Watch new spot for Disney’s Raya and the Last Dragon

Sunday during the Big Game, viewers got a thrilling, special look at Walt Disney Animation Studios’ epic new fantasy-adventure Raya and the Last Dragon. Raya and the Last Dragon takes us on an exciting, epic journey to the fantasy world of Kumandra, where Raya, a lone warrior, must track down the legendary last dragon to stop an … Continue reading “Watch new spot for Disney’s Raya and the Last Dragon”

PepsiCo Design wins Best of Show in Mobius Awards

A Can Has No Name,” created by PepsiCo Design & Innovation, New York City, for Mtn Dew and Game of Thrones superfans, won Best of Show/Grand Prix in the 2020 Mobius Awards competition. Three packaging entrants competed for the honor. Other noms were Pearlfisher of New York City and Shenzhen Baixinglong Creative Packaging Co. Ltd., … Continue reading “PepsiCo Design wins Best of Show in Mobius Awards”

Reel 360’s Last-Minute Holiday Gift Guide

Happy Hanukkah! And we are just around the corner from Christmas and Kwanza, so it’s that time of the year to offer up the Reel 360 / Reel Chicago Ultimate Holiday Gift Guide. To make your last minute holiday gift buying just a l’il bit easier, we’ve compiled an extensive list – and believe us … Continue reading “Reel 360’s Last-Minute Holiday Gift Guide”

Hill’s encourages pet owners to ‘feed love’ in new work

If Hill’s social feeds are any indication, it seems like everyone in America has welcomed a new furry friend during the pandemic.  Shelters, animal rescues, breeders, pet stores — all reported more demand in 2020. And whether it’s training, negotiating or just plain love and affection, it’s easy to find yourself rewarding a good boy … Continue reading “Hill’s encourages pet owners to ‘feed love’ in new work”

What’s not to love about ginger Ashton Swinford?

“Filmmakers are like roaches – we’ll always find a way to survive.” There is something about Gingers. We either love ’em or hate ’em for those fiery locks. Sometimes, we even make fun of ’em or just run in the other direction. Is it because they stand out in a crowd? Or does it ignite … Continue reading “What’s not to love about ginger Ashton Swinford?”

Woodshop director Peter Cote delivers new work for Cracker Barrel, Dunkin’ Cereal

WoodShop Founders Executive Producer Sam Swisher and ECD/Director Trevor Shepard have welcomed Director Peter Cote to the company’s expanding roster of directorial talent. Cote joins the WoodShop team with the launch of a brand-new Cracker Barrel campaign for fall, which has received over 1.8 Million Views.  “Peter is a unicorn; he has a robust skill … Continue reading “Woodshop director Peter Cote delivers new work for Cracker Barrel, Dunkin’ Cereal”

Lions launch ‘Classic’ in partnership w/ Facebook

Cannes Lions Live has launched Classic, a curated collection of the very best Lion-winning work, spanning from the dawn of the Festival in 1954 all the way through to 2000. Classic is available to access on Lions learning and intelligence platform, The Work. The new digital experience launched on Monday, June 22. The film provides a … Continue reading “Lions launch ‘Classic’ in partnership w/ Facebook”

Former FCB North American partner Halper opens Sauce

For over two decades Ari Halper has worked at some of the world’s most awarded creative agencies and had rightfully earned the industry’s top recognition. His work has captured the world’s attention and share of wallet for clients like Burger King, Canon, E*TRADE and States United to Prevent Gun Violence. The lauded and respected creative … Continue reading “Former FCB North American partner Halper opens Sauce”

Titus Makin, making it on ‘The Rookie’ and more

Editor’s Note: “The Reel Black List” is our annual spotlight of brothers and sisters in the worlds of advertising, film, TV, music, radio and media who are making a difference through their contributions and creativity. For the next 29 days, you will be able to celebrate these various personalities with us. Titus Makin, is making … Continue reading “Titus Makin, making it on ‘The Rookie’ and more”

Director Ash Bolland joins Bullitt

Ash Bolland is an experienced and passionate filmmaker who delves into the heart of idea to deliver original work that is both emotive and intricately crafted. His ability to honestly connect story and brand results in projects that deeply resonate with viewers. “Ash has a directing voice that comes from thinking expansively, imprinting projects with … Continue reading “Director Ash Bolland joins Bullitt”

Review: ‘High Strung Free Dance’ offers sugary gloss

Kids, do you remember when it was okay to eat a big heapin’ bowl of Sugar Frosted Flakes? Yeah, it had Sugar in front of the name before all of the pesky parents’ groups got in the way. Yep, those were the carefree days of getting sugar. Former Young and The Restless star turned screenwriter … Continue reading “Review: ‘High Strung Free Dance’ offers sugary gloss”

NFL’s Beckham Jr. rehydrates with Pedialyte

Gator-who? Power-what? The Reel 360 team did not know this. Apparently for the last 50 years, Pedialyte, from Abbott Park, IL-based Abbott, has served as the go-to rehydration solution for athletes. A huge Pedialyte fan, Cleveland Browns wide receiver, Odell Beckham Jr. has teamed up with the over-the-counter brand to tell the story of its … Continue reading “NFL’s Beckham Jr. rehydrates with Pedialyte”

The Reel Black List: Kevin Miles, Storyteller

“The work I have always been most proud of, is that which supports, promotes and improves the human condition.” North Carolina-based Kevin Miles has worked as a writer and creative director for, and with, some of the top ad agencies in the world, both on staff and as a freelancer. They include multicultural shops such … Continue reading “The Reel Black List: Kevin Miles, Storyteller”

TGI Fridays new menu invites guests to forget resolutions

TGI Fridays has unveiled tasty new TV and digital ads with the theme “TGIF*IT to making resolutions.” The spots are designed to support the numerous New Year’s resolutions made by well-intentioned Americans but quickly forgotten. According to statistics, more than 90% of people give up on their promises by mid-month. “The new ads are exciting, … Continue reading “TGI Fridays new menu invites guests to forget resolutions”

Marvel drops ‘Spider-Man: Far From Home’ teaser trailer

Aw yeah! After premiering last month at CCXP in Brazil and causing all kinds of chatter, Sony Pictures and Marvel Studios have finally released the first trailer for Spider-Man: Far From Home. And kids it is SPECTACULAR. There is lots to get excited about here. We quickly learn that Aunt May (Marisa Tomei) and Peter … Continue reading “Marvel drops ‘Spider-Man: Far From Home’ teaser trailer”

ThinkLA announces 2018 IDEA awards finalists

(Los Angeles — 24 April 2018) ThinkLA has announced the finalists for the 2018 IDEA Awards. For the eighth year, the association celebrates Southern California’s advertising, marketing, and media superstars and pay tribute to Los Angeles as a hotbed of creativity and brand building. Over the past few months, hundreds of submissions were received from … Continue reading “ThinkLA announces 2018 IDEA awards finalists”

Was there a rogue phallus in “Maya the Bee”?

Last month, Netflix was forced to remove an episode of the popular animated children’s series Maya the Bee after a viewing mom posted a screen grab on Facebook that allegedly depicted a crude phallic drawing on the inside of a log during a scene in the show. Consumer opinions seem mixed about how offensive and … Continue reading “Was there a rogue phallus in “Maya the Bee”?”

Director Rosen acts like a child while filming for DDB

To say that Seed Media Arts director David Rosen resorted to childish behavior on the set of a recent shoot is incorrect. That was his plan from the beginning.

“I’m a goofball,” he explains. “If I’m playful and spontaneous, then the kids are going to be playful and spontaneous as well.”

Working on a concept by DDB Chicago for global engineering firm Emerson, Rosen directed on-camera interviews with 70 kids aged five- to-sixteen-years-old in two separate locations over four days.