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ICYMI: The best ads of September
  • Reel Ad of the Week

ICYMI: The best ads of September

By Colin Costello Oct 7, 2026
And just like that, September summers are gone, and fall has officially arrived. The temperatures are dropping. The leaves are changing. Football is everywhere. Pumpkin spice h...
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Noom gets scary about weight regain in Halloween PSA
  • Spooktober

Noom gets scary about weight regain in Halloween PSA

By Reel 360 Oct 7, 2026
Noom is leaning into Halloween with a darker chapter of its “Lose for Keeps” campaign, using haunted smart-home devices to address a question many GLP-1 users eventually fa...
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AAA Club Alliance put a new sound to insurance
  • REEL NEW YORK

AAA Club Alliance put a new sound to insurance

By Reel 360 Oct 7, 2026
Fred & Farid New York and AAA Club Alliance are teaming up again, this time taking on one of advertising’s most familiar categories: insurance. The new integrated camp...
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Ryobi and McCann turn Swifty’s mayoral run into a documentary
  • Reel Ad of the Week

Ryobi and McCann turn Swifty’s mayoral run into a documentary

By Reel 360 Oct 7, 2026
Ryobi and McCann Birmingham are extending one of the year’s stranger brand campaigns into documentary territory. The pair have released the first trailer for Swifty for Ma...
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‘Emerging from the Shadows’ selected by Newport Beach Film Festival
  • Indie Film

‘Emerging from the Shadows’ selected by Newport Beach Film Festival

By Reel 360 Oct 7, 2026
Emerging from the Shadows: Rediscovering the Legacies of Weinberg & Korngold, the music documentary directed by U.S.-German filmmaker Veronika Emily Pohl, has been named an...
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Rethink promotes Nicole Rajesky to lead strategy
  • REEL MOVES/NEW YORK

Rethink promotes Nicole Rajesky to lead strategy

By Reel 360 Oct 7, 2026
Rethink has promoted Nicole Rajesky to Partner and Head of Strategy for New York, making her the first person to hold the role in the agency’s expanding New York office. R...
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The Kids are Alright: reaching out to rural creativity
  • POV

The Kids are Alright: reaching out to rural creativity

By John Drake Oct 7, 2026
Sixty percent of Americans live in rural communities, those with a population of 50,000 or fewer. This data point, which can be found by digging into the US Census, is very imp...
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