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Columnist: Reel 360

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Angry Orchard offends onlookers with “S” word
  • REEL SAN FRANCISCO

Angry Orchard offends onlookers with “S” word

By Reel 360 Jan 4, 2021
Sweet' certainly isn't the "F" word. But these days, it's looking like it's a kind of "S" word. In fact, sweetness has been so vilified, some might even be afraid to admit thei...
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Barkley lands on Planet Fitness with Comedy Central duo
  • REEL KC

Barkley lands on Planet Fitness with Comedy Central duo

By Reel 360 Jan 4, 2021
Planet Fitness has teamed up with Comedy Central comedians and real-life couple Rosebud Baker and Andy Haynes in a new video series portraying the duo in the middle of an awkwa...
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S4 Capital acquires two US agencies
  • REEL BUSINESS

S4 Capital acquires two US agencies

By Reel 360 Jan 4, 2021
S4 Capital has kicked off 2021 with two US acquisitions that it says will expand content capabilities of MediaMonks and MightHive’s data and digital media expertise. Integ...
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David&Goliath turn Kia Sorento into storytelling machine
  • REEL LA

David&Goliath turn Kia Sorento into storytelling machine

By Reel 360 Jan 4, 2021
As storytellers, we need the right inspiration and tools in which to convey and translate our experiences. And the world is full of stories, even more so during a pandemic, tha...
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Gilligan’s Island Dawn  “Mary Ann” Wells dies at 82
  • In memoriam

Gilligan’s Island Dawn “Mary Ann” Wells dies at 82

By Reel 360 Dec 30, 2020
Dawn Wells, the girl-next-door actress and former beauty queen who played the sweet Mary Ann Summers on the iconic CBS sitcom Gilligan's Island, died Wednesday morning. She was...
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Whodini’s John “Ectasy” Fletcher passes at 56
  • In memoriam

Whodini’s John “Ectasy” Fletcher passes at 56

By Reel 360 Dec 23, 2020
Sad news from the OG hip hop world. John “Ecstasy” Fletcher, co-founder of the group Whodini, died Dec. 23. He was 56 years old. So far, no cause of death has been announce...
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Bergman named Chairman Disney Studios Content
  • REEL BUSINESS

Bergman named Chairman Disney Studios Content

By Reel 360 Dec 22, 2020
Alan Bergman has been named Chairman, Disney Studios Content, and Alan Horn will continue to serve as the division’s Chief Creative Officer, effective January 1, 2021, as ...
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VFX Legion supports Michael Bay’s ‘Songbird’
  • Post

VFX Legion supports Michael Bay’s ‘Songbird’

By Reel 360 Dec 22, 2020
Visualization services company, OPSIS, recently called on VFX Legion to lend its talents to Songbird, director Adam Mason's new dystopian thriller from producer ...
More »
A little love goes a long way in new AT&T holiday spot
  • HOLIDAY SPIRIT

A little love goes a long way in new AT&T holiday spot

By Reel 360 Dec 22, 2020
AT&T, with help from LeBron James, is sharing a little love as we all close out a trying 2020 and look forward to the New Year with hope. The new creative, from our frie...
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WoodShop creates a festive holiday spot For Pizza Hut
  • HOLIDAY SPIRIT

WoodShop creates a festive holiday spot For Pizza Hut

By Reel 360 Dec 22, 2020
Director Trevor Shepard applied WoodShop’s characteristic eye for detail when making Christmas magic for Pizza Hut. Spark your cravings and get in the holiday spirit while wa...
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Couscous signs Karim Huu Do and Kim Geldenhuys
  • REEL MOVES

Couscous signs Karim Huu Do and Kim Geldenhuys

By Reel 360 Dec 21, 2020
International creative production company Couscous has signed Karim Huu Do for U.S. music video representation and Kim Geldenhuys for U.S. commercial and music video representa...
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‘Sing 2’ adds Pharrell, Bono and Halsey, Taron Egerton
  • Film

‘Sing 2’ adds Pharrell, Bono and Halsey, Taron Egerton

By Reel 360 Dec 21, 2020
Next holiday season, the new chapter in Illumination’s smash animated franchise Sing 2 returns with big dreams and spectacular hit songs as can-do koala Buster Moon and his a...
More »
Check your Venmo – Burger King is making it rain
  • REEL MIAMI

Check your Venmo – Burger King is making it rain

By Reel 360 Dec 21, 2020
Ebenezer Scrooge clearly not running Burger King. The Miami-based fast food giant has announced a new way to save in 2021 with the $1 Your Way menu starting December 28. The...
More »
Congress COVID relief package includes $15 billion for independent movie theaters, event venues
  • REEL BUSINESS

Congress COVID relief package includes $15 billion for independent movie theaters, event venues

By Reel 360 Dec 20, 2020
Senate Majority Leader Mitch McConnell, R-Ky., and Senate Minority Leader Chuck Schumer, D-N.Y., have announced Congress has reached a deal on pandemic relief Sunday ...
More »
Netflix options ‘Cipher’ to star Jennifer Lopez
  • Streaming

Netflix options ‘Cipher’ to star Jennifer Lopez

By Reel 360 Dec 20, 2020
Netflix has optioned Isabella Maldonado’s The Cipher to adapt into a feature film starring Jennifer Lopez. In the novel, FBI agent Nina Guerrero (Lopez) finds he...
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HBO Max releases new brand spot
  • Streaming

HBO Max releases new brand spot

By Reel 360 Dec 19, 2020
On the heels of news that Warner Bros.' 2021 slate of films will be available in theaters and streaming on HBO Max the same day, HBO Max released a new brand spot showcasing so...
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HBO Max renews ‘The Flight Attendant’ for Season 2
  • Streaming

HBO Max renews ‘The Flight Attendant’ for Season 2

By Reel 360 Dec 19, 2020
Kaley Cuoco will be wheels up for a second season. HBO Max has renewed the hit comedic thriller THE FLIGHT ATTENDANT. It was announced by Casey Bloys, Chief Content Officer, H...
More »
Jack Daniel’s launches new ‘Make it Count’ film
  • REEL LA

Jack Daniel’s launches new ‘Make it Count’ film

By Reel 360 Dec 19, 2020
Following Jack Daniel's first global ad campaign, the brand challenged Los Angeles' Spark Foundry to rethink how the new campaign creative could be extended -- to build on th...
More »
Art Directors Club introduces Jury Chairs
  • Advertising Awards

Art Directors Club introduces Jury Chairs

By Reel 360 Dec 19, 2020
Ahead of the holiday break, The Art Directors Club unveiled the first ten Jury Chairs of the ADC 100th Annual Awards. These celebrated creatives from around the world will lea...
More »
Universal Studios Florida’s Production Stages are open
  • Film

Universal Studios Florida’s Production Stages are open

By Reel 360 Dec 18, 2020
The production professionals comprising Universal Studios Florida's Production Group (USFPG) are ready to welcome the next round of film, TV and commercial productions to their...
More »

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