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YETI turns gifting into a gateway for adventure
  • HOLIDAY SPIRIT

YETI turns gifting into a gateway for adventure

By Reel 360 Nov 21, 2025
YETI is back with a holiday campaign that basically says: Think twice before you gift someone a YETI — you might unleash a full-blown adventure monster. In its first colla...
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Sheraton reimagined Goodnight Room in new campaign
  • REEL NEW YORK

Sheraton reimagined Goodnight Room in new campaign

By Reel 360 Nov 5, 2025
For generations, Goodnight Moon has been the story that signaled comfort, a gentle farewell before tomorrow’s adventures begin. Now, Marriott Bonvoy’s Sheraton Hotels &...
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McDonald’s x MONOPOLY returns with a Gen Z glow-up
  • REEL NEW YORK

McDonald’s x MONOPOLY returns with a Gen Z glow-up

By Reel Chicago Oct 8, 2025
After nearly a decade in storage, McDonald’s is dusting off one of its most-loved promotions, MONOPOLY Game, and relaunching it for 2025 with a swagger that’s equal parts n...
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Reel 360’s Super Bowl spots that flew… like an Eagle
  • Super Bowl

Reel 360’s Super Bowl spots that flew… like an Eagle

By Colin Costello Feb 10, 2025
Yes, as a die-hard Eagles fan, I’m going to insert our anthem Fly Eagles Fly into this Super Bowl piece every chance I get. And after that game, how could I not? Philly QB...
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Netflix claims “We’re not ready” for what’s next
  • Reel Ad of the Week

Netflix claims “We’re not ready” for what’s next

By Reel 360 Jan 31, 2025
Consider the Reel 360 News blown away. There are spots we like. Spots we love and then there is the creative Netflix delivered yesterday. Mind blown. We weren't ready! Netfl...
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Dafoe, O’Hara are pickleballin’ for Michelob ULTRA
  • Super Bowl

Dafoe, O’Hara are pickleballin’ for Michelob ULTRA

By Reel 360 Jan 29, 2025
Don't sleep on the Boomers. Michelob ULTRA is stepping onto the Super Bowl stage once again, this time with a high-energy, star-studded commercial titled “The ULTRA Hustle....
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Nike salutes runners’ grit with ‘Winning Isn’t Comfortable’ campaign
  • Reel Ad of the Week

Nike salutes runners’ grit with ‘Winning Isn’t Comfortable’ campaign

By Colin Costello Sep 11, 2024
Nike’s latest campaign, Winning Isn’t Comfortable, shines as this week’s standout Reel Ad of the Week. Launched on September 5th and created by Wieden+Kennedy Portland, t...
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Lionel Messi, Jason Sudeikis, Dan Marino in Michelob ULTRA’s Superior Bowl ad
  • Super Bowl

Lionel Messi, Jason Sudeikis, Dan Marino in Michelob ULTRA’s Superior Bowl ad

By Reel 360 Feb 1, 2024
In their newest Big Game spot, Michelob ULTRA, lives up to being the superior light beer synonymous with active living and social connections. The beer brand returns to the Sup...
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Our Top 5 Super Bowl spots and the Bottom 5
  • Super Bowl

Our Top 5 Super Bowl spots and the Bottom 5

By Colin Costello Feb 8, 2021
For the 25 years or so I was actively in advertising, I want to say I threw maybe 10 to 15 Super Bowl parties in that span. It was always a joyous tribal experience sitting, la...
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Wieden+Kennedy lays off 11% of staff
  • REEL MOVES/PORTLAND

Wieden+Kennedy lays off 11% of staff

By Reel 360 Jul 23, 2020
Unfortunate, but not unexpected, news. Award-winning Wieden + Kennedy has been forced to release 11% of its global workforce. According to Adweek, the reason given for staff re...
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2020 AICP Awards release short list
  • AICP

2020 AICP Awards release short list

By Reel 360 May 13, 2020
Matt Miller, President and CEO of AICP, today announced the release of the shortlists for the 2020 AICP Awards – the AICP Post Awards, the AICP Next Awards and the AICP Show ...
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Old Spice wants you to smell like a man, man
  • Reel Portland

Old Spice wants you to smell like a man, man

By Reel 360 Jan 22, 2020
Old Spice celebrates 10 years since breaking the internet with its groundbreaking “Smell Like a Man, Man” campaign by bringing back the original Old Spice Guy Isaiah Mustaf...
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