Leo B launches first spot for new Serta campaign
Leo Burnett’s first commercial for Serta’s new campaign uses Monty Python styled humor to make an effective selling point. Titled, Rick Blomquist, the spot relies on the narration of a
Leo Burnett’s first commercial for Serta’s new campaign uses Monty Python styled humor to make an effective selling point. Titled, Rick Blomquist, the spot relies on the narration of a
Barry Burdiak leaves DDB for Epsilon Barry Burdiak, a nearly 30-year veteran of DDB Chicago, has left the agency to lead data-driven Epsilon Chicago as Senior Vice President, Executive Creative
BETC Paris earned Best of Show nods in two categories of the 2017 Mobius Awards, which were announced on February 1. Founded in 1971, the Mobius Awards is an annual
Leo Burnett persuaded Kraft to bench the Hollywood celebrities and let real families take the field during this year’s Super Bowl. In a 30-second teaser titled “Calling All Families” posted
The Escape Pod promotes Celia Jones to Chief Executive Officer Celia Jones has been promoted to Chief Executive Officer at The Escape Pod. Jones, who joined the Chicago-based independent agency
It seems like 2017 began with the February passing of Ruth Ratny, the founder of Reel Chicago. The film, music, advertising and production communities honored her memory with remarkable passion,
In 2017, we launched Reel Ad of the Week (RAW), a regular feature that showcases the commercials coming out of the Midwest and, perhaps more importantly, celebrates the people who
Today, I was telling a friend that I really want to be a better parent to my daughters, Chloe and Max. Around this time of year, I feel that I
Christmas, Hanukkah, Kwanza or whatever you identify with came early for mcgarrybowen as Chief Creative Officer, Kurt Fries, posted on Linkedin that the agency had won The Planters Peanuts account
On Monday, Reel Chicago awarded a special edition “Ad of the Week” to an out-of-state agency for the first time in the colum’s history. We felt the impact that Fox’s
I never liked Tom Burrell that much. But to be honest I didn’t know Mr. Burrell (as I now affectionately call him) when I first moved to Chicago in August
The fallout from McDonald’s consolidating its US shops continues. In July, we reported that the quick serve restaurant was seeking to reduce its agency roster after moving all of its
Monday, The Clio Awards, which were recently acquired by Evolution Media, announced their 2017 Gold, Silver and Bronze winners. The 58-year-old awards celebrate high achievement in advertising and recognize the
There are many reasons why the Mobius Awards advertising and package design competition is different from most annual creative reviews. The international prestige and industry credibility — which have been
Joe Sciarotta promoted to Ogilvy Co-U.S. Creative Officer
Ogilvy and Mather announced that the agency promoted veteran Chicago creative leader, Joe Sciarotta to U.S. Chief Creative Officer along with Alfonson Marian,
Longtime Chicago post house Cutters Studios announced the promotion of Dustin Kaufman to the position of editor, and the immediate launch of a new satellite studio in Kansas City, which
Confirming a story that broke on Reel Chicago.com last month, The One Club for Creativity, producers of the prestigious One Show Awards, ADC
Naperville-based Rhea + Kaiser has been keeping more than busy this summer. The full service marketing agency announced a pair of promotions and a pair of new
On Friday, McDonald’s AOR We Are Unlimited announced that former FCB Chicago SVP/ECD, Max Geraldo had been tapped to serve as Executive Creative Director. Joining him is Bruno Guimaraes, who
Bill Fisher met his first shark on a Grand Cayman snorkeling excursion almost twenty years ago. Ever since that encounter, the Chicago Recording Company audio engineer has made a conscious