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Mastercard introduces the Touch Card for blind
  • REEL NEW YORK

Mastercard introduces the Touch Card for blind

By Reel 360 Apr 7, 2022
Touch Card by Mastercard is a first-of-its-kind accessible payment card system for blind and partially-sighted people.  To introduce the Touch Card, the credit card issuer ...
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Perdue chooses Colle McVoy as AOR
  • REEL MOVES/MINNEAPOLIS

Perdue chooses Colle McVoy as AOR

By Reel 360 Apr 7, 2022
Colle McVoy has been selected as creative agency of record for Perdue Foods after a competitive review. The agency will lead creative strategy aligning with Perdue's overal...
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FTX Crypto finds an Angel for MLB debut
  • REEL LA

FTX Crypto finds an Angel for MLB debut

By Reel 360 Apr 7, 2022
The Official Cryptocurrency Exchange brand of MLB is playing a bit of a name game to lead off Opening Day. FTX’s latest national campaign features All-Star pitcher and batte...
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Magnum shows what a retirement community should look like
  • International

Magnum shows what a retirement community should look like

By Reel 360 Apr 6, 2022
Madrid, Spain-based Lola MullenLowe has teamed with Copenhagen, Oslo and Stockholm-based Bacon Productions' director Martin Werner to create a lovely spot for Magnum Icecream....
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Nina DiSesa, J. Melvin Muse among AAF inductees
  • Advertising Awards

Nina DiSesa, J. Melvin Muse among AAF inductees

By Reel 360 Apr 5, 2022
The “Biggest Night in Advertising” will take place on Tuesday, April 26 at Cipriani Wall Street.  On that night, the American Advertising Federation (AAF) will induct eigh...
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Area 23, Leo Burnett Chicago lead One Show shortlist
  • The One Club

Area 23, Leo Burnett Chicago lead One Show shortlist

By Reel 360 Apr 5, 2022
After weeks of scrutinizing thousands of entries from all across the globe, the dedicated juries of The One Show 2022 have finally scored every single submission to c...
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BACARDÍ Rum wants to unleash your summer self
  • REEL NEW YORK

BACARDÍ Rum wants to unleash your summer self

By Reel 360 Apr 5, 2022
Following the iconic rum brand's 1,000th award milestone, BACARDÍ rum is hitting "play" on summertime vibes and sun-soaked festivities in its colorful "Mov...
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Translation LLC brings The Playoffs to NBA Lane
  • SPORTS

Translation LLC brings The Playoffs to NBA Lane

By Reel 360 Apr 5, 2022
Set in the fictional neighborhood of NBA Lane, “Playoffs on NBA Lane,” directed by the Malloy Brothers for agency Translation LLC, follows NBA fans and legends as they desc...
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BBDO announces North American leadership change
  • REEL MOVES/NEW YORK

BBDO announces North American leadership change

By Reel 360 Apr 5, 2022
Today, our friends at BBDO announced that Luiz Sanches will take on the role of chief creative officer, BBDO North America, while Matt MacDonald is being elevated to chief crea...
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The One Show and ADC 101st Awards return for in person Creative Week
  • The One Club

The One Show and ADC 101st Awards return for in person Creative Week

By Reel 360 Apr 4, 2022
After hosting two years of highly successful virtual awards ceremonies, The One Club for Creativity announced The One Show 2022, ADC 101st Annual Awards and...
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Powerful anti-child abuse PSA launches Know+ Tell initiative
  • REEL BOSTON

Powerful anti-child abuse PSA launches Know+ Tell initiative

By Reel 360 Apr 4, 2022
This month is National Child Abuse Prevention Month, an annual observance dedicated to raising awareness and preventing child abuse. To mark the initiative, Boston-based&nb...
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JuneShine launches first live TVC
  • REEL LA

JuneShine launches first live TVC

By Reel 360 Apr 1, 2022
JuneShine – the #1 hard kombucha brand in the U.S. with over $30M raised and 30M cans sold of its insanely delicious, honest alcohol for a better planet made with only real, ...
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Curatorial Committees announced for AICP Show
  • AICP

Curatorial Committees announced for AICP Show

By Reel 360 Apr 1, 2022
Matt Miller, President and CEO of AICP, has announced the composition of the Curatorial Committees for the 2022 AICP Show and the AICP Post Awards. The Jury Presidents and Cura...
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Influencer Rickey Thompson takes a brow in new Benefit Cosmetics campaign
  • Social Media

Influencer Rickey Thompson takes a brow in new Benefit Cosmetics campaign

By Reel 360 Mar 31, 2022
Film and branded content studio Bindery is behind a magical new campaign for Benefit Cosmetics US. Starring actor, comedian and social media personality Rickey Thompson, “Bro...
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All-new 2023 Mazda CX-50 brings new meaning to “Streaming”
  • Social Media

All-new 2023 Mazda CX-50 brings new meaning to “Streaming”

By Reel 360 Mar 31, 2022
For the first-ever Mazda CX-50, a vehicle created with a reverence for nature in mind, Mazda engaged their audience in the most unexpected way – without showing or talking ab...
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WITHIN appoints Hillary Read as VP of Marketing
  • REEL MOVES/NEW YORK

WITHIN appoints Hillary Read as VP of Marketing

By Reel 360 Mar 31, 2022
WITHIN, the world’s first performance branding firm, announced today the addition of Hillary Read as Vice President of Marketing. A proven e-commerce and brand development lu...
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Mad Tasty’s first brand campaign lives up to name
  • REEL AUSTIN

Mad Tasty’s first brand campaign lives up to name

By Reel 360 Mar 31, 2022
An all-natural, CBD-infused beverage, Mad Tasty is far from ordinary. With a unique origin story, street art style branding, and flavors that range from watermelon kiwi to unic...
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RTO+P elevates BIPOC businesses along North Broad Street
  • Reel Philly

RTO+P elevates BIPOC businesses along North Broad Street

By Reel 360 Mar 22, 2022
It’s always the right time to show off people and businesses working hard to strive through everything and anything. Red Tettemer O’Connell + Partners (RTO+P) is doing just...
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Alpha Foods serves Vegan realness with new series
  • REEL NEW YORK

Alpha Foods serves Vegan realness with new series

By Reel 360 Mar 22, 2022
Alpha Foods and production agency Team Bubbly give plant-based wellness the ultimate luxe treatment with the web series “The Plant-Based Way,” hosted by famed RuPaul’s Dr...
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Sweet Sadie adds key talent to collective
  • REEL MOVES

Sweet Sadie adds key talent to collective

By Reel 360 Mar 21, 2022
Sweet Sadie has expanded its award-winning team to help businesses transform brands with engaging, world-moving content. Joining the collective are Ethan Decker, PhD, Strategy...
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