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Colin Costello wins Gather Contest with Maison Huis juicer spot
  • REEL LA

Colin Costello wins Gather Contest with Maison Huis juicer spot

by Lexi Carson Sep 22, 2025
Los Angeles-based writer-director Colin Francis Costello has another win to add to his reel. Costello and his Ela Road Films team just took home the top prize from the Gather C...
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“Got Milk?” celebrates 30 years
  • REEL LA

“Got Milk?” celebrates 30 years

By Reel 360 Sep 17, 2025
Thirty years after the milk mustache first became a pop culture phenomenon, the California Milk Processor Board (CMPB) is reimagining its iconic “Got Milk?” campaign for a ...
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Archer keeps it real with first-ever brand campaign
  • REEL LA

Archer keeps it real with first-ever brand campaign

By Reel 360 Sep 4, 2025
Archer, a leading clean-ingredient meat snack brand, is launching its first national brand campaign, “Stick to Real.” In a world that feels increasingly absurd—from overd...
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Borderlands 4’s ‘Quit Earth’ campaign makes noise
  • REEL LA

Borderlands 4’s ‘Quit Earth’ campaign makes noise

By Reel 360 Aug 31, 2025
The Borderlands 4 “Quit Earth” campaign, dreamt up by Battery, has been making waves this week, thanks to a mysterious global rollout that had fans guessing right up until ...
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Brendan Gibbons and Aaron Rosenbloom deliver stark PSA for Phone-Free Schools Movement
  • REEL LA

Brendan Gibbons and Aaron Rosenbloom deliver stark PSA for Phone-Free Schools Movement

By Reel 360 Aug 27, 2025
As students head back to school, the Phone-Free Schools Movement is making a bold statement with a new black-and-white PSA that delivers a sobering look at how smartphones impa...
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Sarah Jessica Parker leads UGG Autumn/Winter campaign
  • REEL LA

Sarah Jessica Parker leads UGG Autumn/Winter campaign

By Reel 360 Aug 25, 2025
UGG has unveiled its Autumn/Winter 2025 campaign, Iconic From the First Step, with Sarah Jessica Parker front and center. Styled in some of the brand’s most beloved silhouett...
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La-Z-Boy reclaims Sundays for National Lazy Day
  • REEL LA

La-Z-Boy reclaims Sundays for National Lazy Day

By Reel 360 Aug 14, 2025
On Sunday, August 10, La-Z-Boy leaned all the way back—literally—for #NationalLazyDay. The brand’s new Taking Back Sundays campaign is a love letter to leisure, reminding...
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AIR launches Spot in a Pocket Commercial Contest
  • REEL LA

AIR launches Spot in a Pocket Commercial Contest

By Reel 360 Aug 7, 2025
The Alliance of Independent Reps (AIR) is introducing “Spot in a Pocket,” a new filmmaking challenge that puts creativity front and center, and in your pocket. Open to aspi...
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Nick Offerman goes electric in new Veloz campaign
  • REEL LA

Nick Offerman goes electric in new Veloz campaign

By Reel 360 Jul 14, 2025
When you think of gruff, no-nonsense Ron Swanson from Parks and Recreation, you might not expect him to be the face of an electric-vehicle campaign. But that’s exactly what...
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Mother LA and Covert go full sour with SONIC x Grillo’s Pickles
  • REEL LA

Mother LA and Covert go full sour with SONIC x Grillo’s Pickles

By Reel 360 Jul 7, 2025
It’s a big dill. Literally. In its latest surreal turn through the fast-food zeitgeist, Mother LA has cooked up a new campaign for SONIC, launching the SONIC x Grillo’s Pic...
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Coca-Cola and Disney ‘Refresh Your Galaxy’ Star Wars campaign
  • REEL LA

Coca-Cola and Disney ‘Refresh Your Galaxy’ Star Wars campaign

By Reel 360 Jun 27, 2025
Two cultural icons—Coca-Cola and Star Wars—have joined forces for a global marketing campaign that aims to do more than move product. Titled “Coca-Cola x Star Wars: Refre...
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Anyone can be Superman in new Amazon campaign from JOJX
  • REEL LA

Anyone can be Superman in new Amazon campaign from JOJX

By Reel 360 Jun 23, 2025
Production company JOJX has teamed up with Amazon Ads Brand Innovation Lab and DC Studios to launch Anyone Can Be Super, a heartfelt cinematic tribute to the enduring spirit of...
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Owen Wilson delivers laid-back laughs in Wolt+ campaign
  • REEL LA

Owen Wilson delivers laid-back laughs in Wolt+ campaign

By Reel 360 Jun 18, 2025
Wolt, the local commerce platform making waves across 25 countries, has launched its largest campaign to date — and it’s got Owen Wilson at the wheel. The actor and beloved...
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Turo and SixTwentySix reunite for new travel campaign
  • REEL LA

Turo and SixTwentySix reunite for new travel campaign

By Reel 360 Jun 6, 2025
Following the success of their award-winning brand campaign “Open the Door to Extraordinary,” car-sharing marketplace Turo has once again partnered with creative studio ...
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SKIMS drops pierced nipple bra because… of course it does
  • REEL LA

SKIMS drops pierced nipple bra because… of course it does

By Reel 360 Jun 6, 2025
Kim Kardashian’s SKIMS has done it again—blending viral provocation with retail precision in the brand’s latest drop: the Ultimate Pierced Nipple Bra. Retailing at $74, t...
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Dr. Squatch invites us to take a shower with Sydney Sweeney
  • REEL LA

Dr. Squatch invites us to take a shower with Sydney Sweeney

By Reel 360 May 29, 2025
Sydney Sweeney is turning internet obsession into product innovation—literally. The Euphoria star has teamed up once again with natural soap brand Dr. Squatch, but this time,...
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Entropico’s Paxi & Cem bring comedy to Mountain Dew
  • REEL LA

Entropico’s Paxi & Cem bring comedy to Mountain Dew

By Reel 360 May 29, 2025
Entropico comedy directors Paxi & Cem have reunited with VaynerMedia and Mountain Dew to follow up last year’s faux movie trailer collaboration, with an unhinged new ...
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Apple tells touching motherhood story through Vision Pro
  • REEL LA

Apple tells touching motherhood story through Vision Pro

By Reel 360 May 9, 2025
In celebration of Mother’s Day, Apple has released an emotionally resonant short film, A Gift for Mom, highlighting how its technology can preserve and relive life’s most c...
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Fela’s Emma Higgins directs Rockstar Energy’s  athlete-fueled campaign
  • REEL LA

Fela’s Emma Higgins directs Rockstar Energy’s athlete-fueled campaign

By Reel 360 May 2, 2025
Fela director Emma Higgins brings a serious edge and style to the latest campaign for Rockstar Energy, developed by creative agency Makers. Featuring emerging athletic stars Ch...
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Jackie van Beek brews comedy in Simply Gold Peak Tea campaign
  • REEL LA

Jackie van Beek brews comedy in Simply Gold Peak Tea campaign

By Reel 360 Apr 30, 2025
Institute director Jackie van Beek brings her signature wit and comedic precision to a new campaign for Gold Peak Tea. The campaign spotlights both the bran...
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