Patrick Mahomes has found another way around the NFL’s ban on active players endorsing alcoholic beverages. In “Mahomeses,” a new Coors Light campaign from Mischief @ No ...
How do you convince people that talking to AI has finally become natural? If you're OpenAI, you don't start with engineers or influencers. You hand the microphone to Grandma.
...
Kia America is going small by thinking big. The automaker has launched a new 360-degree campaign for the all-new 2027 Kia Seltos, and the work from longtime creative agency Dav...
Okay, yeah, I can't believe it's July. Freakin' July. While I'm shaking my head in disbelief, let's talk about June. Last month came in hot, loud, wearing a jersey and carrying...
Reese’s Puffs is bringing back one of its most beloved cereal anthems with some serious after-hours energy. Launched June 25, the brand’s new campaign from The Martin Agenc...
Hard Rock Bet is encouraging players to take a little time for themselves. The brand has launched “Where Your Inner Rebel Plays,” a new platform created with 72andSunny New...
With the 2026 FIFA World Cup fast approaching, FOX One is making its pitch to soccer fans with a new campaign built around a simple truth: when the World Cup is on, everything ...
Our hero image doesn't even come close to doing this massive, crazy Nike spot justice. Every few years, the iconic brand delivers a film that reminds the industry why it remain...
If April loosened the tie, May kicked the boardroom door off its hinges. This month’s best work didn’t just embrace entertainment, it sprinted toward it at full speed.
...
After seven years away from theaters, the Star Wars universe returned to cinemas this week with The Mandalorian and Grogu, and Disney celebrated the launch by bringing a little...
Most wearable advertising sells aspiration. Not COROS. The performance tech brand just sold fear.
For the launch of its special-edition Pace 4 watch, COROS teamed with creat...
The National Peanut Board is giving one of America’s most familiar foods a full-scale brand rethink. With the launch of its new national platform, “It’s Not Nuts. It’s ...
There are smart campaigns. Then there are campaigns where you immediately wish you’d thought of it first. This week’s Reel Ad of the Week goes to IKEA Canada and Rethink fo...
YETI is stripping its branding down to four simple letters in a new campaign from Wieden+Kennedy Portland that transforms the company’s iconic logo into a badge for obsession...
KoRn has released its first new music in four years through an ambitious partnership with Blizzard Entertainment and Diablo IV.
The new track, Reward the Scars, arrives alon...
If April proved anything, it’s that brands are finally loosening the tie a little again. After years of purpose-heavy messaging, AI anxiety, and endless “premium lifestyle...
Vaseline is taking a direct shot at counterfeit products in Nigeria with an unexpected ally. A real Nigerian prince. Created by Leo Singapore, the campaign introduces a new aut...
I haven't laughed this hard at a campaign in a looooooong time. Whole Moon is leaning into taste and attitude with “Straight Up Good,” a new national campaign designed to p...
Amazon is having some fun with inconvenience. In its latest campaign, Save the Everyday, the brand leans all the way into cinematic storytelling with a hero film titled The Goo...
Take something simple. Make it unforgettable. Then hand it to Frankenstein director, Guillermo del Toro. That’s the thinking behind the latest global campaign from PATRÓN,...
