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Columnist: Reel 360

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Seagram’s wants us to sip happiness in new campaign
  • REEL NEW YORK

Seagram’s wants us to sip happiness in new campaign

By Reel 360 Feb 11, 2021
Seagram’s today releases their latest Seagram’s Escapes ads “Sip Happiness,” the 4-spot campaign sending vibrant travel experiences and entertainment to consumers at ho...
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Mustang Mach-E takes on Gravity, Lightning, DNA Oh my
  • REEL NEW YORK

Mustang Mach-E takes on Gravity, Lightning, DNA Oh my

By Reel 360 Feb 11, 2021
Since the Ford Mustang Mach-E was revealed, interest around Ford’s electric pony has been sky high. Recent insights point to the fact that Mustang Mach-E versus competitors...
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Bruce Springsteen arrested for DUI, Jeep pulls spot
  • Legal

Bruce Springsteen arrested for DUI, Jeep pulls spot

By Reel 360 Feb 10, 2021
71 year old New Jersey music icon Bruce Springsteen is facing DUI charges.  TMZ was first to report the November arrest of the New Jersey native. News of the arrest surface...
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Schofield’s Flowers: helping brands bloom
  • REEL LA

Schofield’s Flowers: helping brands bloom

By Reel 360 Feb 10, 2021
Schofield's Flowers opened in Chicago in 1896 by “Big Bill” Schofield. Twenty-six years later, Dion O’Banion, leader of the notorious North Side Gang (Al Capone’s ...
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m ss ng p eces adds director Annie Saunders
  • REEL MOVES/LA

m ss ng p eces adds director Annie Saunders

By Reel 360 Feb 10, 2021
Our friends at m ss ng p eces today announced that they have signed director and live artist Annie Saunders to their immersive roster for commercial representation in the U.S....
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‘Musicians wanted’ in Vans campaign from Better Half
  • REEL LA

‘Musicians wanted’ in Vans campaign from Better Half

By Reel 360 Feb 10, 2021
Better Half has exploded into New Year 2021 with an innovative, integrated campaign for Vans entitled “Musicians Wanted” featuring judges Anderson Paak, J.I.D., Bohan Phoen...
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Lovecraft, Insecure lead WB NAACP Image TV noms
  • Awards Season

Lovecraft, Insecure lead WB NAACP Image TV noms

By Reel 360 Feb 10, 2021
NAACP announced its nominees for the organization’s 52nd annual NAACP Image Awards, which celebrates the outstanding achievements and performances of people of color in the a...
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HollyShorts releases inaugural Hot List
  • Reel 360 at Hollyshorts

HollyShorts releases inaugural Hot List

By Reel 360 Feb 10, 2021
Oscar qualifying HollyShorts Film Festival, one of the Reel 360's favorite short festivals, has presented its first annual HollyShorts HOT LIST, their ranking of some of the be...
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Indie agencies form BLAC to improve  diversity
  • National

Indie agencies form BLAC to improve diversity

By Reel 360 Feb 10, 2021
Ten independent advertising agencies have joined together in an effort to increase the number of Black students entering the advertising industry through an independent, 501c3 ...
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Watch ‘Old’ trailer from M. Night Shyamalan
  • Trailers

Watch ‘Old’ trailer from M. Night Shyamalan

By Reel 360 Feb 10, 2021
This summer, filmmaker M. Night Shyamalan, who has had his share of hits and misses, will unveil a chilling, mysterious new thriller for Old. The new film is about a family on...
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TBS offers to pay three HBCU alumni’s student loans
  • TV

TBS offers to pay three HBCU alumni’s student loans

By Reel 360 Feb 10, 2021
Historically Black Colleges and Universities are where dreams are made, and this Black History Month, TBS wants to kick off the aspirations of three lucky HBCU alumni by paying...
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Wondros welcomes Ondrea Barbe to diverse roster
  • REEL MOVES/LA

Wondros welcomes Ondrea Barbe to diverse roster

By Reel 360 Feb 10, 2021
Led by Senior Executive Producer Danielle Peretz, Wondros Collective has welcomed beauty & lifestyle Director/Photographer Ondrea Barbe. Ondrea joins the diverse Wondros C...
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Xbox tackles elderly loneliness through gaming
  • Reel Ad of the Week

Xbox tackles elderly loneliness through gaming

By Reel 360 Feb 9, 2021
Loneliness among the elderly is on the rise, with a million older people going over a month without speaking to anyone, according to Age UK.  And during Covid-19, that sense o...
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Aunt Jemina rebrands as Pearl Milling Company
  • REEL MOVES

Aunt Jemina rebrands as Pearl Milling Company

By Reel 360 Feb 9, 2021
PepsiCo, Inc., today announced the debut of Pearl Milling Company, the new name of the pancake mix and syrup varieties previously found under the Aunt Jemima brand. Pearl Mi...
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Burger King tests new loyalty program, Royal Perks
  • REEL MIAMI

Burger King tests new loyalty program, Royal Perks

By Reel 360 Feb 9, 2021
Burger King is now testing a new rewards program in Los Angeles, Miami, Long Island, New Jersey and New York City. Royal Perks is just one more step on the brand’s digital ...
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Dunkin’s new NHL ad plays in a bubble
  • REEL NEW YORK

Dunkin’s new NHL ad plays in a bubble

By Reel 360 Feb 9, 2021
Last season, like the NBA, the NHL played a partial season in a bubble. So, here we have a case of art imitating life as a new campaign from Dunkin' and their creative partner ...
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Watch new spot for Disney’s Raya and the Last Dragon
  • Trailers

Watch new spot for Disney’s Raya and the Last Dragon

By Reel 360 Feb 9, 2021
Sunday during the Big Game, viewers got a thrilling, special look at Walt Disney Animation Studios’ epic new fantasy-adventure Raya and the Last Dragon. Raya and the Las...
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Video: Denzel takes us BTS of ‘The Little Things’
  • The Craft

Video: Denzel takes us BTS of ‘The Little Things’

By Reel 360 Feb 9, 2021
Academy Award winner Denzel Washington’s new psychological thriller The Little Things led the domestic box office charts for a second weekend in a row, pulling in $2.1 millio...
More »
Watch the first trailer for ‘Falcon and Winter Soldier’
  • Trailers

Watch the first trailer for ‘Falcon and Winter Soldier’

By Reel 360 Feb 8, 2021
Last night during the Super Bowl, Marvel Studios and Disney+ released a new spot for The Falcon and The Winter Soldier. Now we have a trailer, which perfectly complements yeste...
More »
Public Label VP CD Gary Westgate talks Super Bowl
  • Super Bowl

Public Label VP CD Gary Westgate talks Super Bowl

By Reel 360 Feb 8, 2021
It’s the day after the biggest football game of the year and as is the goal for Super Bowl advertisers, we’re all gathered around the watercooler to talk about the best and...
More »

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