
Lessons learned by the Little VFX Engine that could
For over two decades, Engine Room Hollywood has been a stalwart in delivering visual effects for films, networks, and streamers. Helmed by veteran VFX supervisors Dan Schmit and Michael Caplan,
For over two decades, Engine Room Hollywood has been a stalwart in delivering visual effects for films, networks, and streamers. Helmed by veteran VFX supervisors Dan Schmit and Michael Caplan,
The 27th Annual Dances With Films: LA has announced its film lineup for this year’s festival, running from June 20 to June 30, marking its most extensive program to date.
All journeys are different. In a new short promoting AICP Week 2024, the journey starts with news that doesn’t go over entirely well. An advertising creative comes home to tell
Weston Fonger and Angelina Powers, former principal mixer and executive producer duo of Vinylmix, have launched Sound Goods, a cutting-edge audio post and sound design studio. This new venture, located
“Small businesses are started by someone with a dream.” The new UPS campaign, coinciding with The Masters, shines a spotlight on how true that statement is. Developed by The Martin
Editor’s Note: Welcome to “Reel Women,” our annual tribute to dynamic women in creative industries. For the month of March, let us introduce you to some very special women like MP&F‘s, Mary Elizabeth Davis.
In a yogurt industry dominated by calorie counts and fat percentages, noosa is flipping the script, quite literally, with its latest campaign titled “Flavour From Down Under.” The Aussie-style yogurt
Some people love Apple. And some people hate Apple. For 2023, the Reel 360 News Team fell on the love side as the brand has been crowned as Reel 360
The wait is almost over! After Warner Bros. Discovery repeatedly pushed back the release date, Aquaman and the Lost Kingdom is finally heading to theaters officially on December 22, 2023.
That whooshing sound rushing through the halls of Warner Bros. Discovery is the sound of an anvil falling via Representative Joaquin Castro who cut the rope. Castro is urging federal
The annual Camp Kuleshov trailer competition, known as Camp K, concluded with a series of live and virtual celebrations across Los Angeles and New York to recognize the talented winners
In a move to celebrate the passion and dedication of its most loyal customers, Ford Motor Company has introduced a narrative-led editorial platform called Welcome To The Club. This new
Carvana has turned its lens on the humorous and enlightening moments of car buying within families in two entertaining new films created by DOMO’s Jonathan Klein. Two spots, “Kiddo” and
The NBA is gearing up to tip off its 2023-24 season with a fresh campaign that encapsulates its global cultural impact and unrelenting popularity. The campaign, titled “Everyone’s Game,” features
Taylor Swift is conquering the box office and as of writing this Taylor Swift: The Eras Tour is rated 100% fresh on Rotten Tomatoes and AMC Entertainment, which is distributing
Despite a comprehensive education system that covers various subjects, financial literacy often remains a neglected aspect of a child’s education. A new campaign by creative agency Haymaker in collaboration with
In a creative and innovative endeavor, Quantum Fiber, the revolutionary fiber internet provider, is taking the digital world by storm with its latest campaign, aptly named “Your World, Unleashed.” The
The American Film Institute (AFI) announced today the lineup for this year’s AFI FEST, taking place in Los Angeles from October 25 to October 29. AFI highlights include the World
The toll of the prolonged writers’ and actors’ strikes on industry workers’ housing situations is being brought to light, revealing a looming threat of eviction and homelessness. In a new
The pop-cultural, marketing triumphant weekend of “Barbenheimer” is over. While both films left their mark on audiences, Barbie was the clear-cut winner, earning a record-shattering $155m at the Box Office.