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ICYMI: The Best Ads of July 2025
  • Reel Ad of the Week

ICYMI: The Best Ads of July 2025

By Colin Costello Aug 5, 2025
Ah, July. The month where fireworks go off, humidity levels become sentient, and brands crank up the creativity dial just to keep us from scrolling past. From anime-inspired mi...
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Sarah Michelle Gellar slays again in Uber One spot
  • Reel Ad of the Week

Sarah Michelle Gellar slays again in Uber One spot

By Colin Costello Jul 28, 2025
Yes, we’ve got two Reel Ads of the Week, and this one slices through nostalgia like a sharpened hook. Sarah Michelle Gellar, the original scream queen, is back in the spotlig...
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Jordan Brand drops a basketball musical to celebrate 40 years of Air Jordan
  • Reel Ad of the Week

Jordan Brand drops a basketball musical to celebrate 40 years of Air Jordan

By Colin Costello Jul 28, 2025
To celebrate the 40th anniversary of the iconic Air Jordan sneaker, Nike’s Jordan Brand didn’t just drop a shoe, they dropped the mic. In a dazzling musical spot titled “...
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MilkPEP goes full anime with GALE’s new campaign
  • Reel Ad of the Week

MilkPEP goes full anime with GALE’s new campaign

By Colin Costello Jul 18, 2025
GALE and MilkPEP have gone full throttle with anime in a new youth campaign, “Milk Can Help,” that embraces the energy and exaggeration of anime, speaking directly to Gen Z...
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Sabrina Carpenter’s daydream with Dunkin’ hits the sweet spot
  • Reel Ad of the Week

Sabrina Carpenter’s daydream with Dunkin’ hits the sweet spot

By Colin Costello Jun 27, 2025
Dunkin’ is going full summer fantasy with the return of our Reel 360 News crush, Sabrina Carpenter—this time as the voice (and face) behind Sabrina’s Strawberry Daydream ...
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Martin comes up with killer idea for Cinnamon Toast Crunch
  • Reel Ad of the Week

Martin comes up with killer idea for Cinnamon Toast Crunch

By Colin Costello Jun 17, 2025
Move over, Making a Murderer. Step aside, Serial. There’s a new true crime obsession—and it’s crunchy, swirly, and sprinkled with Cinnadust. In what might be the most glo...
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Jon Hamm dodges dog parties for Carvana
  • Reel Ad of the Week

Jon Hamm dodges dog parties for Carvana

By Colin Costello Jun 13, 2025
Jon Hamm wants no part of your dog’s birthday bash. Or your suspiciously intense book club. Or anything that isn’t hilariously hyping Carvana. In this week’s Reel Ad of t...
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More pop, less poop in Liquid Death toilet taste test
  • Reel Ad of the Week

More pop, less poop in Liquid Death toilet taste test

By Colin Costello Jun 6, 2025
Just when you think Liquid Death can’t get any weirder, they plop a toilet in the middle of a studio and dare unsuspecting taste testers to chug high-fiber sodas while seated...
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Coca-Cola encourages Gen Z to unplug and enjoy life… IRL
  • Reel Ad of the Week

Coca-Cola encourages Gen Z to unplug and enjoy life… IRL

By Colin Costello May 30, 2025
In an age where screen time often overshadows real time, Coca‑Cola is making a move to bring Gen Z back to the present, one ice-cold sip at a time. The brand’s latest globa...
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ICYMI: The Best Campaigns of April
  • Reel Ad of the Week

ICYMI: The Best Campaigns of April

By Colin Costello May 16, 2025
April showers brought a downpour of unforgettable campaigns that blended bold ideas with even bolder talent. From Beyoncé and Levi’s setting the internet ablaze with Chapter...
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Marvel’s Thunderbolts* rebrands itself in real time—meet The New Avengers
  • Reel Ad of the Week

Marvel’s Thunderbolts* rebrands itself in real time—meet The New Avengers

By The Geek May 5, 2025
If you haven't seen Marvel's Thunderbolts* just yet... well it doesn't matter anyway because the news is out there. Just days after its release, Thunderbolts* has officially re...
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Sephora and Taika Waititi nail skincare obsession in campaign
  • Reel Ad of the Week

Sephora and Taika Waititi nail skincare obsession in campaign

By Reel 360 May 2, 2025
In a category often defined by perfection, Sephora is celebrating imperfection—with style, self-awareness, and a sly wink. That’s why this week’s Reel Ad of the Week goes...
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Hard Rock Bet declares it’s officially Jackpot Season
  • Reel Ad of the Week

Hard Rock Bet declares it’s officially Jackpot Season

By Colin Costello Apr 23, 2025
Hard Rock Bet is rolling out the red carpet—and a whole lot of laughs—for New Jersey players with the launch of its new “Jackpot Season” campaign, created by 72andSunny...
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ICYMI: The Best Ads of March
  • Reel Ad of the Week

ICYMI: The Best Ads of March

By Colin Costello Apr 23, 2025
March roared in like a lion—with giant cats scaling buildings in London—and left with a trail of unforgettable campaigns that dared to be bold, bizarre, and brilliantly hum...
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Jimmy Butler drops Cheezy wisdom in Cheez-It’s campaign
  • Reel Ad of the Week

Jimmy Butler drops Cheezy wisdom in Cheez-It’s campaign

By Reel 360 Apr 14, 2025
Jimmy Buckets just got a new co-star—and it's 100% baked with absurd confidence. In Cheez-It’s newest campaign from Fallon, the NBA’s boldest baller, Jimmy Butler, links ...
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Pella brings the feels in ‘Make Life Brighter’ campaign
  • Reel Ad of the Week

Pella brings the feels in ‘Make Life Brighter’ campaign

By Colin Costello Mar 24, 2025
The window and door category just got a serious glow-up. Pella Corporation, known for high-performance craftsmanship, is flipping the script with its bold new campaign, “Make...
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Pedro Pascal dances through heartache in Apple’s AirPods 4 ad, Directed by Spike Jonze
  • Reel Ad of the Week

Pedro Pascal dances through heartache in Apple’s AirPods 4 ad, Directed by Spike Jonze

By Colin Costello Mar 19, 2025
Apple isn’t just launching the AirPods 4—they’re making a statement. For this week’s Reel Ad of the Week, Apple teams up with director Spike Jonze (Her, Being John Malk...
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Old Spice goes full swashbuckler in hilarious new ad
  • Reel Ad of the Week

Old Spice goes full swashbuckler in hilarious new ad

By Colin Costello Mar 10, 2025
Old Spice has once again raised the bar for absurdly entertaining advertising, this time setting sail on the high seas for a campaign that’s as fresh as its legendary scent. ...
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Beyoncé and Levi’s reinvent denim in “Pool Hall” Campaign
  • Reel Ad of the Week

Beyoncé and Levi’s reinvent denim in “Pool Hall” Campaign

By Colin Costello Mar 7, 2025
Beyoncé is back with another jaw-dropping collaboration with Levi’s, this time taking over a pool hall in the latest installment of the REIIMAGINE campaign. Following the su...
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ICYMI: The best ads of February
  • Reel Ad of the Week

ICYMI: The best ads of February

By Colin Costello Mar 4, 2025
February is advertising’s biggest month, thanks to the Super Bowl spotlight, and this year’s ads lineup didn’t disappoint. From NFL’s empowering “Somebody” and its ...
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