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Fackrell Brothers deliver bold VA substance use disorder PSA
  • REEL LA

Fackrell Brothers deliver bold VA substance use disorder PSA

By Reel 360 Oct 23, 2024
A new campaign for the U.S. Department of Veteran Affairs, directed and produced by The Fackrell Brothers, takes a bold and innovative approach to highlight the critical issue ...
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Lexus, Universal ease on down the Wicked road
  • REEL DALLAS

Lexus, Universal ease on down the Wicked road

By Reel 360 Oct 23, 2024
Wicked fans, prep yourselves to "Experience OZmazing" as Lexus partners with Universal Pictures for the highly anticipated film adaptation of Wicked, arriving in theaters on No...
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Toronto’s Rec Room spot will grab you for sure
  • Reel Ad of the Week

Toronto’s Rec Room spot will grab you for sure

By Colin Costello Oct 18, 2024
Toronto’s entertainment hub, The Rec Room, is offering a necessary and vibrant escape from the every day with its latest campaign, Make Room for Play. Since opening its d...
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Matthew McConaughey uncovers a “Foodball” conspiracy
  • Reel Ad of the Week

Matthew McConaughey uncovers a “Foodball” conspiracy

By Reel 360 Oct 11, 2024
Actor and producer, Matthew McConaughey, has a theory: football was invented for food. In the first Uber Eats ad of the season, which debuted last month during Thursday Night F...
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Heinz apologizes after “Blackface” ad
  • International

Heinz apologizes after “Blackface” ad

By Reel 360 Oct 9, 2024
Welp, this won't be ""Reel Ad of the Week." Heinz has found itself in hot water over a controversial ad campaign called "Smiles," which was intended to tie into the cultural mo...
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Sydney Sweeney is Dr. Squatch’s Body Wash Genie
  • REEL LA

Sydney Sweeney is Dr. Squatch’s Body Wash Genie

By Colin Costello Oct 2, 2024
Sydney Sweeney is going after "dirty little boys." And we're not talking about her co-stars on Euphoria. The acclaimed actress from Immaculate and White Lotus, is stepping int...
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Beyoncé reimagines Levi’s iconic 1985 Launderette spot
  • Reel Ad of the Week

Beyoncé reimagines Levi’s iconic 1985 Launderette spot

By Colin Costello Oct 2, 2024
Levi’s has announced an exciting new global campaign featuring superstar Beyoncé, titled Reiimagine. The campaign draws on both Levi’s rich heritage and Beyoncé’s cultu...
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Huh? Sour Patch Kids translate corporate lingo for Gen-Z
  • REEL NEW YORK

Huh? Sour Patch Kids translate corporate lingo for Gen-Z

By Reel 360 Sep 27, 2024
Mondelez has launched a clever new retail media activation, building on its track record of successful campaigns like OreoCodes, Oreo Calls, and Oreo Menus. This time, the spot...
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Woolmark launches a zombie apocalypse to warn of synthetic fiber pollution
  • Reel Ad of the Week

Woolmark launches a zombie apocalypse to warn of synthetic fiber pollution

By Colin Costello Sep 27, 2024
The Woolmark Company has launched a haunting new ad campaign to highlight the environmental impact of synthetic fibers. In the second installment of their "Wear Wool, Not Waste...
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New York Bodegas come to life in New York Lottery campaign
  • REEL NEW YORK

New York Bodegas come to life in New York Lottery campaign

By Reel 360 Sep 19, 2024
For September, the New York Lottery has launched GRANDE, two new Scratch-Off Games with the chance to win up to $3,000,000 in cash prizes. In addition to the massive cash oppor...
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72andSunny asks “What’s Your Venmo?” in new campaign
  • REEL LA

72andSunny asks “What’s Your Venmo?” in new campaign

By Reel 360 Sep 19, 2024
72andSunny LA has launched its first campaign for Venmo, introducing "What's Your Venmo?" to spotlight the app's growing suite of financial products. This campaign marks Ve...
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SixTwentySix director Nolan Goff helms campaign for Pura
  • REEL LA

SixTwentySix director Nolan Goff helms campaign for Pura

By Reel 360 Sep 18, 2024
Pura has teamed up with the creative agency SixTwentySix to launch its first-ever brand campaign, Transform Your Space with Scent. Directed by Nolan Goff, the campaign redefine...
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AICP to include more inclusive categories and Veteran status in expanded demographic report
  • AICP

AICP to include more inclusive categories and Veteran status in expanded demographic report

By Reel 360 Sep 18, 2024
The Association of Independent Commercial Producers (AICP) has updated its Demographic Reporting Initiative to reflect an expanded range of gender identity options and the incl...
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American Family Insurance launches campaign for Hispanic Heritage Month
  • REEL NEW YORK

American Family Insurance launches campaign for Hispanic Heritage Month

By Reel 360 Sep 18, 2024
American Family Insurance has debuted the latest installment in its widely acclaimed "Life’s Better" campaign. Titled "Blackout," the new commercial is released in alignm...
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Maybelline reintroduces iconic concealer at Emmys
  • REEL NEW YORK

Maybelline reintroduces iconic concealer at Emmys

By Reel 360 Sep 17, 2024
During the 2024 Emmy Awards, Maybelline New York made a dramatic statement by launching its new campaign, Only Icons, to reintroduce the iconic Instant Eraser Concealer. In...
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Gia Coppola creates a “A New York Minute” for Mejuri
  • REEL LA

Gia Coppola creates a “A New York Minute” for Mejuri

By Reel 360 Sep 17, 2024
Fine jewelry brand Mejuri, known for transforming luxury jewelry into everyday essentials, has partnered with filmmaker Gia Coppola and The Directors Bureau to launch a new ser...
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The Last of Us’ Bella Ramsey flexes her Apple Intelligence in 3 new spots
  • Reel Ad of the Week

The Last of Us’ Bella Ramsey flexes her Apple Intelligence in 3 new spots

By Colin Costello Sep 17, 2024
Apple's latest AI initiative, Apple Intelligence, has started rolling out to users who have downloaded the iOS 18.1 Beta on iPhone 15 Pro and iPhone 16 Pro devices in the U.S.,...
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Doja Cat sings and drinks in claymation for Brisk
  • REEL NEW YORK

Doja Cat sings and drinks in claymation for Brisk

By Reel 360 Sep 16, 2024
Brisk Iced Tea has unveiled its latest bold collaboration, transforming the GRAMMY award-winning artist Doja Cat into a claymation version of herself. Known for her creative an...
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Will Ferrell is ‘Everywhere’ in Paypal’s largest campaign ever
  • REEL NEW YORK

Will Ferrell is ‘Everywhere’ in Paypal’s largest campaign ever

By Reel 360 Sep 13, 2024
PayPal has launched its most significant U.S. ad campaign to date, enlisting actor Will Ferrell to showcase the platform's ease, safety, and rewards. Set to a reimagined versio...
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Filmmaker Natalie Johns creates spec gun violence prevention PSA
  • REEL LA

Filmmaker Natalie Johns creates spec gun violence prevention PSA

By Reel 360 Sep 12, 2024
Filmmaker Natalie Johns has turned her personal fears as a parent into a compelling gun violence prevention campaign, creating a powerful Public Service Announcement (PSA) aime...
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