In an unprecedented move that merges two titans of pop culture, The Walt Disney Company and Coca-Cola have joined forces to launch Coca-Cola x Marvel: The Heroes. This innovative collaboration
Echoing other brands concern about the unprovoked Russian invasion of Ukraine, three major brands – The Coca-Cola Company, Pepsico and Starbucks have announced the suspension of business in Russia. Today,
International music shop BUTTER Music and Sound has signed Coke Youngblood, yes his name for real, as a staff composer out of Los Angeles. A skilled musician by way of
Bullitt has announced that filmmaker Coke Daniels has joined the collective. This is the inaugural representation for Daniels in the branded content and advertising arena. The noted director, whose upcoming feature Karen starring Taryn
One of the more positive aspects of having to quarantine during the novel coronavirus COVID-19 pandemic, is that we have been able to spend quality time with those closest to
Oh those dots. You know ’em. And we at Reel 360 hate ’em. The blinking dots of hell that appear on your smartphone when you have texted someone and are
JWT Brazil, Coca-Cola No Sugar and Marvel Studios have assembled to craft a great new spot that ties in perfectly of Avengers: Endgame. And like Thanos’ snap, the work affects
The diamonds have spoken. The Gerety Awards—known for putting female voices front and center in adland—just dropped their 2025 shortlist, and the U.S. is shining bright. Juries assembled across continents—UK,
In an age where screen time often overshadows real time, Coca‑Cola is making a move to bring Gen Z back to the present, one ice-cold sip at a time. The
Hawaiian shirts. Hot grills. Ice-cold cola. This summer, Pepsi is flipping the script on cookout culture with a bold mission: remind everyone that BBQ tastes better with the popular soda.
March Madness isn’t just a test for athletes—it’s a full-court press for fans, too. From pregame rituals to buzzer-beater celebrations, being the ultimate supporter takes effort. That’s the idea behind
If we had to sum up 2024 in three words, they’d be: Trump, Tuah, and mergers. Oh, my. This year felt like a mashup of a political thriller, corporate soap
Doh! Coca-Cola is under fire for its latest Christmas creative, an AI-generated homage to its beloved 1995 commercial, Holidays Are Coming. While the original featured real actors and iconic red
We all know of the rampant fear that AI (artificial intelligence) will eventually replace us in our jobs. Well, McDonald’s crews around the country don’t have that to stress about
DIRECTV’s latest campaign extension, “Bird Ballparks,” is an imaginative collaboration with legendary pitcher Randy Johnson and offers a fun and unexpected twist on the brand’s ongoing “For The Birds” campaign,
Ohio Republican Congressman Jim Jordan had a rough week. Not only did the wannabe Speaker of the House fall short in three rounds of voting for the speakership, losing more
Los York Films has recently inked an exclusive representation deal with Thibault Debaveye, a multi-talented creative force hailing from the realms of flame artistry, VFX, music production, and even the
Following a banner year with the addition of EP Cameron Gray, a collaboration with Brooklyn-based gallery Art Cake, and successful celebrity-driven advertising campaigns for Coke, White Castle, and Adidas, to name a few, design-led content
I speak your name, Peacock. On Tuesday, HBO Max rebranded itself into Max. Why? We’re not sure. But the WGA’s Boo (and we do mean Boo), David Zaslav wanted a
Editor’s Note: Five years ago we had an idea. Being a woman-owned publication, it made sense to us to celebrate women who were making a difference in the industries we
