Doner wants leaders to Bloomberg before shaping world in new campaign

In a time when biases drive news and media, Bloomberg champions an objective, data-based approach. In turn, it has emerged as the choice of information and inspiration for leaders and disruptors across industries who need trusted sources of content and insight. Created Stagwell agency Doner, the new, global multichannel campaign – “Before you change the world. Bloomberg.” … Continue reading “Doner wants leaders to Bloomberg before shaping world in new campaign”

Doner welcomes new senior strategy and creative hires

Today, full-service advertising agency Doner announces that Felipe Cabrera, SVP, strategy director and Justin Bilicki, EVP, executive creative director have recently joined the agency. Felipe, in his second tour at Doner, will help scale the integrated strategy team by leveraging new tools and processes across a number of accounts. Justin will provide creative leadership for brands including … Continue reading “Doner welcomes new senior strategy and creative hires”

Doner launches new campaign for Core Power with Simone Biles

As the 2021 Olympics came to a close this weekend, the world can reflect on and celebrate great performances and powerful statements. The world’s greatest gymnast, Simone Biles, demonstrated how strength is the embodiment of resilience and self-care.  A product of fairlife, LLC, Core Power, a high-protein drink designed to help fuel recovery and build … Continue reading “Doner launches new campaign for Core Power with Simone Biles”

L.L. Bean: First OOH campaign from Doner

An expert on both outdoor attire, equipment and recreation, L.L. Bean believes in the power of fresh air and getting outside, regardless of where “outside” is. The Greater Good Science Center supports this notion, and interest in being outside has grown by 20% over the course of the past year. With that notion in mind, the iconic American retailer has … Continue reading “L.L. Bean: First OOH campaign from Doner”

Travelocity: Launches first campaign from Doner

If the long weekend taught us anything, it’s that travel is indeed back in a big way and Americans are aching to get out there. In an April study, Travelocity that 70% of people plan to take a vacation this year. Obviously it’s needed after a year in Quarantine. Thanks, Covid. With that, the complexities … Continue reading “Travelocity: Launches first campaign from Doner”

Doner Detroit wins two new brands

Congrats to Doner, especially during the time of COVID. The agency has reportedly was named AOR for both Consumers Energy and TCF Bank, following competitive reviews. According to a story from AgencySpy, Doner will handle and manage the launch of a new unified brand platform for TCF Bank, with a cross-channel campaign promoting consumer and … Continue reading “Doner Detroit wins two new brands”

Doner launches creative incubator D-313

Doner Detroit is doubling down on bringing business, talent and marketing dollars to Detroit, with the launch of D-313 a new collaborative creative space that connects the agency more closely with the heart of the city’s downtown creative corridor. Located at 1456 Woodward Ave, in close proximity to the new Shinola Hotel, Quicken Loans, John Varvatos, and … Continue reading “Doner launches creative incubator D-313”

New faces at Doner LA and Wonderful

Doner LA beefs up McDonald’s team Doner LA announced four senior hires following the recent consolidation of McDonald’s retail and local marketing, where Doner was assigned nearly 1,000 local partners to help bring big-agency strategic and creative firepower down to the co-op and franchisee level. Andrew Lamar joins Doner as a Multicultural Strategist, working across … Continue reading “New faces at Doner LA and Wonderful”

Reel LA: Doner, Deutsch, PGA, WGA in the news

Doner LA feasts on Del Monte Doner LA is starting off its 2018 pretty much the same way it ended its 2017 – with a win. The shop has now been named lead agency for California-based Del Monte Foods, one of the nation’s largest producers, distributors and marketers of premium quality, branded food products, following … Continue reading “Reel LA: Doner, Deutsch, PGA, WGA in the news”

Stagwell agencies win 12 Cannes Lions

Stagwell the challenger network which includes 72andSunny, Allison+Partners, Forsman & Bodenfors, and GALE, took home top honors at the Cannes Lions International Festival of Creativity, the largest gathering in the creative marketing community. The network won a combined 12 Cannes Lions awards across the categories of creative, design, digital, entertainment and PR. “I want to applaud our … Continue reading “Stagwell agencies win 12 Cannes Lions”

Willie Nelson borrows BIC lighter for a big fat…

This campaign is lit! Music icon Willie Nelson leads a new viral BIC®EZ Reach®  advertising campaign featuring entertainment superstar Snoop Dogg and lifestyle innovator Martha Stewart. Now in its third year, the campaign’s latest iteration, “Most Borrowed Lighter,” reinforces the pocket-sized lighter’s 1.45-inch extended wand that helps light hard-to-reach places and is inspired by a powerful consumer insight: EZ … Continue reading “Willie Nelson borrows BIC lighter for a big fat…”

Union’s Einar gets muscular on “HWY 93” for Dodge

For Dodge, the latest collaboration between director Sean Thonson of Supply & Demand and Union Partner/Editor Einar can best be described as a scorched-road sheet metal anthem, a tribute to the “smoking tire, the S-curve, and the spin turn.” Created via Doner, “HWY 93” imagines a highway that stretches across the 93 days of summer.  … Continue reading “Union’s Einar gets muscular on “HWY 93” for Dodge”

UPS Store delivers the Moon in AR adventure

The UPS Store, the world’s largest retail franchisor, has partnered with full-service advertising agency Doner and Facebook’s Spark AR Studio to launch an out-of-this-world AR adventure featuring the Moon. The campaign, “Moon AR Ad-Venture,” allows users to experience the many services offered by The UPS Store in new, fun, and engaging ways. Using AR, customers can shred the moon’s … Continue reading “UPS Store delivers the Moon in AR adventure”

Belinda Leworthy becomes President of Commonwealth//McCann

McCann Worldgroup today announced the appointment of Belinda Leworthy to the role of President, North America, for Commonwealth//McCann, the agency network’s global, dedicated business unit for Chevrolet. Leworthy joins McCann Worldgroup from WPP, where she served as Global Client Leader on Dell Technologies, overseeing an expansive global relationship with client ambitions spanning from consumers to … Continue reading “Belinda Leworthy becomes President of Commonwealth//McCann”

Chevy takes us on a classic holiday ride in a ’66 Impala

Stories of love are always a holiday classic. And in Chevy’s holiday film, it’s felt through the joyful and sometimes painful memories of a classic 1966 Chevy Impala. Based on actual events, Commonwealth McCann teamed up with Academy Award-winners Tom Hopper (director), Claudio Miranda (director of photography) and Rachel Portman (composer) to tell the story … Continue reading “Chevy takes us on a classic holiday ride in a ’66 Impala”

Pepsi amplifies Detroit Black-owned businesses for Restaurant Week

Black Restaurant Week is back in August – and so is Pepsi to support the Motor City’s Black-owned businesses. Along with partnering with MLN8 to drive consumers to local Black-owned restaurants from August 20 to August 29, Pepsi also awarded $15,000 to Joe Louis Southern Kitchen to help cover the new business’ repairs from flood damage during this year’s storms.  The … Continue reading “Pepsi amplifies Detroit Black-owned businesses for Restaurant Week”

Zooey Deschanel talks collab with Air Wick & WWF to conserve the planet

Actress, Mother and Environmentalist, Zooey Deschanel (New Girl, 500 Days of Summer, Elf), is focusing on making a difference this summer and pushing new ways to improve climate change. The celebrity has turned to home fragrance brand, eco-friendly Air Wick and the World Wildlife Fund to accomplish this. Inspired by her two children – Charlie … Continue reading “Zooey Deschanel talks collab with Air Wick & WWF to conserve the planet”

General Motors Periscope creates own lanes for pleasant surprises

General Motors is changing the way the world views electric vehicles, and now, they’re looking to shift the vehicle safety paradigm by changing the way the world thinks about road safety – by engineering safety through a human lens. In the latest campaign from McCann Detroit, General Motors introduces Periscope, a new safety brand that brings … Continue reading “General Motors Periscope creates own lanes for pleasant surprises”

The Summer ‘It’ cocktail, the Clamato Michelada

It’s mid-summer, and high time we talk about the middle child alcoholic beverage that doesn’t get the most attention, but legit deserves the most praise. Yes, I’m talking about everyone’s favorite brunch cocktail, a zesty and feisty Clamato Michelada.  What is a Michelada? Seriously? An authentic Michelada (I make them at home, I’m Mexican and … Continue reading “The Summer ‘It’ cocktail, the Clamato Michelada”

Union: Editor Justin “Q” Quagliata joins roster

Editor Justin Quagliata, whose work has been honored with the Cannes Grand Prix For Good, as well as D&AD, AICP, Webby Awards, and more, has joined bicoastal Union Editorial. Known for nearly two decades as “Q,” he recently edited E*Trade’s return to the Super Bowl – “Workout” – created via Mullen Lowe, directed by Smuggler’s … Continue reading “Union: Editor Justin “Q” Quagliata joins roster”