ALDI U.S. is focused on making sure the holidays feel special no matter what, offering over 1,199 new products to bring shoppers endless wonder and unbelievable savings. How are they doing it? With one of the many unique “ALDI things” – gnomes. From Mabel the Global Imports expert to Gary the Operations Lead, the new … Continue reading “ALDI’s ‘Twas the Night’ holiday spot from Leo Burnett”
Launching Enbridge’s new ‘Tomorrow Is On’ campaign, a new film from Leo Burnett, follows a rooster showing how the company is bridging to a cleaner energy future. The film begins with a rooster starting his day just like every other before, on a farm awaiting the sunrise. But just as the farmhouse awakens, he decides … Continue reading “Burnett takes Enbridge to higher ground in new work”
PepsiCo India has selected Publicis Groupe agency Leo Burnett India as its creative partner to drive long-term growth and momentum across its foods and beverages portfolio. As part of the partnership, Leo Burnett will be responsible for the company’s creative and digital mandate across all brands in the country. The account has been won after … Continue reading “Burnett selected as AOR for PepsiCo India”
Winners for the 2022 AICP Show: The Art & Technique of the Commercial, the AICP Next Awards and the AICP Post Awards premiered earlier in the week at AICP Week’s Base Camp venue at the Angelika Theatre. The top prizes in each competition – the AICP Show’s Advertising Excellence and Advertising Excellence/Campaign winners, the Next … Continue reading “Droga5, BBDO, Burnett, Mill among AICP winners”
Last night, the shots Awards held The Americas Ceremony in Hollywood. Production company, MJZ, along with work anti-gun violence creative from Leo Burnett, BBDO and States United to Prevent Gun Violence came away the big winners. With the pandemic causing the previous last two awards shows to go digital-only, this celebration of creative campaigns from North and … Continue reading “MJZ, anti-gun campaigns from Burnett and BBDO win big at shots Awards”
After weeks of scrutinizing thousands of entries from all across the globe, the dedicated juries of The One Show 2022 have finally scored every single submission to compile this year’s full shortlist. The One Club for Creativity today announced the entries from 52 countries on the full shortlist for The One Show 2022. Shortlisted entries are those that made it into … Continue reading “Area 23, Leo Burnett Chicago lead One Show shortlist”
Fans of McDonald’s got their hands on a free McFlurry via a walk-thru billboard in the latest activation to support its new brand platform, ‘Fancy a McDonald’s?’ McFlurry fans that pass by the Builder’s Yard, just under Hungerford Bridge, on London’s South Bank were able to get their free McFlurry from a ‘walk-thru’ hatch on … Continue reading “McDonald’s, Leo Burnett surprise UK audience with free McFlurries”
Who needs morning coffee when there is caffeinated news like this? Uber-talented Leo Burnett Worldwide Global Chief Creative Officer Liz Taylor is reportedly leaving the the shop. The agency has announced it is elevating Chaka Sobhani, its U.K. creative chief, to the role. She will report to Andrew Swinand, Chief Executive Officer of Leo Burnett … Continue reading “Chaka Sobhani to replace Liz Taylor as Burnett Global CCO”
The striking new Leo Burnett campaign promotes McDonald’s McDelivery service through eye-catching OOH. Iconography has been a rising trend for well-known brands—tapping into the consumer’s strong with the brand’s typography and color. For the incredibly iconic McDonald’s, the power of the brand-free ad was demonstrated in last year’s “Iconic Stacks” campaign, where Leo Burnett London … Continue reading “Burnett, McDonald’s keep lights on for delivery”
Leo Burnett London has been appointed by Comic Relief as its creative partner for Red Nose Day 2022. The creative agency has been tasked with creating a 360 campaign that builds on the ‘Funny is Power’ brand platform launched to support 2021’s Red Nose Day. With a mission to drive positive change through the power … Continue reading “Burnett tapped as Red Nose Day partner”
Even with an ongoing pandemic, the visual effects & design team at Timber had a busy summer collaborating with Leo Burnett. Detroit and Garage Team Mazda. The effects house worked closely with agency creatives at Burnett on a recent Buick commercial, featuring Amazon’s Alexa. Unveiling the first-ever Buick Encore GX SUV with available Alexa built-in, … Continue reading “Timber has a busy summer with Burnett, Mazda”
To launch the new Fiat Strada pick-up truck, Leo Burnett Tailor Made, Sao Paulo, Brazil, has brought back that hip-swiveling King of Rock and Roll – Elvis – in a new integrated campaign. The 2:00-minute spot follows Elvis as he takes the New Fiat Strada for a spin–complete with Elvis impersonators, several samurais and a … Continue reading “Leo Burnett revives Elvis to launch new Fiat pick-up”
Grocery deliveries are in high demand these days, often leading to extended waiting periods. This means conserving pantry items and patiently waiting your next batch of snacks can be a challenge. A fact that’s never more true than when you find yourself – “down to your last Dorito.” The lighthearted campaign, from Leo Burnett Israel, … Continue reading “Burnett Israel tackles the problem of “The Last Dorito””
Executive musical chairs in Chicago continues. Ad Age, which obtained an internal memo from Andrew Swinand, Leo Burnett North American CEO and chief executive of Publicis Communications Center, has reported that Leo Burnett Chicago Chief Creative Officer Jordan Doucette will be leaving the agency to head back home to Canada. “After much discussion and a lot of soul searching on … Continue reading “Jordan Doucette departs Leo Burnett, returns to Canada”
Beginning February 10, Mike Davidson will join Leo Burnett Chicago as executive vice president, head of integrated production. Most recently, Davidson was head of integrated production at Wieden+Kennedy Portland, where he worked on brands including Old Spice, Kentucky Fried Chicken and Nike, and helped produce music videos for rock bands Portugal. The Man and Real … Continue reading “Mike Davidson joins Burnett as Head of Production”
Leo Burnett Chicago today announced internationally awarded creative leader Adriano Matos has joined the agency as Executive Vice-President/Executive Creative Director. Matos, who was most recently Chief Creative Officer at Grey Brazil makes his return to the network after serving as a creative at Leo Burnett Tailor Made São Paulo from 2013 through 2015. Matos will … Continue reading “Leo Burnett Chicago names Adriano Matos EVP/ECD”
Musical executive chairs continues in Chicago. Ad Age is reporting that Leo Burnett Chicago president and chief strategy officer, Emma Montgomery, has resigned from her post. She leaves approximately four months after U.S. Chief Creative Officer Britt Nolan departed for DDB North America. “We are so thankful for Emma’s leadership and contributions and wish her … Continue reading “Emma Montgomery leaves Leo Burnett post”
Congrats to Leo Burnett Worldwide. The agency was honored with the AICP Next Awards highest designation, “the Most Next Award,” for Leo Burnett’ Madrid’s “The Time We Have Left.” The Most Next Award is the equivalent to Best in Show for the AICP Next Awards, selected from among the winners of each category and announced … Continue reading “Burnett Madrid honored with AICP Most Next Award”
Today, congrats are in order for Bob Winter as he was named chief creative officer of Leo Burnett Group in Detroit, overseeing creative product across the General Motors portfolio. He will report to Andrew Swinand, chief executive officer, Leo Burnett Group North America and work in lockstep with Nick Law, Publicis Groupe chief creative officer … Continue reading “Winter returns to Leo Burnett Group Detroit as CCO”
Tim Conway, co-star of the famed Carol Burnett Show and early TV comedy classic, McHale’s Navy has died due to an excess of fluid on his brain. He was 85. A native of Willoughby, Ohio, Tim Conway was born Thomas Daniel Conway in 1933. He attended Bowling Green State University in Bowling Green, Ohio, where … Continue reading “Tim Conway, star of ‘Carol Burnett Show’ dies”
