As part of its Stay In The Game campaign, Pringles and Grey London have launched a new activation offering someone the chance to get paid to work in a videogame as an NPC (Non-Player Character), a world-first opportunity. The campaign, the latest from Pringles Mind Popping brand platform, will invite applications and then select a … Continue reading “Get paid as a video game NPC in new Pringles’ campaign”
Diamonds from De Beers Jewellers shined on The Crown’s Olivia Colman, The Flight Attendent’s Kaley Coco, Kerry Washington and Mindy Kaling at the live and in-person 2021 Emmy Awards held at the L.A. Live’s Event Deck in Los Angeles, CA. Actor and Emmy Award winner Olivia Colman looked radiant as she accepted her award for Outstanding Lead Actress in a Drama Series for The Crown wearing classic diamond … Continue reading “Emmys: Colman, Cuoco, Washington and Kaling sparkle in De Beers diamonds”
Tiffany & Co. announced today that powerhouse couple Beyoncé and JAY-Z will star in its latest campaign celebrating modern love. Synonymous with the world’s greatest love stories since 1837, Tiffany’s debut of “About Love” marks the latest evolution of the luxury jeweler’s new creative direction. The campaign is the result of a close collaboration and a … Continue reading “Tiffany introduces new campaign with Beyoncé and JAY-Z”
In the dramatic season finale of The Bachelorette, Katie Thurston’s unexpected journey to love came to an end when she accepted a proposal from Blake Moynes; with a gorgeous diamond and platinum engagement ring, from the official jewelry designer of The Bachelor franchise, Neil Lane. Katie’s ring centers an oval-shaped diamond that is centrally set within a crown motif and a hidden … Continue reading “Bachelorette: Katie Thurston says Yes to Blake Moynes and Neil Lane ring”
Recently, Reel 360 had the privilege of sitting in on a Virtual Bridal Tea Party for Kay, Jared, and Zales hosted by Toni Zehrer, Signet Senior Vice President and Chief Merchandising Officer. Toni was pleased to share the trends we expect to see this Spring season in commitment jewelry. We began the call with a … Continue reading “Kay, Jared and Zales unveil 2022 collection during Bridal Tea Party”
It may have been Oscar gold on stage, but it was platinum that was seen on the red carpet. Nominees and presenters returned to full red carpet glamour at the 93rd Annual Academy Awards by showcasing an array of spectacular platinum jewelry designs. Platinum, the naturally white setting that truly enhances the brilliance of diamonds and … Continue reading “A return to full-on red carpet glamour at Oscars”
Forevermark diamonds shined brightly on nominees Viola Davis, Amanda Seyfried and presenter Regina King at the 93rd Annual Academy Awards, the first major in-person award show since the COVID-19 pandemic. Davis made history as she became the Oscars’ most nominated Black female actor ever as nominee for Best Actress in a Leading Role for Ma Rainey’s Black Bottom. She looked radiant in a modern … Continue reading “Stars shine in Forevermark diamonds at Oscars”
Valentine’s Day is right around the corner and we’re here to share some chic jewelry options for the special Disney and/or Star Wars fans in your life! These gifts can be for a loved one, a bestie, or even, for yourself! Limited Edition “The Child” (aka Baby Yoda) Necklace from the hit series The Mandalorian. … Continue reading “Valentine’s Day gifts for ‘Star Wars’ and Disney lovers”
It’s almost over. Dear 2020, the Reel 360 team must not-so-politely ask you to get the f*ck out of our collective lives. Don’t pout. Don’t be insulted. We endured you for 365 days. We even reported on what you had to offer which wasn’t much. Now it’s time for you to go. When we sat … Continue reading “2020 in Review: The Biggest Stories of the Year”
Happy Hanukkah! And we are just around the corner from Christmas and Kwanza, so it’s that time of the year to offer up the Reel 360 / Reel Chicago Ultimate Holiday Gift Guide. To make your last minute holiday gift buying just a l’il bit easier, we’ve compiled an extensive list – and believe us … Continue reading “Reel 360’s Last-Minute Holiday Gift Guide”
This is surely a lump of coal in Coca-Cola’s media and creative agencies. The beverage giant announced today Wednesday that it has launched a global agency review of all partners. The review is said to include creative, production management, shopper and experiential marketing, services that require “significant investment from our brands,” a Coca-Cola spokesperson said … Continue reading “Coca-Cola to conduct $4 billion global review”
What do you get when you combine Jack’s fun-loving, foodie energy with an iconic streetwear brand? A tasty, comfy collaboration that has street cred. In the latest campaign created by David&Goliath, Jack in the Box teams up with media AOR Carat and partners Diamond Supply Co., and NTWRK to launch the new Eat-Leisure apparel and introduce Jack … Continue reading “Jack goes for eat-leisure with Diamond Supply Co.”
Omnicom Group Inc. Chairman and CEO John Wren today announced former DDB Worldwide CEO and current Chairman, Chuck Brymer, will assume additional responsibilities for the company while a search is conducted to find new leadership after Wendy Clark, President and CEO, DDB Worldwide announced her resignation. Clark announced her departure from the Omnicom shop to become the global … Continue reading “Wendy Clark to leave DDB WW for Dentsu”
Talk about a “bromance” for food. A new national campaign for Subway features football stars JJ, TJ, and Derek Watt. The three are featured to spotlight Subway’s BOGO Footlong program. For a limited time, the QSR will give guests the option of buying one Footlong sub and getting a second one free. That means getting … Continue reading “JJ Watt and bros star in new Subway campaign”
Thinking of giving your sweetie a one-of-a-kind engagement ring for Valentine’s Day? Well, forget the ol’ Emerald and Princess cuts for her, him or they. Have them try this on for size – a Pepsi Engagement Ring. You read that right. For this heart-shaped day, the beverage brand has launched a one-of-a-kind contest, tailor made … Continue reading “Pepsi, VaynerMedia engage audiences with a ring”
Brands are now coming out in full force (see what I did there?) for their cross-promotions with the film that could possibly outgross this year’s Avengers: Endgame. Yes, we’re talking Star Wars: The Rise of Skywalker and United is all in with their tie-“fighter”-in. Last week, we reported on United’s new Star Wars branded Boeing … Continue reading “mcgarrybowen, United go full force for ‘Star Wars’”
Champagne is most likely flowing at Omnicom Media Group and Publicis Groupe after both agencies were named winners in Disney’s $2.2 billion global media review. According to multiple outlets, OMG will handle North America media planning and buying for Disney Studios – which includes Lucas Films, Marvel, Pixar, Walt Disney Pictures, Walt Disney Animation, and … Continue reading “OMG, Publicis split Disney’s $2B media account”
This morning, Kevin Fraser is probably smiling on his commute to gyro. The full-service global B2B agency has appointed advertising veteran Fraser to serve as the company’s first-ever Head of Precision in the United States. The agency states this is a way of extending its commitment to delivering business decision-makers with innovative media, search and … Continue reading “gyro taps Kevin Fraser as U.S. Head of Precision”
AgencySpy is reporting that San Diego-based fast food giant, West Coast burger chain Jack in the Box has appointed L.A. entertainment agency Cashmere as its social media AOR after a review. According to their sources, David&Goliath (which was recently acquired by Hyundai’s Innocean) will remain creative AOR, for the brand but lose the social portion. … Continue reading “Jack in the Box names Cashmere social AOR”
Sunday, I will be watching my beloved Eagles take on the hated Pats. And truth be told, I will be chowing down on a genuine cheese steak from Philly’s West in Westwood. However, if I wasn’t enjoying that meat that literally becomes one with the bread, I would certainly try Jack in the Box’s new … Continue reading “Watch Martha Stewart take on Jack in the Box”
