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Apple TV+ Brings ‘Severance’ to life at Grand Central Station
  • REEL NEW YORK

Apple TV+ Brings ‘Severance’ to life at Grand Central Station

By Reel 360 Jan 19, 2025
Talk about getting a show on track. Sorry couldn't resist the pun. On January 14th, New York City commuters were greeted by an unusual spectacle at Grand Central Station’s Va...
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Dove Men+Care has Marshawn Lynch smelling great everywhere
  • REEL NEW YORK

Dove Men+Care has Marshawn Lynch smelling great everywhere

By Reel 360 Jan 14, 2025
Marshall Lynch does not stink. On the field. Off the field, he is good to go. Why? Dove Men+Care and Rethink New York have launched a new campaign emphasizing the versatility o...
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ZUGU address digital lives after they end in new campaign
  • REEL NEW YORK

ZUGU address digital lives after they end in new campaign

By Reel 360 Jan 12, 2025
Millions of people share an unspoken modern anxiety: what happens to their private digital lives after they’re gone? ZUGU, the premium iPad case brand, has teamed up with cre...
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Disney short debuts new verse to It’s a Small World
  • REEL NEW YORK

Disney short debuts new verse to It’s a Small World

By Reel 360 Dec 5, 2024
The Walt Disney Company has unveiled The Last Verse, a heartfelt short film celebrating the legendary songwriting duo Richard and Robert Sherman and their enduring contribution...
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New AI-animated campaign targets book bans
  • REEL NEW YORK

New AI-animated campaign targets book bans

By Reel 360 Nov 10, 2024
ROOF Studio has teamed up with the National Coalition Against Censorship (NCAC) and INNOCEAN USA for “Villains Against Evil,” a dynamic campaign aiming to highlight the dan...
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Frankie Muniz celebrates not being in the middle in Spirit Airlines new campaign
  • REEL NEW YORK

Frankie Muniz celebrates not being in the middle in Spirit Airlines new campaign

By Reel 360 Oct 24, 2024
Spirit Airlines has tapped actor Frankie Muniz, best known for his role in the early 2000s sitcom Malcolm in the Middle, to promote its new "Go Comfy" travel option. Muniz ...
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Keurig and Kendrick decide to brew + chill at home
  • REEL NEW YORK

Keurig and Kendrick decide to brew + chill at home

By Colin Costello Oct 23, 2024
Keurig has partnered with Academy Award-nominated actress Anna Kendrick to launch the playful Brew It All campaign, highlighting the ease of enjoying iced coffee at home with K...
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Huh? Sour Patch Kids translate corporate lingo for Gen-Z
  • REEL NEW YORK

Huh? Sour Patch Kids translate corporate lingo for Gen-Z

By Reel 360 Sep 27, 2024
Mondelez has launched a clever new retail media activation, building on its track record of successful campaigns like OreoCodes, Oreo Calls, and Oreo Menus. This time, the spot...
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New York Bodegas come to life in New York Lottery campaign
  • REEL NEW YORK

New York Bodegas come to life in New York Lottery campaign

By Reel 360 Sep 19, 2024
For September, the New York Lottery has launched GRANDE, two new Scratch-Off Games with the chance to win up to $3,000,000 in cash prizes. In addition to the massive cash oppor...
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American Family Insurance launches campaign for Hispanic Heritage Month
  • REEL NEW YORK

American Family Insurance launches campaign for Hispanic Heritage Month

By Reel 360 Sep 18, 2024
American Family Insurance has debuted the latest installment in its widely acclaimed "Life’s Better" campaign. Titled "Blackout," the new commercial is released in alignm...
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Maybelline reintroduces iconic concealer at Emmys
  • REEL NEW YORK

Maybelline reintroduces iconic concealer at Emmys

By Reel 360 Sep 17, 2024
During the 2024 Emmy Awards, Maybelline New York made a dramatic statement by launching its new campaign, Only Icons, to reintroduce the iconic Instant Eraser Concealer. In...
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Doja Cat sings and drinks in claymation for Brisk
  • REEL NEW YORK

Doja Cat sings and drinks in claymation for Brisk

By Reel 360 Sep 16, 2024
Brisk Iced Tea has unveiled its latest bold collaboration, transforming the GRAMMY award-winning artist Doja Cat into a claymation version of herself. Known for her creative an...
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Will Ferrell is ‘Everywhere’ in Paypal’s largest campaign ever
  • REEL NEW YORK

Will Ferrell is ‘Everywhere’ in Paypal’s largest campaign ever

By Reel 360 Sep 13, 2024
PayPal has launched its most significant U.S. ad campaign to date, enlisting actor Will Ferrell to showcase the platform's ease, safety, and rewards. Set to a reimagined versio...
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Elle Fanning, Charles Melton unlock courage in Coach campaign
  • REEL NEW YORK

Elle Fanning, Charles Melton unlock courage in Coach campaign

By Reel 360 Sep 6, 2024
Coach has unveiled its latest campaign, “Unlock Your Courage”, spotlighting new global ambassadors Elle Fanning, Charles Melton, Nazha, and Storm Reid, alongside returning ...
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Steve Madden’s Fall campaign brings out NYC authenticity
  • REEL NEW YORK

Steve Madden’s Fall campaign brings out NYC authenticity

By Reel 360 Sep 5, 2024
We love this spot! Steve Madden has unveiled its vibrant and energetic Fall 2024 campaign titled ‘Never Miss A Beat,’ directed by Steven Brahms of Golden Projects. The ...
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Aly Raisman, Christy Turlington, Issa Rae celebrate womanhood in Stuart Weitzman film
  • REEL NEW YORK

Aly Raisman, Christy Turlington, Issa Rae celebrate womanhood in Stuart Weitzman film

By Reel 360 Sep 5, 2024
Stuart Weitzman has launched its latest campaign film, How Lovely to Be a Woman, featuring an impressive cast of global ambassadors, including Aly Raisman, Christy Turlington, ...
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Gap Gets Loose in Fall campaign featuring Troye Sivan
  • REEL NEW YORK

Gap Gets Loose in Fall campaign featuring Troye Sivan

By Reel 360 Aug 21, 2024
Gap has unveiled its Fall 2024 campaign, "Get Loose," celebrating creativity and individuality through fashion, music, and dance. This vibrant campaign stars GRAMMY-nominated g...
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adam&eveDDB helps McCain Foods celebrate Fry Day
  • REEL NEW YORK

adam&eveDDB helps McCain Foods celebrate Fry Day

By Reel 360 Jul 19, 2024
McCain Foods partnered with adam&eveDDB New York to launch a bold new campaign celebrating National French Fry Day, starring actor, comedian, and cookbook author Eric Wareh...
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Lowe’s, Lionel Messi celebrate assists in new work from Dentsu
  • REEL NEW YORK

Lowe’s, Lionel Messi celebrate assists in new work from Dentsu

By Reel 360 Jul 10, 2024
Dentsu Creative has unveiled its inaugural campaign for Lowe’s, starring Lionel Messi, during the CONMEBOL Copa América 2024 USA tournament. The creative follows Lowe’...
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Black-owned agency surprises 50 teachers with $150K self-care grant
  • REEL NEW YORK

Black-owned agency surprises 50 teachers with $150K self-care grant

By Reel 360 Jul 5, 2024
Last month, a heartwarming surprise unfolded at Teachers College Community School (TCCS) in Harlem. Black-owned advertising agency, Elite Media, gifted 50 teachers and staff me...
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