Director Kevin Wilson Jr. joins Little Minx

Little Minx, a 2022 AdAge A-List Production Company Standout, has signed the award-winning filmmaker Kevin Wilson Jr. to its renowned roster of directors for commercial and content representation. A North Carolina native, Wilson first came to the attention of the industry with his short student film My Nephew Emmett, based on the true story of the … Continue reading “Director Kevin Wilson Jr. joins Little Minx”

Little Minx signs South-Sider Rodney Lucas

Little Minx has signed the award-winning filmmaker Rodney Lucas to its renowned roster of directors for commercial and content representation. Originally from the South Side of Chicago, Lucas is a Brooklyn-based filmmaker who has directed short documentaries, commercials and branded content for the likes of Nike, Amazon, Beats by Dre, NOWNESS, Vice, Upworthy, Dicks Sporting … Continue reading “Little Minx signs South-Sider Rodney Lucas”

Two of cinema’s newest voices join Little Minx

Little Minx, a 2022 AdAge A-List Production Company Standout, has signed award-winning directors Kantemir Balagov, 30, and Kira Kovalenko, 32, for branded entertainment, fashion films and music driven projects. The two will work together as a team on all projects. The Telluride Film Festival was instrumental in relocating them for being outspoken against Russia’s invasion … Continue reading “Two of cinema’s newest voices join Little Minx”

Ulta Beauty celebrates beauty as force for good 

Ulta Beauty, the nation’s largest beauty retailer, today revealed Beauty&, a 360-campaign designed to move the industry forward, widen the lens of beauty and inspire all to reclaim beauty on their own terms. The campaign, created in partnership with McCann, includes creative work, the brand’s first-ever podcast, a limited-edition t-shirt collection developed in partnership with designers Meena Harris, Timothy … Continue reading “Ulta Beauty celebrates beauty as force for good “

Venus Williams, Blue Shields CA take on gender bias in healthcare

Gender bias has bubbled to the surface of nearly every industry. And now, healthcare is in the spotlight. Healthcare is failing women in America, and has been for decades. 1 in 2 women’s health concerns go unheard. 83% of women with chronic pain have experienced gender discrimination from doctors. Their concern is often met with … Continue reading “Venus Williams, Blue Shields CA take on gender bias in healthcare”

Mastercard, Hudson support Black Businesswomen

Black women-owned businesses are vital to our economy and are amongst the hardest hit by the impacts of the pandemic. Today, Mastercard and Jennifer Hudson are announcing the Strivers Initiative, a consumer-facing platform, elevating the visibility of Black female business owners overcoming obstacles to maintain and grow their business, as role models for the community and future generations. The … Continue reading “Mastercard, Hudson support Black Businesswomen”

Spot Welders, Shipping+Handling get their Hustle

Editorial house Spot Welders and post-production studio SHIPPING + HANDLING have appointed Hustle as its West Coast and Texas sales reps. Hustle, founded by Anya Zander and Jake Neske, whose West Coast live-action and post-production division is led by partner Mike Lobikis, is a leading bi-coastal based talent agency repping world class talent in live … Continue reading “Spot Welders, Shipping+Handling get their Hustle”

Bumble serves up Serena Williams as global advisor

Austin-based dating app Bumble announced on Thursday a year-long marketing campaign with tennis champion Serena Williams, which will kick off at the Feb. 3 Super Bowl. The campaign, dubbed “The Ball is in Her Court,” will highlight the importance of making the first move, according to a press release from the females first-focused platform. Williams … Continue reading “Bumble serves up Serena Williams as global advisor”

New fragrance embodies Mardi Gras King Cake

Today is Fat Tuesday, the kick-off of Mardi Gras, the most famous party in New Orleans and quite frankly for anyone who loves debauchery and fun. The Reel 360 News Team sure does! In between the half-naked parades, layers of beads and Hurricanes and Drunk Grasshoppers, there is King Cake. What’s King Cake you ask? … Continue reading “New fragrance embodies Mardi Gras King Cake”

Kristen Bedard Johnson partners up at Sanctuary Content

The evolution of Sanctuary Content reaches a new milestone, marked by the promotion of Kristen Bedard Johnson to partner. Sharing the mantle with Founder and Managing Director Preston Lee, the growth and leadership continues with the promotion of Noah Thomason to staff Executive Producer. Since January of 2019, Kristen has been serving as the esteemed … Continue reading “Kristen Bedard Johnson partners up at Sanctuary Content”

1stAveMachine signs director Lake Buckley

Storytelling production company 1stAveMachine is expanding its prestigious creative roster with the signing of director Lake Buckley. Having contributed her impressive talent to many recent notable campaigns, 1stAveMachine welcomes Buckley to their globally diverse team. With over ten years of experience in the creative industry, Buckley brings a highly developed understanding of branding and communication to her … Continue reading “1stAveMachine signs director Lake Buckley”