from February 5th to February 25th,...
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DC Comics’ trinity will enter Public Domain in 10 years
  • REEL BUSINESS

DC Comics’ trinity will enter Public Domain in 10 years

By The Geek Jan 19, 2024
The recent entry of Steamboat Willie and Mickey Mouse into the public domain has sparked discussions about the fate of DC Comics' iconic characters—Superman, Batman, and Wond...
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U.S. Advertising employment hits all-time high as 2023 ends
  • REEL BUSINESS

U.S. Advertising employment hits all-time high as 2023 ends

By Reel 360 Jan 9, 2024
As 2023 came to a close, employment in the advertising, public relations, and related services sectors in the United States reached an all-time high, adding 1,900 jobs in Decem...
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WB Discovery met with Paramount about potential merger
  • REEL BUSINESS

WB Discovery met with Paramount about potential merger

By Reel 360 Dec 21, 2023
And then David Zaslav tried to move mountains. Or at least buy them. In a significant development that could reshape the media landscape, the Warner Bros. Discovery CEO and Par...
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Cardinal du Four partners with Rams
  • REEL BUSINESS

Cardinal du Four partners with Rams

By Reel 360 Dec 21, 2023
Cardinal du Four, 21 Rébellion, the acclaimed additive-free Armagnac, has announced a strategic partnership with the Los Angeles Rams. This collaboration aims to create a ...
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Warner Bros. in hot water for handling of Coyote vs. Acme
  • REEL BUSINESS

Warner Bros. in hot water for handling of Coyote vs. Acme

By Reel 360 Nov 14, 2023
That whooshing sound rushing through the halls of Warner Bros. Discovery is the sound of an anvil falling via Representative Joaquin Castro who cut the rope. Castro i...
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Advertising  and PR hits record high employment
  • REEL BUSINESS

Advertising and PR hits record high employment

By Reel 360 Nov 3, 2023
Great news if you are in the advertising sector. Employment in the advertising, public relations, and related services industry in the United States reached an all-time high i...
More »
WPP merges Wunderman Thompson and VMLY&R
  • REEL BUSINESS

WPP merges Wunderman Thompson and VMLY&R

By Reel 360 Oct 18, 2023
WPP has announced a significant development in its services by merging two of its prominent agencies, Wunderman Thompson and VMLY&R. The newly formed entity will be known a...
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Bob Iger highlights Disney’s focus during Q3 call
  • REEL BUSINESS

Bob Iger highlights Disney’s focus during Q3 call

By Reel 360 Aug 10, 2023
The Walt Disney Company (NYSE: DIS) announced its third-quarter earnings on Wednesday, revealing a 4% increase in revenues, reaching an impressive $22.3 billion. CEO Bob Iger,...
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Avril Lavigne announces partnership with BeatBox cocktail brand
  • REEL BUSINESS

Avril Lavigne announces partnership with BeatBox cocktail brand

By Reel 360 Jul 17, 2023
Avril Lavigne, the eight-time GRAMMY Award-nominated, multi-platinum singer, songwriter, designer, and philanthropist, has revealed her inaugural alcohol partnership with Beat...
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Bud Light partners with NGLCC to support LGBTQ+ businesses
  • REEL BUSINESS

Bud Light partners with NGLCC to support LGBTQ+ businesses

By Reel 360 May 31, 2023
Bud Light and the National LGBT Chamber of Commerce (NGLCC), the exclusive certifying body for LGBT-owned businesses, announce they are extending their partnership to contin...
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Gap and Mattel announce Barbie partnership
  • REEL BUSINESS

Gap and Mattel announce Barbie partnership

By Reel 360 Apr 20, 2023
Gap and Mattel, Inc. have announced a new apparel collaboration inspired by Mattel’s portfolio of brands and Gap’s signature icons that have dressed generations s...
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